DERBYEDWIN JESÚS
GÓMEZ BARAHONA
Deputy Manager Strategy, Projects & BI,
Vice Presidency Personal Consumer
Banking BAC Credomatic Honduras
PROFILE EDUCATION
I am professional, passionate about Universidad Tecnológica Centroamericana UNITEC
numbers and strategic planning, with 2015 - 2017
extensive experience in the field of Master's Degree: Business Management with an Emphasis on
business analytics and valuation of Marketing.
financial impacts derived from the Magna Cum Laude. Global Average 93%
execution of business strategy in an
organization. Likewise, I also have the Universidad Tecnológica Centroamericana UNITEC
competences, aptitudes and 2009 - 2011
experience necessary to carry out the Master's Degree in Finance. Magna Cum Laude. Global Average 93%
execution of business projects or of any
other nature under methodologies Universidad Católica de Honduras
used worldwide in project 2002-2006
management such as: PMI and Bachelor's degree: Finance
SCRUM. First Place among the Finance Graduates
Magna Cum Laude. Global Average 94%
"If you are passionate about what you
do, it is reflected in the construction of Instituto San José del Carmen
your personal brand and in the 1999-2001
disposition of being an agent of Degree: Public Accountant
change that allows you to be a better Summa Cum Laude. Global Average 97%
person at the service of society"
CONTACT INFORMATION WORK EXPIRIENCE
PHONE BAC Credomatic Honduras:
(504-****-**** / (504-****-**** Deputy Manager of Strategy, Projects & BI, Vice Presidency Personal
Consumer Banking
ID NUMBER Oct 2019 – To Date
a) I have contributed to the process of formulating strategic
MARITAL STATUS: business initiatives and those aimed at the Digital Transformation
Single process in the Organization.
NATIONALITY b) I serve as the main budget manager in the administration of the
Honduran operating expenses of the VP’s functional and business units, in
order to contribute to the achievement of the goals in the
WEB SITE organizational efficiency indicator.
www.linkedin.com/in/derby-gomez
c) With my team, I coordinate the automation of reporting and
E-MAIL KPI's of the commercial execution and strategic initiatives of the
admp22@r.postjobfree.com VP, through the use of analysis tools and automated
admp22@r.postjobfree.com dashboards that allow to hone and understand transactional
patterns and behaviors of the Portfolio clients belonging to the
VP’s different functional and business units.
d) I promote the use of predictive and clustering analysis tools, in
LANGUAGES order to obtain more precise analyzes and direct the monetary
resources destined to campaigns more effectively when
Spanish: Native addressing the customer segments with greater probability
English: Advanced before promotional stimulus derived from the different initiatives
of business in the VP.
COMPUTING e) Prepare the corresponding NLP's for analysis of new products
and services in the VP.
Microsoft Word: Advanced
Microsoft Excel: Advanced f) Carry out the coordination and monitoring of the execution of
Microsoft Power Point: Advanced both local and regional business projects aimed at encouraging
Microsoft Access: Advanced improvements in the portfolio income of the commercial
SQL Language: Intermediate Mortgage and Personal Consumer portfolios of the VP, or those
Microsoft Power BI: Intermediate aimed at supporting innovation in products or services that have
a key impact on the Digital Transformation process and
customer experience in the organization, through the SCRUM or
ACKNOWLEDGMENTS PMI methodology as applicable to the business case.
Global Career Center
Octuber 2018 g) I also participate in the preparation, consolidation and
Lecturer: "Adaptation to Change" monitoring of the income, expense and investment budgets of
UNITEC Student Community CEUTEC the different business and functional units of the VP.
Honduras
BAC Credomatic Honduras:
Universidad Pedagógica Head of Strategy, Projects & BI Management of Payment Methods and
Nacional Francisco Morazán Consumer Banking
December 2009 July 2012 – September 2019
Lecturer: "Business Intelligence”
UPNFM Student Community a) Collaborate in the definition, execution and monitoring of
strategic initiatives established by the Management, through
the timely analysis of business and environmental information.
HOBBIES
b) Provide the team in charge with the necessary applications and
• Films resources to effectively carry out the ETL processes for the
• Reading construction of the VP's datawarehouse; thereby providing the
• Cardio information inputs required for business analysis.
• Yoga
• Travel c) Prepare the corresponding NLP's for the analysis of the
• Dance Management's new products and services in order to evaluate
• Music their feasibility.
d) Coordinate the tasks and responsibilities of the appointed team
with the purpose of supporting the Management's decision
OTHER DATA OF INTEREST: making process; so as to foster the growth of the bank's debit
card issuing business, mortgage portfolio and personal
Availability to travel and work locally consumption portfolio through multiple information analysis
and internationally. techniques.
e) Analyze the evolution, penetration and behavior patterns of
customers in the use of digital channels such as ATM networks,
Online Banking platform, Mobile Apps; in order to contribute
with the processes oriented to support the implementation of
the regional initiative of Digital Transformation culture of BAC
Credomatic group.
f) Resource facilitator for the implementation of the management
sharepoint, as well as the current administrator of permits and
access to it.
g) In charge of preparing, consolidating and monitoring the
income, expense and investment budgets of the
Management's various business and functional units.
h) Manage the area's main performance indicators and handle
executive presentations for the management, presidency and
board of directors of the organization.
BAC Credomatic Honduras: Project Coordinator and Business
Intelligence Acquirer Business
November 2007 – June 2012
a) Responsible for the management and provision of information
to support decision-making in the different areas of the
Acquisition Management.
b) Contribute to the preparation of the acquiring business budget
and the GE Money business portfolio.
c) Monitor the execution of the expenditure budget of the
functional units that comprised the management.
d) Serve and train business clients for registration in the E-
commerce and secure practices for marketing products online
program through the platform designed for this purpose.
e) Carry out the execution of the PCI regulations in affiliated
businesses according to the guidelines of the Visa, MasterCard
and American Express brands.
f) Draft profitability models and proposals to build loyalty and
retention of affiliated businesses.
Claro Honduras: Financial Analyst I
September 2005 – July 2007
a) Responsible for formulating and reporting on the availability of
cash flows of the company in order to cover existing funding
needs.
b) Coordinate projects related to the adaptation of payment
systems and cash flow management with local and
international banks with which the company was related.
c) Request and manage credit operations to financial institutions
aimed at supporting business continuity: such as: issuance of
bank guarantees, credit lines, foreign currency auctions and
authorized overdraft operations in current accounts.
d) Calculate and analyze the financial and operational indicators
of the telecommunications business (Arpu, Ebitda, Mous, Arpm).
e) Monitor the operational data of subscribers, minute traffic
(incoming and outgoing interconnection) and market share.
f) Assess and discuss the financial statements in order to provide
explanatory notes to the variations between the analyzed
periods.
g) Formulate, integrate, consolidate and analyze the corporate
financial and commercial budget at the national level.
COURSES TAKEN
Aden Internacional Business School
December 2017
Program: Big Data
BAC Credomatic Regional Business Banking Directorate
March 2015
Programs:
• Information Design Tool
• Web Inteligence
• Dashboard Design
New Horizons (Computer Learning Center)
August 2013
Certificate Course: Project Management Fundamentals
BAC Credomatic Business Banking Intelligence
May - June 2013
Course: Introduction to Databases with Emphasis on SQL
New Horizons (Computer Learning Center)
August 2010
Course: Microsoft Office Access 2007
BAC Credomatic Banking Systems
May 2009
Course: Qrys Ambiente AS400
University of San Francisco
July 2007
Course: Specialization in Finance
SKILLS
Proactivity 100%
Teamwork 85%
Result-Oriented 100%
Adaptability 90%
Strategist 93%
Versatility 88%
Creativity 92%