CONTACT
admca0@r.postjobfree.com
linkedin.com/in/perrinjavon
Fairfax, VA 22031
ON-PAGE SEO SPECIALIST
Dreamscape Marketing November 2020 - March 2021
Manage on-page SEO for WordPress hosted sites of 25+ clients simultaneously
Research high-value, relevant keywords for fresh content monthly; create blog topics and basic structure
Resolve site audit errors related to on-page optimization; removing duplicate titles and descriptions; updating URL slugs and updating internal links and redirects
Develop site taxonomic structure, building in content pillars for future site expansion and content development
SEO COORDINATOR
Sparq Designs Oct 2019 - Sep 2020
Write relevant blog copy and earned media pieces based on keyword research and search trend data to gain visibility and backlinks Create monthly KPI reports for clients in Excel & Google Data Studio, translating findings into comprehensive summaries for client Audit prospective clients for SEO opportunities and develop comprehensive proposals with rationale for site optimization
Optimize on-page elements for improved user experience and audience reach Comprehensive review and optimization of off-page elements for best practice compliance and site performance to increase site rank Review site backlinks to create disavowal lists and successfully outreach for additional high-value links and unlinked brand mentions Site updates and CMS management using WordPress platform Daily use of Screaming Frog, Google Analytics, Google Search Console, and SEMRush software and platforms for SEO initiatives S E A R C H E N G I N E O P T I M I Z E R
EXPERIENCE
SUMMARY
I am an entrepreneur at heart, taking initiative to learn and master the requisite skills and knowledge to help clients meet their business goals. I am a fast learner and strive to become an expert in whatever I am asked to do to deliver high-quality work. I have one and a half years of experience in SEO, doing work in both local and technical SEO, identifying opportunities, creating strategies, and implementing changes for clients in a range of verticals in e- commerce and services. I am interested in an in-house or agency position that allows me to learn more from seasoned experts, long-term growth from strategy development.
EDUCATION
BACHELOR OF ARTS:
SOCIOLOGY & AFRICAN
AMERICAN STUDIES
2016
University of Minnesota
Minneapolis, MN
SKILLS &
COMPETENCIES
- Google Ads Certification
- Google Analytics
- Wordpress CMS
- Graphic Design
- Web Dev (HTML/CSS)
- JavaScript
- SEMRush
- Ahrefs
- Screaming Frog
- Microsoft Excel