Sydney J. Griffin

Specialist with the strategic vision and tactical implementation skills to:

Meet deadlines & budgetary parameters Increase ROI via negotiation and best practices

Communicate effectively at all levels Translate ideas into tangible results

Ensure customer/client service Produce and manage targeted marketing

Manage multiple tasks concurrently Determine and manage marketing budgets

Taught various country marketing to development agents throughout the world to ensure consistency Areas of Expertise

Direct mail

Sales support

Marketing collateral

Website management

Graphic design

Presentation production

Vendor/Distributor relations

Advertising/ Ad placement

Incentives / Giveaways

Online printing production

Corporate communications

Exhibits & tradeshows management

Printing production

Photography and retouching

Graphic design

PC skills using Photoshop, MS Publisher, PowerPoint, Excel, Word Professional Experience

Development Communications Specialist - SUBWAY World Headquarters, Milford, CT 2007 to 2019 Marketing Specialist - Weichert Capital Properties and Estates, Stamford, CT 2006 Marketing Consultant - Desai Communications, Stamford, CT 2004-2005 Director of Marketing and Sales - Cruise and Resort Connection, Fairfield, CT 2000-2002 Business Owner/Entrepreneur - Griffin and Associates, Fairfield, CT1997-present Advertising/Communications Manager - DIANON Systems, Stratford, CT 1990-1997 Production Manager - The Highland Group and Don Hansen Advertising, Westport, CT 1983-1990 Art Director - Wolf Printing Company, Hartford, CT 1980-1983 Successful Marketing Communications

Development Communications: Developed and produced award winning advertising, collateral, internet advertising for international franchise marketing, real estate and non traditional development for world’s largest restaurant chain

Sales & Marketing: Developed and produced collateral, sales materials, trade show graphics, direct mail and corporate communications

Project Control: Responsible for implementing & managing $1.2 million annual marketing budget for anatomic pathology laboratory

Product Launch: Developed and produced direct mail with 34% response rate, and successfully launched product

Tradeshow: Managed and directed company participation, booking, choosing space, scheduling and directing booth personnel. Designed and produced 20 x 60 island display and saved 50% of previous costs. Negotiated travel/hotel accommodations with housing bureaus, and organized and directed dinners and presentations with clients

Purchasing: Purchased marketing printing, photography, outside marketing agency services, photography, managed budgets, specialty and promotional items. ( Saved 40% of previous costs)

Web Site: Wrote, edited and managed several web sites (Organized, and determined focus)

Events: Produced and directed company events for over 500 with multi media productions, dinners, conferences, and sales meetings (Annual Awards Banquets, Annual Sales Meetings & Conferences)

Media: Produced and directed productions for patient education, sales support and interdepartmental training and education (Ensured campaign branding for physicians/patients in videos & sales collateral.) Education/Certification

Marietta College Liberal Arts Paier School of Arts Graphic Design Sacred Heart U Copy Writing Hartford Graduate Center Management

Advertising/Marketing Manager • Print Production Manager Corporate Communications • Marketing/Advertising Instruction • Photography Tradeshow Management • Product and Service Marketing 1175 Brooklawn Avenue Fairfield, CT 06825 203-***-**** adnvtj@r.postjobfree.com