Abigail M. Laster

*** ******** ***** adog3r@r.postjobfree.com

Chattanooga, TN 37415 Linkedin.com/in/abigaillaster 423-***-****

SUMMARY

I am an aspiring young sales professional. I am eager to utilize my marketing/communications education, and training, to support your organizations growth objectives. I am confident I would be an asset to your team. I understand the importance of proper planning, execution and follow up. I know your company expects results and I know I can deliver.

EXPERIENCE

Nashville Lifestyles Magazine May-August 2020

Digital Marketing and Circulation Internship +120,000 circulation

• Used creative strategies to generate content for magazines social media and blog during Covid19 forced cancelations of all major social events and performances.

• Salvaged traditional protocol by sharing virtual talent showcases and interviews, uncovered new trends, and tracked growth strategies redefined by Covid19 mandates.

HigherEdSocial: September - present

Communications and Marketing Internship 90,000 Members

• Support staff for one of the largest communities of digital communication and higher education professionals.

• Supported sales outreach/education efforts globally by helping create content for social media and blog platforms.

• Collaborated with team of interns on creative ways to update marketing and public relations materials.

Edwin Hotel Autograph Collection 2018

• Restaurant team member/brand ambassador during launch of new hotel and its upscale restaurant and bar.

• Cultivated awareness through social media posts, and product promotion, that helped generate increased traffic.

• Developed and maintained friendly relationships with customers, leading to increase in repeat business and customer referrals. Lunch Box Catering, Special Events 2017- Present

• Help develop and manage overall event plans focusing on seamless service delivery and customer satisfaction.

• Aim for biggest impact without exceeding budget and timeline constraints.

EDUCATION

University of Tennessee at Chattanooga, TN

2021 BA of Integrated Studies,

Concentration in Marketing and

Communications

International Studies:

2019 ESCE International Business School,

Paris, France

Luxury Marketing, Economics

PROJECTS

Marketing Plan Showcase:

As Project Leader I delegated work

assignments to team of 5 tasked with

creating a social media campaign for the

ESL department of UTC (English Second

language) that won accolades from the

department.

Nonprofit Organization Business Plan:

Helped spearhead a business plan for

business development center INCubator, and

our marketing strategies have been

incorporated in their current marketing

materials.

Shark Tank Pitch Competition:

Scored high marks for presentation style, and

comprehensive product pitch.

SKILLS

• Lead Networking

• Negotiation

• Adaptability

• Team Leadership

• Content Creation

Interests

• International Travel

• Yoga and Fitness

• Book Club

• Kickball League

Contact this candidate