Digital marketing
Resume:
Curriculum Vitae
Vimal P.Lad
Address:
At & PO. Degam (Darji Faliya)
Ta. Chikhli, Dist. Navsari
Gujarat, India-396530
Mobile No: +91-972*-***-***
Email Ids:
**********@*****.***
**********@*****.***
Skype:vimallad21
Objective
Seeking a challenging opportunity Ecommerce - Online Marketing Lead-SEO, Website Analyst, Internet marketing, and Online Marketing with your organization where my knowledge and skills can be extensively applied.
Skills
• Website and module analysis: Pre analyze solutions Content Management and optimization based on Latent Semantic Indexing Supervising & monitoring the complete execution of the projects in terms of planning the objectives, operations, time frame, quality checks, Check Keywords, Database Analysis, Google Analytics, Website Data Analysis, Post SEO Report, etc..
• SEO Implementations: Apply SEO techniques in website Meta tags, content updates, navigations, robots, xml, rss, Sitemaps, analytics code implements, etc.
• Search Engine Listing: check search engine listing and submission to search engines
• Testing website: Checking bugs, errors, broken links, navigations, w3c validations, etc..
• Link Building: Website SE Submission, directory submission, xml submissions, rss submissions, Article submissions, press release, etc..
• Social Media Optimizations/Marketing: Social Media submissions / networks, Optimizations and marketing website on Twitter, Facebook, Google+, MySpace etc..
• Affiliate marketing/Email marketing: Managing and supervision complete affiliated and email marketing campaign to generate leads and visitors.
• PPC-Paid Campaign Management: Managing PPC campaign in search engine, social media websites
• Web Analytics: Proficient in using web analytics to analyze traffic trends and behavior and measure success of SEO/SEM efforts. Extensive use of web traffic analytical software such as Google Analytics, HitsLink, FireClick, Web CEO and Internet Business Promoter
• Off-page Optimization:
o Procuring quality inbound links from blogs, forums and other relevant, content-specific sites o Making appropriate comments on relevant, do-follow blog sites to procure backlinks o Generating and submitting product feeds to various shopping engines o Exploring new online resources for generating backlinks o Maintaining a company blog, ministers
o Incorporating social media optimization to augment the traditional SEO activities Technical Skills
SEO Tools Online SEO Tools, Google analytics, web CEO, IBP, SEO Power Suite, Xenu
Working Knowledge Dreamweaver, FTP, Basic Photoshop Languages Html, XHTML, dhtml, Basic C, SQL, PL/SQL Tools/Technologies Visual Basic 6.0, PHP, asp.net,cfm Operating Systems Packages DOS, Windows 95/98/NT/2000/XP/7/8, Server, centOS, Professional Experience
SEO-Online Marketing- eCommarce Executive
Sudev Fashion Pvt. Ltd (Aug-15 To Present).
Responsibilities:
Managing Marketplace – Product listing, Invetory, Order Processing, Reports, disputes etc.. Marketplace like Amazon.in, Sanpdeal.com, etc..
B2C, B2B listing managing.
Planning and implementing Search Marketing strategies including SEO (on-page & off-page), SEM and Social Media Marketing strategies
Developing and implementing Search Marketing plans
Conducting competitive market research to identify opportunities for increasing online visibility
Suggesting additional content optimization strategies for in areas such as blogs, images, videos, etc.
Devising a plan to build and grow network services
Promoting Products to on-line customers
Managing - Online Web Sales, Marketing & Distribution Strategies.
Management of all website related Database and Report
Developing and managing all aspects of the SEO Services
Managing of all SEO, Social Media, Analysis of Orders and Reporting SEO-Online Marketing
Khazana Bazaar Pvt. Ltd (Nov-12 To Aug-15).
Responsibilities:
Planning and implementing Search Marketing strategies including SEO (on-page & off-page), SEM and Social Media Marketing strategies
Developing and implementing Search Marketing plans
Conducting competitive market research to identify opportunities for increasing online visibility
Suggesting additional content optimization strategies for in areas such as blogs, images, videos, etc.
Devising a plan to build and grow network services
Promoting Products to on-line customers
Managing - Online Web Sales, Marketing & Distribution Strategies.
Management of all website related Database and Report
Developing and managing all aspects of the SEO Services
Managing of all SEO, Social Media, Analysis of Orders and Reporting SEO Team Lead
Transform Solutions Pvt. Ltd. Surat (Feb-12 to Nov-12 ). Responsibilities:
Developing and managing all aspects of the SEO Services
Training and managing a team of SEO
Planning and implementing Search Marketing strategies including SEO (on-page & off-page), SEM and Social Media Marketing strategies
Developing and implementing Search Marketing plans for various clients
Conducting competitive market research for each client to identify opportunities for increasing their online visibility
Suggesting additional content optimization strategies for clients in areas such as blogs, images, videos, etc.
Devising a plan to build and grow network services Websites worked on:
CTRringsales.com
faradaywestfinance.com.au
rightguard.net
humphreys.co.uk
SEO coordinator
URL Software Pvt. Ltd. Ahmedabad (Aug-11 to Jan-12) Responsibilities:
Leading the project team and coordinating the project
Developing and implementing action plans according to the agreed standards and deadlines
Establishing regular liaison with the clients on all project-related matters
Ensuring the production of all necessary documentation
SEO activities
Websites worked on:
FirdousHouseBoats.com
URLssl.net
Einfochips.com
NumerologySMS.com
ShethTechnoConsultant.com
Netezine.com
DairyDen.com
Rajasthan-Tourism.info
BusinessExplorerERP.com
Sr.SEO
ACME InfoTech Vadodara (Sep-09 to Aug-11)
Responsibilities:
Assisted in the development of short- and long-term marketing and SEM strategies and managed their execution
Assisted in providing analytics and performance reporting to management
Performed competitor research
Helped define best practice SEO and SEM procedures
Assisted in the development of social media strategies and optimization campaigns
Managed relationships and projects for a number of key clients Websites worked on:
Ravenshoerealestate.com.au/
astutepromotions.com.au
debtfreeleague.com
ynotae.com
tri-statetech.com/
Sr.SEO
Narola Infotech Surat (Jan-09 to Sep-09)
Responsibilities:
Assisted in the development of short- and long-term marketing and SEM strategies and managed their execution
Assisted in providing analytics and performance reporting to management
Performed competitor research
Helped define best practice SEO and SEM procedures
Assisted in the development of social media strategies and optimization campaigns Websites worked on:
golden-dawn.com
narolainfotech.com
expresslocksmithdayton.com
downsouthgroup.com
magicircle.net
downsouthgroup.com/sa
kindercarestore.co.uk
1stopbabystore.co.uk
SEO
A1Brains Infotech (Ahmedabad Oct-07 to Jan-09)
Responsibilities:
Develop SEO strategies, and implement and monitor campaigns
Perform site analysis, keyword research and mapping, and assess link building opportunities
Perform competitor SEO research Based on analysis, results and client feedback, continually improve and modify strategies to optimize effectiveness
Prepare analytics and ranking reports and present to clients and management
Nurture client relationships and develop relationships with new clients
Maintain maximum effectiveness while adhering to strict deadlines and budgets
Keep up-to-date with constantly changing technology and search engine trends, algorithms and ranking factors.
Websites worked on:
hirephpdevelopers.com
ysdesigner.com
satisnet.com
a1brains.net
outsourcingseoservices.com
scanningindexing.com
offshoremedicalbilling.com
outsourcingtranscriptionservices.com
outsourcingtranscriptionservices.com
outsourcingrebateprocessing.com
hitechpersonalizedmailing.com
Internet Marketing Specialist
Gatesix Inc. (Indore Apr-07 to Oct-07 )
Responsibilities:
Monitor, track, and report on paid search metrics, including trend analysis.
Provide support for search engine optimization recommendations.
Interact with copywriter and web service manager to optimize copy and landing pages for Search Engine Marketing.
Provide ad-hoc support for the Search Engine Marketing team
Set up of new campaigns
QA creative
Assist in Keyword discovery and expansion
Top keywords raking by category
ROI by Campaign, Site, and Category
Research and analyze competitor advertising links Websites worked on:
azcashngo.com
kukuruza.com
drzamani.com
faststeady.com, accusearch.biz
motorcyclecentric.com
bwoflongbeach.com, sundancelimos.com
ravehospitalitycarpets.com
Jr. SEO Executive
Saitech Infosoft Pvt Ltd. Ahmedabad (Apr-06 to Apr-07 ) Responsibilities:
• Create web content including blog posts, articles, and social media posts
• Provide consulting, monitoring and management services for clients
• Conduct strategic link building and keep up with current industry trends
• Help Account Manager with client management and communication concerning their wants, ranking results-reporting
Websites worked on:
gujaratguideonline.com
forum.theispguide.com
thehostingguide.com
thedomainguide.com
theoutsourceguide.com
Education and Qualification
Bachelor of Science (Chemistry) with 57.77 % in April 2000, from South Gujarat University, Surat, Gujarat, India.
Personal Details
Date of Birth : December 3rd, 1979.
Passport Detail : J7902072 (Date: 15/09/2011 to 14/09/2021) Languages Known: English, Hindi, and Gujarati
Gender : Male
Marital Status : Married
Hobbies : Music, Traveling, Movies, Reading
Father’s Name : Mr. Parbhubhai B. Lad.
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