ANUPAM SRIVASTAVA

#**, **** * *****, ************ Nagar, Kempapura, Hebbal, Bangalore – 560024

E-mail: admfmj@r.postjobfree.com Phone: +91-984*-**-**** PROFESSIONAL SUMMARY:

I’m a digital marketing consultant & trainer with 7+ years of experience in digital advertising, promotions, and campaigns. I have worked on integrated campaigns for a number of clients. And have also trained 5000+ students for Digital Marketing in online and offline methods of training. Lectures delivered for various colleges such as - Ramaiah Institute of Management (Bangalore), Amity University (Bangalore), Maharani Lakshmi Ammanni College for Women (Bangalore), International Institute of Business Studies (Bangalore), SAN Institute of Business Studies (Coimbatore) and so forth. I am lucky enough to work with amazing clients such as - Vestian Global, Illuminations Dubai, Schneider Electric SE, Ozone Group, IMS Health, Phoenix Mills Limited and more. I’m truly passionate about my work and always eager to connect with other marketers. While I enjoy all aspects of my job, I think my favourite stage of a project is working with the client or business unit leader to understand his or her business objectives. As we go through that collaborative process, the ideas start to flow and that’s always the fun part. EXPERIENCE:

BOARD INFINITY – Bangalore/Mumbai

February 2021 to Present

Subject Matter Expert - Digital Marketing (Contract) Training students on digital marketing on multiple vertical of digital media. UPGRAD – Bangalore/Mumbai

December 2019 to Present

Subject Matter Expert - Digital Marketing (Contract) Training students on digital marketing on multiple vertical of digital media.

• Live Sessions

• Small Coaching Groups

• Mentorship Calls

• Corporate Training

o Mahindra & Mahindra

DIGIPERFORM – Bangalore

April 2019 to Present

Digital Marketing Trainer

Trained students as well as working professionals of all domains on the different modules of Digital Marketing with both online and offline mode. Modules covered are:

• Website Planning & Creation • E-Commerce

• Email Marketing • Content Marketing

• Lead Generation • ORM

• Google Ads • Google AdSense

• Google Analytics • Affiliate Marketing

• Social Media Marketing • Online Display Advertisement

• Search Engine Optimisation • Mobile Web Marketing DELHI SCHOOL OF INTERNET MARKETING – Bangalore

March 2018 to April 2019

Lead Trainer

Delivered sessions on digital marketing to the students and guided them for the live hands on sessions for the practical classes and also the demo sessions. Modules covered: Google Ads, Marketing Automation, Social Media Marketing, Search Engine Optimization, Email Marketing, Lead Generation. AMPLIFIUM (Now TELLOQUENT) – Bangalore

Feb 2016 to April 2018

Digital Marketing Consultant

• Developed social, mobile, digital analytics and content optimisation for global, national and regional clients.

• Identifies and links key performance indicators from digital and in-person programs to bottom line result.

• Worked with the team of Community Specialist in creation of content calendars and execution of in-depth social media audits.

• Provided in-agency training and education aligned with social media trends and tactics. YAHOO INDIA – Bangalore

Sep 2014 to Dec 2016

Ad Operation Specialist

• Created, deployed and managed google search campaigns.

• Created and implemented marketing strategies to grow database, engage and retain consumers, and ensure effective communication.

• Generated leads.

GUEST LECTURES:

• International Institute of Business Studies, Bangalore on Digital Marketing.

• Amity University, Bangalore on Search Engine Optimisation.

• Ramaiah Institute of Management, Bangalore.

• Maharani Lakshmi Ammanni College for Women, Bangalore.

• SAN Institute of Business Studies, Coimbatore.

o Two day workshop on Aspects of Digital Marketing on behalf of IIM Kozhikode.

• BT College, Madannapalli.

o Two day workshop on Aspects of Digital Marketing on behalf of IIM Kozhikode.

• Rajendra Idhayam, Madurai.

o Four day workshop on the Overview of Digital Marketing covering the topics of Social Media, Google Ads and WordPress.

Skills:

• Live hands on experiences on different kind of tools used in Digital Media.

• Strong critical and analytical skills with reading, writing, and comprehension.

• Passion for connecting students to learning modalities that incite their interest.

• Skilled at explaining and explicating material in a manner that student of varying levels can digest.

• Exceptional speaking skills without losing train of thought or direction.

• Pleasant personality to connect with students and colleagues. Education:

• M.B.A in Marketing from University of Mysore.

Certifications:

• Google Certifications.

• Facebook Blueprint.

• HubSpot Certifications.

• Amazon Trained Ecommerce Specialist.

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