Personal Information:
Full Names:
Rumi-Deen Kriel
Date of Birth:
Marital Status:
Single
Languages:
Afrikaans
English
Drivers Licence:
Yes
Contact Information:
Contact Number:
Email Address:
rumza83@gmailcom
Residential Area:
Kenilworth, Cape Town, Southern Suburbs 7708
Professional Summary:
I am a reliable, consistent and competent sales marketer with 15-years of proven experience that has worked in various roles in the Long- and Short-Term insurance industry as well as Financial Services (Banking).
I have experience working in Large Corporate companies (Old Mutual, Sanlam, Outsurance, Telesure, Absa) and SMME
Brokerages (Boomerang, MFA, Direct Axis) in both Direct Business Development (face to face) and via Telemarketing (Call CentreSpaces).
My education includes a BCom Degree, RE1 Exam, RE5 Exam and a Banking Certificate of Advice,Wealth Management 1 and 2, and I have won numerous Sales and Team Player Awards. I am fully FAIS accredited.
Employment History:
Short Term Insurance Broker (Personal Lines)
@ Boomerang Financial Services LTD
February 2021 – April 2021
Respinsibilities & Duties:
Building and maintaining business relationships with clients
Scheduling and attending meetings
Discussing and assessing clients' current and future insurance needs
Researching insurance policies and products
Negotiating policy terms and costs with insurance providers
Arranging insurance cover for clients with the insurance provider
Collecting insurance premiums
Keeping detailed computer records
Preparing reports for insurance underwriters
Basic underwriting
Generating Leads
Advising clients on making claims on their policies
Renewing or amending existing policies for clients
Undertaking general administrative duties
Marketing services for Auto & General Budget Dial Direct and First for Women ABSA Santam and Discovery motor household contents and home insurance to prospective clients
Education:
Higher Certificate Insurance
@ UNISA
NQF 5 – SAGA ID: 93999
Current
Income Tax Returns
@ ICB College
2018
Regulatory Exam 1 (RE1)
@ Moonstone Institute
Key Individual &Sole Proprietor
2017
Regulatory Exam 5 (RE5)
@ Sanlam Distribution Academy (FPi)
Representatives
2012
Wealth Management 1& 2
@ Sanlam Distribution Academy
2012
Bachelor of Commerce Economics @ UNISA
NQF Level 7 – 360 Credits
2010 - 2014
National Banking Certificate of Advice
@ Milpark Business School
2007
Short Term Insurance Broker (Commercial) @ Telesure Investment Holdings (TIH)
March 2020 –February 2021
Responsibilities & Duties:
Building and maintaining business relationships with clients
Scheduling and attending meetings
Discussing and assessing clients' current and future insurance needs
Compliance
Basic Underwriting
Researching insurance policies and products
Negotiating policy terms and costs with insurance providers
Arranging insurance cover for clients with the insurance provider
Collecting insurance premiums
Keeping detailed computer records
Preparing reports for insurance underwriters
Basic underwriting
Generating Leads
Renewing or amending existing policies for clients
Undertaking general administrative duties
Marketing services for Auto & General Budget Dial Direct and First for Women Commercial Insurance products to SMME businesses
Call Center Manager (Long Term Insurance) and Business Development @ Mutual Finance Analysts
August 2014 – August 2019
Responsibilities & Duties:
Contact Centre Management of +- 30 agents and 2 Team leaders
Worked in Cape Town Port Elizabeth, and East London branches
Hire onboard and train call centre personnel
Coach call centre staff through challenging customer service issues
Analyze call centre data and prepare reports for upper management
Evaluate staff effectiveness and performance annually or on an at-need basis
Lead team meetings and give presentations to executives
Develop monthly quarterly and annual call centre goals and action plans
Prepare work schedules to ensure sufficient coverage
Create personnel and supply budgets for approval
Business Development launch of Go Green severe illness benefit employee benefits product to SMME businesses
Essential Skills & Competencies:
Quality orientated
Target driven
Enthusiastic and passionate
Adaptable
Integrity
Interpersonal and Communication skills
Selling and negotiation skills
Customer service oriented
Negotiation
Motivation
Coaching
Relationship Building
Ability to work under pressure
Organized
Recruiting and Hiring
Delegation
Analytics
Strategic planning Ability
Delegation
Management Skills
Teamwork
Fast Learner
Short Term Insurance Broker (Commercial lines)
@ OUTsurance
August 2013 – July 2014
Responsibilities & Duties:
Commercial Insurance marketing and sales
Business Development of Outsurance Commercial Insurance products to business owners and SMMEs
Account Management
Underwriting
Needs Analysis
Canvassing
Prospecting cold calling & lead generation
Meeting and exceeding targets
KPIS
Quality Assurance
Compliance
Invent effective marketing strategies to sell insurance plans to new clients or up-sell to current clients
Use methods such as networking, cold calling etc. to spot opportunities and cultivate trust with potential customers
Follow the market trends and continuously refurbish knowledge on products and services
Fulfil all policy requirements
Short Term Insurance Broker (Personal lines)
@ DirectAxis
January 2013 – August 2013
Responsibilities & Duties:
Marketing and selling of Auto & General, Dial Direct, Budget Insurance, Regent and Momentum short term insurance products (motor, household contents and home) to prospective clients.
KPI
Basic Underwriting.
Aggressive selling of short-term products
Quotations for clients
Follow up on leads
Building a client base
Advising clients on their short-term insurance needs
Handling of incoming and outgoing calls
Renewals of policies
Develop relationships with clients, product providers, colleagues etc.
On-site meetings with clients
Dealing with service providers
Implement company strategy
Attending job-specific training
Insurance Advisor @ Sanlam Direct
October 2011 – December 2012
Responsibilities & Duties:
Financial Needs Analysis
Marketing and selling of Sanlam Direct Long Term Insurance products favoured towards Retirement savings products
Quality Assurance
Training
Continuous Professional Development
Meeting with clients
Offering specialized financial guidance and advice
Completing financial needs analyses
Creating and explaining customized plans
Utilizing knowledge of tax investment strategies
Assessing clients' financial portfolios
Analyzing clients' risk
Encouraging clients to invest in the future
Branch Manager @ Real People Finance
November 2007 – September 2011
Responsibilities & Duties:
Managing 2 Retail branches in Western Cape (Mowbray and Woodstock) consisting of 10 internal and 20 external consultants
Ensure branch targets of insurance funeral and loan products and cellphone sales are met
Sales and customer service management
Petty Cash Flow management
Sales marketing
KPIs
Basic HR functions
Daily, weekly and monthly sales reports and feedback to Regional Manager
Plan and coordinate the branch marketing activities.
Ensure collection of underwritten premiums is in line with laid down company guidelines
Provide efficient and effective underwriting processes to the company clientele
Coordinate timely preparation of periodical production reports.
Ensure settlement of valid claims within the recommended time frame
Ensure effective implementation of the debt management system to maximize cash flow levels
Maintain and foster a sound working relationship with all intermediaries
Ensure budget control measures to achieve the intended company growth
Provide logistic and technical support to the sales team.
Monitor claims patterns of each portfolio and recommends. mechanisms to management for risk improvement to contribute to company profitability