Social Media Marketing Manager

Professional Experience

Bunny and Clyde’s Corner Café/Gathering Grounds Coffeehouse, Salida, Marketing Strategist, 5/2019-6/2020

• Responded to closing of popular, local café due to COVID-19 with a new concept of community market offering curbside pickup of fresh, healthy food and essentials in a safe environment

• Constructed website and proactively administered all digital media

• Designed logo and created marketing and branding strategies for new ownership of café (March 2020)

• Built support structure to introduce to community; determined best operational practices Lauren Thomson Design, Principal, 2010-Present, www.laurenthomsondesign.com

• Provides custom web design, WordPress design, digital strategy, UX, app interface design, copywriting, social media consulting and strategy, search engine optimization

• Produces electronic and print newsletters, posters, invites, brochures and other marketing materials and custom artwork, and logo design

City of Salida, Recreation Supervisor, 8/2018-5/2019

• Envisioned, coordinated, and supervised age-appropriate recreation programs for children, teens, adults and seniors, including camps, trips and special events

• Established, planned, and supervised Friday programs for 5-12 year olds, including expanding the existing Camp Friday program and creating a new Friday Rocks program, and river safety and recreation program; and encouraged a dynamic, creative environment that nurtures learning and a healthy, mindful lifestyle for Salida’s children

• Implemented and maintained content and navigation for two department websites

• Created and distributed all marketing and promotional materials for programs and special events The Rosy Finch, Salida, Owner, 9/2017-07/2018

• Made, sold and promoted handmade goods in a gallery/store setting

• Organized interest in community events to promote Salida’s artists and art community Bookbar, Denver, Events Coordinator and Marketing Manager, 2-7/2016

• Planned, executed and hosted all special events. readings and signings, including all social media and marketing

• Created fun and effective visual window displays and posters

• Maintained website and social media channels

Valley View Farms Garden Center & Nursery, Cockeysville, MD, Creative Director, 2001-2010

• Researched, produced and orchestrated custom plant and POS signs, informational handouts and other visual materials and marketing collateral

• Developed and designed company website, including all content and graphics

• Assisted customers with garden design and selection of perennials, trees and shrubs

• Designed and managed exterior gardens on 10-acre store property LAUREN THOMSON

410-***-**** admn97@r.postjobfree.com 814 I Street, Salida, CO 81201 Education

• University of Pennsylvania, Philadelphia, PA, BA English Literature

• Girl Develop It, Philadelphia, PA, courses in UX, Javascript, PHP

• Maryland Institute College of Art, Baltimore, MD, Continuing Studies: Jewelry/Metalsmithing

• University of Maryland, College Park, MD, various painting coursework

• Corcoran School of Art, Washington, DC, various painting & drawing studies Skills

Expert level computer/social media skills; excellent writing and communication abilities; proficient in CSS, HTML, some Javascript, jQuery, PHP; Bootstrap; Adobe Creative software including Fireworks, Photoshop, Dreamweaver, InDesign and Illustrator; Keynote; and Microsoft Office Jeweler and metalsmith/enamelist; encaustic painter with experience in oils and acrylics and mixed media; and an accomplished weaver and fiber artist

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