Marketing and Event Coordinator

Alexa Trombley

*** ***** ***** ** *******, WA ***12

Linkedin.com/in/alexatrombley w 425-***-**** w ***************@*****.*** Professional Experience

Zumiez Inc. March 2021- present

Brand Marketing Coordinator Lynnwood, WA

w Independently imagining new and creative concepts for over 120 unique digital marketing campaigns in 2020-2021 w Cultivate healthy business relations, both cross-departmentally and with partnering brands to create and lead numerous successful marketing campaigns

w Conceptualize, develop, and execute numerous digital campaigns while simultaneously maintaining our company goals of connecting all of our communities through a fun and irreverent lens that is authentic to our customers w Evaluate and prioritize multiple projects and programs through building out team checklists, spreadsheets, promotional plans, and one-sheet documents to present to company leadership Zumiez Inc. March 2019- March 2021

Brand Marketing Jr. Coordinator Lynnwood, WA

w Lead large-scale in-person events which includes managing a team of up to 30 people to conceptualize, promote, organize and execute an impactful experience for the Zumiez customer while prioritizing an accurate reflection of the Zumiez Brand w Develop key relationships with brand vendors, store employees and third-party companies to help leverage potential partnerships with Zumiez as an organization w Transition from creating in-person events to digital experiences and translating face-to-face interaction through online executions, live streaming and content creation

Zumiez Inc. December 2018- March 2019

Brand Marketing Intern Lynnwood, WA

w Support Marketing team to execute events, contests and promotions with relevant expressions of the Zumiez Brand w Communicate with fellow team members, store employees, vendors, third party companies and Zumiez customers to provide interactive experiences and opportunities between the consumer and the company w Organize data and information, purchase and ship large orders, update inventory, and fulfill any other project logistics w Assist marketing team with execution of a large two-day event of more than 1,500 people to provide the most effective and mind-blowing experience to those who attended

Dutch Bro’s Coffee October 2015- May 2018

Shift Lead Moscow, ID

w Execute the three values of the company of speed, quality and service at all times w Assess coworker’s abilities and strengths before shift to assign positions for maximum speed and efficiency w Make quick changes in high-pressure situations such as high-volume weekends serving an average of 65 cars per hour to produce as smoothly and productive as possible

w Ensure and check that others or myself fulfilled every shift responsibility before anybody could finish the shift Education

Bachelors in Hospitality Business Management Fall 2018 Washington State University Pullman, WA

Apicius International School of Hospitality Summer 2018 w Study Abroad Program Florence, Italy

Institute Paul Bocuse Summer 2018

w Study Abroad Program Lyon, France

Registered Hot Yoga Instructor Summer 2015

Yoga Alliance Teacher Training Pullman, WA

Involvement and Awards

w Top 3 Nominee for company-wide “Zumiez Rookie of the Year” award 2019 w Zumiez Marketing “Raise the Bar” Cycle 1 winner 2019 w Zumiez “Brand Marketing MVP Award” Cycle 3 Winner 2021

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