Virginia M. Allen

860-***-**** - admvm6@r.postjobfree.com – 1056 Suffield Street, Suffield, CT 06078

With more than 30 years of event planning experience, I am a highly motivated business professional, who is focused on the development, project management and onsite execution of high-quality marketing events. I have experience in managing business relationships to achieve growth and meet revenue initiatives. I am proactive, resourceful, and accountable while comfortable with change and aggressive timeframes.

CORE PROFICENCIES

-Leadership and strong project management skills

-Ability to manage a multi-million-dollar budget (My last position: 20+ million-dollar yearly budget)

-B2B and B2C Marketing experience: Work with Sales, building successful marketing programs that align with a corporate strategy

-Proven ability to work with outside vendors creating strong partnerships. (Incentive travel companies, entertainment companies, exhibit manufacturers, production companies, PGA, Hotels, etc.)

-Strong contract negotiation skills including but not limited to travel, trade show space, hotel accommodations, ground support, A-list entertainment, production companies, corporate sponsorships

-Suggest site selections and conduct site inspections

-Have an extensive understanding of audio-visual production for onsite production of general sessions, workshops, and breakout sessions

-Ability to work directly with the Sr. Leadership team, providing event details and budget updates

PERSONAL ATTRIBUTES

-A self-starter and team player who is highly motivated, organized and detail oriented

-Proactive, project manager, driven with creativity and a strong work ethic

-Focused on brand messaging and Inspiring Customer Passion

-Effective communicator and work effectively under tight deadlines

-I have a proven ability to manage a team, plan, communicate and facilitate events that create impact and effectiveness, while staying within budget

-Build domestic and international meetings and incentive trips from the ground up

WORK HISTORY

3/1989 - 9/2019 Konica Minolta Business Solutions, U.S.A. Inc. 100 Williams Drive, Ramsey, NJ

Position: Sr. Manager, Corporate Events and Marketing

Separation: Reorganization, elimination of position

-Managed a small team of tradeshow coordinators and meeting planners

-Mentored the team to evolve and improve their performance with the ever-changing business needs

-Developed out-of-the box tradeshows, including the call-to-action plan, booth configurations and design (65 tradeshows per year, including a 12,000 SQ FT exhibit, and an online portable booth program which supported 350 dealers and 100+ branches)

-Corporate meetings and launches (Managed a yearly world-wide dealer customer event with 1,600 attendees, breakouts, meals, including a 25,000 SQ technology exhibit)

-Managed quarterly sales meetings

-4 incentive travel programs per year 250 – 1,000 attendees each, domestic and international

-Special customer events including Wayne Taylor Racing, and PGA events

REFERENCES

Karen Myers, Vice President, HPN Global / admvm6@r.postjobfree.com

Marshall Fox, General Manager, Konica Minolta / admvm6@r.postjobfree.com

Paul Robertson, Sr. Acct Executive, Innovative Display & Design / admvm6@r.postjobfree.com

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