CONTACT
South Burlington, VT
PROFFESIONAL EXPERIENCE
admtwq@r.postjobfree.com
Tenacious and adaptable leader with 4+ years of managerial experience in the development and deployment of visual media and promotional content across a variety of diverse channel structures. As a recent college graduate, I am excited to leverage my creative prowess to capitalize on unrealized and underused communication resources to streamline and optimize the pursuit of organizational goals, particularly within industries of interest; action sports, health and wellness, technology and emerging enterprises
CAREER PROFILE
Owen Kwass
EDUCATION
SKILLS
Adobe InDesign, Premier Pro, Photoshop
MS Suite
SEO & SEA
Google Analytics / Hubspot
Brand Design & Strategy
Channel Strategy Optimization
Social Media Marketing
Project Management
B2B Communications
CRM Tools (MACC)
Wordpress / Website Design
AUCKLAND UNIVERSITY OF TECHNOLOGY
Masters of Creative Technology
To begin Sept . 2022 (tentative)
BISHOP’S UNIVERSITY
B.A. Marketing Management
2016 - 2020
www.linkedin.com/in/owenkwass
BURLINGTON TELECOM, MAY 2019 - SEPTEMBER 2019
Intern, Marketing and Communications
Burlington Telecom is Vermont’s largest fiber-optic telecommunications network, providing thousands of residents industry leading service, quality, and connection
·Increased market share in newly entered regions through the development and implementation of differentiated promotional and informational media content
·Analyzed historical demographic and psychographic consumer trends to accurately position and deploy campaigns for new device and service rollouts
·Developed email marketing campaigns and website posts to engage and inform customers of new service offerings and innovations offered by BT
BISHOP’S UNIVERSITY COMMERCE SOCIETY, MAY 2019 - APRIL 2020
Vice President, Marketing
The Bishop’s University Commerce Society remains the largest student-governed organization representing all business students at the university, which exists to add value to students’ education by creating and facilitating case competitions, networking events, and brokerage simulations
·Managed a successful rebranding campaign implemented to strengthen the cultural credibility and value perception of the BUCS brand on campus; social media engagement, website traffic, event turnout and merchandise sales figures all saw significant growth as a result
·Developed synergies within my internal team of five directors in the marketing portfolio; coached and mentored members while leveraging individual skills and competencies to produce tactical, creative and engaging deliverables
VERMONT SKYDIVING ADVENTURES, JUNE 2019 - PRESENT
Marketing Director
Vermont’s premier drop-zone, VSA offers some the most scenic views of Vermont and the Adirondack Mountains.
·Diversified social media channel usage to increase first-time customer engagement, conversion rates and awareness
·Created stunning video content, leveraging Vermont’s natural beauty and the expertise of VSA’s instructors and camera flyers