LORI MORSE
Venice, Florida ****3
Email: ****.*****@*****.***
Career Objective: Seeking a sales and marketing position which will enhance and grow my vast experience in sales, marketing, and business development. Core Qualifications: Devised and deployed marketing plan which doubled market Share by 30% in first year. Consistently aggressive approach to exceed quota by 100%. Negotiated long term contracts and return rate loyalty was excessive through relationship building. Computer competency: Microsoft Office, Word, PowerPoint, Google, etc. NORRIS FURNITURE AND INTERIORS, Sarasota, FL 2017-Current Manager Sales and Design Consultant
Home design strategy to complete the clients whole house furniture plan with 0mnivue computer planner. Products include rugs, lighting, large furniture with self-designed casegoods, artwork, and all accessories.
Consistently able to upsell for clients who are first timers in the building.
Developed relationship selling with constant contact and follow-up including delivery
Developed marketing materials and trained sales and customer service personnel
Implemented companies first Strategic Marketing and Territory Sales Plan
Coordinated inbound and outbound call campaign with CSR HUDSONS FINE FURNITURE GALLERY, Sarasota, FL 2015-2017 Sales and Design Consultant
Designer Sales account manager
Developed strong customer base inside and outside of the store
Strong customer retention and well liked by peers and managers.
Productivity and performance always above managers expectations EXCELLENCE IN COMPUTING, INC., E. Lansing, MI 2002-2015 Sales and Customer Service Manager
Increased new marketing programs and sales by 30% and organic sales by 25% each year
Developed marketing materials and trained sales and customer service personnel
Implemented companies Marketing and Territory Sales Plan
Coordinated inbound and outbound call campaign
BLOCKHOUSE FURNITURE, INC., E. Lansing, MI 1998-2002 Territory Manufacturers Sale Representative
Opened new markets for Hospitals, Healthcare, Colleges, and Fortune 1000 companies
Exceeded aggressive marketing plan and sales quota every year
Educated new customers about additional company products
Doubled sales leads and market share in under 2 years
Serviced customers maximally for high customer retention ENGLANDERS OTHER PLACE, INC., Ann Arbor, MI 1994-1998 Senior Sales Marketing Account and Design Manager
Developed, quoted and presented executive level design presentations
Responsible for marketing and sales revenue, management reporting, and installation follow-up
Received highest customer satisfaction survey results every year
Team Leadership coordination for national account major projects
Successful Lead Generation for Local, Regional, and National referrals HAWORTH INTERNATIONAL, INC., Holland, MI 1991- 1994 Senior Executive Sales Account Manager
Developed a new Michigan territory and exceeded 100% of quota in the 1st year
Developed my own unique territory marketing plan to increase referrals and new accounts
Established several new major accounts including Munson Hospital, Detroit Receiving Hospital, University of Michigan (5) Hospitals, Henry Ford Hospital, Michigan State University, and Wayne State University
Gained product specification approval from nationally recognized Architectural Design firms
STEELCASE, INC., Grand Rapids, MI 1988-1991
Senior Sales Account Manager
Negotiated major national accounts with Fortune 500 companies
Sold many multi-million-dollar projects including: Hialeah Racetrack and Miami Children's Hospital
Supervised the installation team on multiple large installation projects
Reported results from new marketing programs weekly for Corporate Management
Lead the pack in personal revenue for company encouraged spiffs and bonuses Educational Experience
Real Estate Brokers License-Detroit, Michigan and Orlando, Florida Steelcase Major Account Sales Executive Development Program, Grand Rapids, Michigan Haworth International Sales Executive National Account Training Program, Holland, Michigan FMU, Medical Billing and Coding, Jacksonville, Florida Owned design business with education and certificate in Staging of home design products Toledo Hospital/University of Toledo Registered Nursing Degree Community Service
I have participated in community service projects on behalf of my employers, including: Grace United Methodist Christian Counselor in Venice, Florida Jewelry Maker, President of the Jewelry Guild, Art Center, Punta Gorda, Florida Interests and Activities
Artist
Golf
Tennis
Winter Sports
References
Available Upon Request