Event Manager Digital Marketing

Vlatko Culig +420*********

***********@*****.***

SUMMARY

A confident, motivated and reliable marketing and sales professional with 9+ years of working experience as a Outbound/Inbound and Account manager in tourism, Content and Digital Marketing Manager, Sales manager and Key account manager possessing a sharp result driven business acumen and having a proven experience with client work for both B2B and B2C units. An imaginative, creative individual who keenly thinks outside of the box with a very proficient and deep knowledge and passion for business

Being completely bilingual in English and Croatian, and having a grasp of many other languages to varying degrees, I feel quite in my element when surrounded by multilingual challenges.

WORK EXPERIENCE

ACCOUNT MANAGER for East Adriatic markets (Expedia Group, Prague, Czech Republic), www.expediagroup.com

(12.2018.-ongoing.)

Responsibilities:

Support company strategy for hotel availability and supply within Croatia, Serbia, Montenegro, Albania, Bosnia and Herzegovinia

Working with old and new partners helping them to improve their performance

Resolving financial structure for partner properties (rates, billing, invoicing, refunds, tax)

Promote the brand name and its online reservation services to potential properties

Providing support to company by adding information of properties to the webpage for properties and verify accurate property information provided on the website

Support partners by providing training on how to use company extranet

Working on different projects

OUTBOUND EXECUTIVE (Booking.com, Rome, Italy), www.booking.com

(03.2018.-12.2018.)

Responsibilities:

Support company strategy for hotel availability and supply within Africa, Middle East, East Europe (Croatia, Serbia, Montenegro, Greece, Turkey), Israel and Malta

Working with old and new partners around the world helping them to improve their performance

Promote the brand name and its online reservation services to potential properties

Updating properties status in the system;

Provide support to properties to complete the registration process

Providing support to company by adding information of properties to the webpage for properties and verify accurate property information provided on the website

Support partners by providing training to new properties on how to use company extranet

Working on different projects

Notable results

Average personal conversation (adding new partners) above team performance (average 35-40%)

Implementing new procedures that helped to increase productivity

Personal performance review each quarter: “Exceeds Expectations” (Employee deliver beyond the agreed upon expectations and role model for the company values)

MARKETING AND SALES OFFICE MANAGER (Oishii Foods Ltd., Dublin Ireland), www.oishiisushi.ie

(10.2017.-03.2018)

Responsibilities:

Organize office operations and procedures

Coordinate and support sales development activities

Maintain tracking reports for sales

Report monthly sales figures

Deal with customer queries

Process orders, applications and requests

Identify new sales opportunities with new and existing accounts

Creating and managing Facebook payed and organic ads

Creating content and managing all social networks (Facebook, Instagram)

DIGITAL MARKETING MANAGER AND PROJECT MANAGER

(Foreigners in Dublin, Dublin Ireland), www.foreignersindublin.com

(12.2016.-10.2017)

Responsibilities:

Building entirely new website in Wordpress, creating SEO and mobile friendly landing pages, meta descriptions, title tags, header tags keywords, SEO optimized images

Tracking and improving website performance (page loading time and UX experience)

Reporting on Analytics (traffic changes, landing pages, bounce rate, exit pages,creating goals, experiments, heatmaps)

Google Search Console

KeyWord research, running AdWords campaigns and Remarketing

Creating and managing Facebook payed and organic ads

Creating content and managing all social networks (Facebook, Instagram)

GENERAL ASSISTANT (Aramark, Dublin Ireland), www.aramark.ie

(06.2015.-09.2016)

Responsibilities:

Maintenance of the catering and dining area

Advising customers on meals and beverages

Working in a coffee shop as barista, in front of the house duties

Assisting to general manager in all tasks

Marketing projects

MARKETING AND SALES MANAGER (Eurobit, Zagreb Croatia)

(05.2010.-05.2015)

Responsibilities:

Maintaining monthly budgets and reporting results to management

Preparation and analysis of financial statements and presentation of the same (both on English and Croatian language)

Develop, manage and build a relationship with key customers to ensure continuous sales growth, enhanced profitability and strategic business for both B2B and B2C units

Write business plans (both on English and Croatian language)

Identify new sales opportunities with new and existing accounts

Generate sales for portfolio of accounts and reach the companies sales target

Developing, creating and implementing content for web page

Tracking conversion rates and making improvements to the web page

Creating and managing Facebook payed and organic ads

Organizing social media prize draw contest

Creating content and managing all social networks (Facebook, Linkedin)

Notable results

Negotiated 5 contracts with biggest clients inside and outside EU

Successfully negotiated my biggest contract at that time with as our main business partner (“Alma Petroli S.p.a. Italy)

Solely responsible for design, creation and implementation of 1 new product (Champagne Bartol)

Increased wine sales for 60% through social media, events and contest.

KEY ACCOUNT MANAGER (Print Studio, Zagreb Croatia), www.printstudio.hr

(9.2008.-2.2009)

Responsibilities:

Maintaining monthly budgets and reporting results to management

Preparation and analysis of financial statements and presentation of the same

Develop, manage and build a relationship with key customers to ensure continuous sales growth, enhanced profitability and strategic business for both B2B and B2C units

Write business plans and reports

Identify new sales opportunities with new and existing accounts

Generate sales for portfolio of accounts and reach the companies sales target

SALES MANAGER (Modibit, Zagreb Croatia)

(6.2007. – 9.2008)

Responsibilities:

Preparation and analysis of financial statements and presentation of the same

Write business plans

Negotiating various business deals with domestic and foreign suppliers and customers,

Controlling the entire sales process (received orders, the organization of logistics and distribution, customs supervision, monitored delivery and after sales process),

Improving business relations with major buyers,

Stock optimalization

Marketing projects (printing brochures, radio ADs and other marketing materials)

PROMOTION AND EVENT MANAGER (Anton Heunis, Madrid, Spain), www.antonheunis.com

(1.2007-6.2007)

Responsibilities:

Planning, organizing and executing a small and large events

Coordinating activities for special guests, and organizing new events

Assisting with the promotional activities

EDUCATION

DIGITAL MARKETING (Professional diploma), “Digital Marketing Institute”,www.digitalmarketinginstitute.com (2016-2017)

DIGITAL MARKETING (Professional diploma), “Shaw Academy”, www.shawacademy.com (2015)

BACHELOR OF BUSINESS, Faculty of Economics, University of Zagreb, Croatia (2001-2005)

SKILLS

Technical skills: Proven skills in digital marketing, AdWords, Google Analytics, content and event management, presentation, negotiation, Analytics, SEO, Research. Excellent knowledge of Word, Excel, Power Point, WordPress, Internet

Personal skills: A motivated self starter, creative thinker, results and detail oriented, quick learner, excellent in working under pressure, a decision making, problem solver, a great team player but also capable of working alone, with excellent communication skills and ability to show initiative

LANGUAGES

Fluent in English, Croatian, Bosnian and Serbian

Basic in Slovenian,Spanish, Italian and German

HOBBIES & INTERESTS

My biggest interests are in digital marketing, and most of my free time is spent on keeping up to date with the current news in digital marketing, also like reading, learning new things, networking, fitness and travelling.

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