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Regional Marketing Manager

Location:
Henderson, NV
Salary:
70000
Posted:
June 23, 2021

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Resume:

Hi,

My name is Catherine Fletcher and I am a regional marketing director currently living in Las Vegas. I have worked for multiple Fortune 500 companies throughout my career. Initially I taught website design and video creation to real estate agents along with how to utilize social media to generate sales. Over the years I designed over 500 custom websites. After designing any branding or materials much of my time is spent producing events and seminars to attract people to our services by learning how to use social media in a way that makes them stand out in a crowd. Basically they learn how to be remarkable and memorable once you get their attention. Eventually with my team I built complex campaigns utilizing marketing in all its unique facets for many real estate franchises across the US and Canada. Since moving to Las Vegas I created over 400 large and small events, gathering other speakers and speaking on the newest technology of the day for clients throughout the US. My experience in print ads, social media, local events, TV commercials and billboard ads has giving me a wide range of media exposures all designed to attract a consumer to you. Basically I am full of enthusiastic energy and passion for marketing that helps guide a consumer to feel excited about knowing your brand.

I love marketing and creating a memorable connection even if it’s a 10 second drive past a sign on the highway or 2 minute television promotional piece. I really do continue to study marketing trends in the US and internationally to find the sweet spot for each marketing challenge. The industries I have been in have created a drive to attract the consumer with brand recognition as well as build a real trust through constant desirable information or promotions provided in the way the consumer wants to communicate. I have taught thousands of real estate agents how to build websites and how to design their marketing with proven marketing techniques that show in successful sales in the millions.

Look, buying a house or a high rise condo means you need to really trust a person (from a marketing ad) with all your personal information and private needs and honestly all other marketing for any product some other marketing includes a makeup line of lipstick a cholate factory even a brand that sells prostatic limbs and a boutique hotel in Las Vegas. It is exactly the same find their need and tell them visually what they want to know so they reach out to you.

Now I know your business is unique but finding what the client wants and needs is my specialty especially in this new unique market. I do hope you reach out to see what I might offer to your team and help you meet your company’s future goals.

adnbh3@r.postjobfree.com

702-***-****

CATHERINE

FLETCHER

M A R K E T I N G - D E S I G N - SPEAKER

2237 Sky Island Dr. Henderson, NV 89002

I am a professionally qualified Marketing and Branding expert here in Las Vegas who has worked with several Fortune 500 companies over the years as their marketing manager. I have over 18 years TEACHING AND DESIGNING cutting edge modern MARKETING SOLUTIONS for hundreds of companies in a vast variety of arenas. I have created ads for prime time television, national magazines and every social media platform on the internet. I am enthusiastic everyday about marketing and finding cool modern tools to use to attract consumers to products or brands. PROFESSIONAL

PROFILE

PROFESSIONAL EXPERIENCE

Responsible for rebranding and marketing all west coast offices to public using TV, Billboards, Magazine ads and social media. I created all materials for large events including booth design, invites, emails and merchandise. I opened from the ground up over 20 new offices and all their promotional needs over the last 5 years.

Developed all nationwide digital and print ads

Managed team of marketing staff

Business and product development

Designed all marketing materials for new products and brand

Website design and maintenance for over a dozen platforms

Created over 500 websites over 10 years

Weekly TV ads created and shared on all social media

Managed over 50 social media pages weekly

Green screen production

Created brand awareness with partners and nonprofit entities

Designs interesting and innovative merchandise for brand

Create ads for consumer engagement

Event planning coordination for small groups of 300 to 7,000

Product scripts and set design for video creation

Onboarding training for all employees

Teach weekly classes on social media and video creation

Working closely with design agencies and assisting with new product launches.

Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives and budgets.

Analyzing potential strategic partner relationships

Dynamic speaker for training videos or public events

E-books and online brochure creation

Booth design for trade show and national conferences

Executed and developed marketing plans for sales products

Public relations

Freeway billboards and promotional posters

Exceptional ability to translate and communicate simple and memorable information

FBC Mortgage

Regional Marketing Manager

2017-2020

Las Vegas

Finance of America

Regional Marketing Manager

(ALPINE MORTGAGE)

2012 - 2017

Las Vegas

Marketing Director working with executives to

develop and oversee marketing campaigns to

promote products and services. I created branding

materials for the macro marketplace or call to action driven materials to generate sales using a consumer driven micro marketplace that entices consumer

driven needs. Setting up and designing hundreds of events over 12 years.

Realty Executives

Marketing Director / Trainer

2000 – 2012

Las Vegas

CONTACT

702-***-****

adnbh3@r.postjobfree.com

STRENGTHS

BRAND STRATEGY

SOCIAL MEDIA EXPERT

EVENT PLANNING

CREATIVE MARKETING

CONTENT DESIGN

CONSUMER ENGAGEMENT

PROFESSIONAL SPEAKER

PASSION FOR MARKETING

SALES STRATIGIES

TV ADVERTIZING

SEO

Microsoft Office

Video Design

Adobe CC

Website Design

Social Platforms

SEO

TECHNICAL SKILLS

PROFESSIONAL EXPERIENCE (CONTINUED)

Rebranded their entire look and redesigned all materials

Preparing online and print marketing campaigns

Coordinate marketing campaigns with sales activities

Overseeing the company’s million dollar marketing budget

Manage and improve lead generation campaigns, measuring results

Creating a websites for public and back of house

TV ads and video ads created for YouTube

Monitor and report on effectiveness of marketing communications

Overall responsibility for brand management and corporate identity

Website training events for over 10,000 realtors Realty Executives

Nationally recognized speaker and marketing trainer for technology company based in Canada. Responsible for seminar and keynote speeches for sales products and technology tools throughout the US for small offices or groups with up to 5,000 attendees.

Provocative and innovative presenter teaching thousands of hours of lecture style and “hands on” training providing practical advice on leveraging marketing to promote business

Help people make a quantum leap in online communication where companies can create a quid pro quo relationship with community and consumers to improve their bottom line using social media and online marketing tools.

Top Producer Inc.

National Speaker

1997 - 2000

Vancouver, Canada

HOBBIES / INTEREST

WHAT THEY SAY

“Catherine is a cross between a

Volcano and a perfect English Garden,

extremely powerful and effortlessly

precise. She attracts consumers so

they now share what I create and take

advice from me“

Kolleen Kelly

President GLVAR Realtor Assoc.

“So you think you know marketing … or

at least enough about websites,

Facebook posts, videos, blogging, etc.?

Think again!

Catherine showed us the way you will be

amazed by what you DON’T know!”

Your enthusiasm is contagious!

Magnum Coffee

“Wow Catherine, you are a rare find

we want to rave about. Your deep

thinking into our brand and the insight

you had for our marketing strategy

made us produce great results.”

Thanks for your brain!

Promo Printing

“Catherine is a behemoth of knowledge

she helps marketing connect with clients

in every industry. Hold on and watch

your company grow with all of her tools

and amazing ideas that really work on

your bottom line”

Rigel Studios

CATHERINE

FLETCHER

SPECIALTIES

TV Ads

Facebook

Instagram

Twitter/LinkedIn/Pinterest

Magazine Ads

Google AdWords

Video Marketing

Website Design

Graphic Design

PowerPoint Presentations

Canva

Website Analytics

CRM Systems

Survey Monkey

Mail Chimp

Constant Contact

2015 KEYNOTE SPEAKER - Social Media

Forbes -Top US Woman Owned Companies

2016 Honors for “BEST CONTRIBUTION”

National Association Hispanic Realtors

RealtorsaInstitute / Organization / College

VOLUNTEER RECOGNITION 2004

St. Jude’s Angels and Stars Gala

Susan G. Komen Race For The Cure

EXPERTISE

Creativity •

Communication •

Negotiation •

Leadership •

Problem Solving •

Passionate •

Visionary •

I have had a bit of wanderlust since I was a kid and I travel to the far reaches of the earth to fill my need to see the world with my own eyes and no filter. I have been to over 32 unique countries so far which has made me an avid amateur photographer. I have a proclivity to fall in love with the rumble from a muscle car or any old WW II planes. I have been flying airplanes since I was 16 because my dad and granddad were both Veteran Pilots and owned a flight school. I volunteer to work at the Special Olympics as a magician annually; luckily no one seems mind that I am not very good.

MARKETING MANAGER

ACHIEVEMENTS



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