Carlos Avila
385-***-**** "# admh0x@r.postjobfree.com "# Salt Lake City, Utah
Education
University of Utah Present
Double Major of Strategic Communications and PRT with an emphasis in Sports Management Work Experience
Utah Athletics, Marketing Assistant 2016-Present
§ Primary marketing contact for baseball, women’s soccer, men’s lacrosse, golf, swim & dive, track & field and tennis
§ Social media manager and content creator for baseball
§ Oversees and manages the Utah Football fan experience program including pre-game suite access, sideline passes, coin-toss experiences and others; allowing fans to upgrade their gameday experience while generating a new stream of revenue of $40,000
§ Creates social media graphics, digital advertisements, video board content, and marketing collateral using InDesign, Photoshop, Premiere, and Illustrator for all assigned sports.
§ Worked directly with coaching staff and other departments to plan and execute all marketing promotions and social media duties.
Salt Lake Bees, Game Operations and Marketing Coordinator 2019, Present
§ Coordinated sponsorship activations and promotions for all home games
§ Oversaw a team of 12 employees including, hiring, coordinating, scheduling, and managing them on gamedays and appearance in the community
§ Assisted in the ideation and implementation of over 30 promotional nights including, gameday set up, hosting
(first pitch, national anthem, social media themed content)
§ Planned and executed community events to represent the team, as well created content for social media, as well worked with local TV news outlets to promote community awareness. DRAGONFLi MEDIA TECHNOLOGIES, Marketing Intern 2018 Scott Enduro Cup Mountain Bike Series/ Lexus LaceUP running series:
§ Social media manager and content creator
§ Managed influencer marketing arm of agency, managing all influencer strategy, relationships and contracts
§ Strategized and execute marketing campaigns and experiential activations for clients like Lexus with a focus on social and digital campaigns
Utah Jazz, Production Assistant 2017
§ Assisted game director and implemented game elements including music, promotions, timing, in-game logistics and player statistics
§ Scheduled and coordinated national and local entertainment acts for in-game appearances
§ Created scripts, game formats and run downs to the organization and media members for 44 home games
§ Coordinated video and audio teams for live activation of sponsored elements while boosting gamer atmosphere Page 2
References:
Michael Rueckert
Marketing Manager at Snowbasin Ski Resort
Relationship: Former Supervisor at Utah Athletics
Email: admh0x@r.postjobfree.com
Phone: 801-***-****
Nikki Sim
Project Manager, Live Experience at Cleveland Indians Relationship: Former Supervisor at Salt Lake Bees
Email: admh0x@r.postjobfree.com
Phone: 801-***-****
Andrew Everhart
Account Manager, Richter7
Relationship: Former Supervisor at Utah Athletics
Email: admh0x@r.postjobfree.com
Phone: 336-***-****