Dushyant Sharma

Email: admbff@r.postjobfree.com

Mobile: 989-***-****

Address: A-702 Tarun Apartment

Sector 47, Gurgaon India

Professional Summary:

15+ years of total experience and 13 years of experience in digital advertising.

Experience across Sales, Performance and Operation delivery for Global accounts

Managed sales and delivery of CPS, CPL and CPI campaign across all the verticals

Huge experience in managing online traffic, providing exceptional customer services for various accounts

Vast knowledge of advertising operations and client management

Profound understanding of vendor products and industry standard reporting methods

Substantial grasp of media advertising and media relations

Proficient in the use of various ad serving tools and applications

Ability to manage multiple tasks efficiently

Good ability to identify and resolve potential issues

End to End planning and delivery of campaigns

Preparing media plan of client’s marketing budget

Monitor delivery, identify any potential campaign issues and communicate with Client or Sales team to resolve them

Setting up the strategies and optimizing them based on performance

Onboarding new clients and creating new opportunities from existing client

Programmatic media buying and trafficking in various exchange, SSP and networks

Data exploration, analytic and reporting to determine optimal media buying/selling strategy

Account management - Human resources management - Team building & staff retention

Monitoring performance of all team

Grooming leadership team and set skill mapping in order to have the right people for the right type of job

Contributed effectively to the company’s growth

Strong people management and good communication skills.

Ability to work under strict deadlines, positive attitude and result oriented.

Can transform any ideas into a multimedia application quickly & qualitatively.

Very adaptive and quick learner of new technologies.

Comfortable in working independently and in a team environment.

Expertise in multimedia standards, technologies in a process oriented approach from

Inception, through design specification, development and implementation. Current Work Experience:

Working as Director Global Business for BEdigitech and BEglobal 04/2019 – 07/2020 BEGlobal is Based out of Alpha World city Dubai, that is also a melting pot of world culture and pride ourselves at a new age global digital agency for high performance businesses across GCC & APAC. Last Assignment:

Managing sales and performance delivery of CPS, CPL and CPI campaign across all the verticals

Grew BEglobal footprint across MENA, centering around UAE and KSA agencies

Managing delivery and customer servicing team to achieve client campaigns goal

Growing business of BEglobal which includes Revenue and Account Management

Working of yearly planning and execution of the company Previous Work Experience:

Worked as Sales and Delivery Consultant for Outbrain 02/2017 – 03/2019 Outbrain

THE WORLD'S LEADING PREMIUM DISCOVERY PLATFORM

Every month, more than 1-billion Outbrain recommendations appear as native placements on premium publishers like CNN, Ha'aretz, Le'Monde. These highly targeted placements use proprietary data to help marketers and publishers drive results, whether they are looking to generate awareness, engagement, or conversions.

Last Assignment:

Managing sales and delivery of all the Key accounts across North and South India to generate revenue for Outbrain.

Working on Content marketing, Programmatic and Video for the platform. Growing business of Outbrain India which includes Revenue and Account Management Guiding and training all the media planners for their advertisers for below mentioned Accounts.

GroupM

Omnicom

Interactive Avenue

Publicis Group

Patrika Group 03/2016 – 01/2017

patrika.com: Committed to provide fast & accurate news covering national, international and hyper- local news from 58+ major Indian cities.

rajasthanpatrika.com: Focusing on State & cities of Rajasthan with national and international news coverage, catering to the news appetite of people living all over the world from Rajasthan origin. Last Assignment:

Worked as Assistant General Manager - Digital Advertising (Team strength: 10+ Members)

Managing Revenue, Ad-Operation and Sales of two sites.

Increased the revenue by 100% on quarterly basis.

Managing 100% Ad networks and 30% of direct sales for the digital campaigns.

Implemented Programmatic and Header bidding.

Onboarding all the new networks Video and Display

On boarded DMP, (Oracle BlueKai)

Administered all online campaigns and ensured implementation according to schedule.

Analyzed performance of various campaigns prepared and updated reports on a weekly and monthly basis.

Performed comparisons in both campaign goals and performance of campaign and identified strategies to increase return on investments.

Coordinated with sales team and recommended modification to campaigns if required.

Assisted other departments in increasing efficiency of campaigns.

Maintained positive relationships with sales department and clients.

Performed troubleshoot on all creative issues of clients and prepared specifications.

Evaluated campaign status reports and updated it as appropriate.

Programmatic media buying and trafficking in various exchange, SSP and networks

Data exploration, analytics and reporting to determine optimal media buying/selling strategy

Managed ad trafficking, troubleshooting and grow managed services clients

Managing Ad Operations Team

Adone Pvt Ltd 06/2014 – 02/2016

Adone offer a full service display advertising solution to all performance marketers and have built features to provide the best possible scale and ROI for client campaigns. Last Assignment:

Worked as General Manager - Digital Advertising (Team strength: 20+ Members)

Administered all online campaigns and ensured implementation according to schedule.

Analyzed performance of various campaigns prepared and updated reports on a weekly and monthly basis.

Performed comparisons in both campaign goals and performance of campaign and identified strategies to increase return on investments.

Coordinated with sales team and recommended modification to campaigns if required

Assisted other departments in increasing efficiency of campaigns.

Maintained positive relationships with sales department and clients.

Performed troubleshoot on all creative issues of clients and prepared specifications.

Evaluated campaign status reports and updated it as appropriate.

Programmatic media buying and trafficking in various exchange, SSP and networks

Data exploration, analytics and reporting to determine optimal media buying/selling strategy

Managed ad trafficking, troubleshooting and grow managed services clients

Managing Ad Operations Team

Worked on Appnexus, MediaMath, DoubleClick Bid Manager, OpenX, ADAP.TV, Liverail, Epom, Switch, PulsePoint, Admeta, DoubleClick ADX, DoubleClick RTB Rubicon, Pubmatic, GDN Genisys Software Bangalore (India) 12/2012 – 06/2014 Genisys is an integrated IT and BPO services company and offer a comprehensive suite of services and solutions designed to help customers achieve their business goals while remaining focused on core competencies. Over the past decade and a half, Genisys have earned a reputation for reliability, integrity and impeccable service quality.

Last Assignment:

Worked as Manager - Ad Operations. (Team strength: 40+ Members)

Managing Ad Operations Team

Making sure all the teams are completing request within the TAT and with 100% quality

Investigating and completing RCA of all the errors, also providing and implementing preventive measures

Resource allocation, MIS Reports

Handling client escalation and providing solutions

Working with client to improve overall production of the team

Planning growth of the organization with the management team

Implementing ISO policy’s within the vertical and also part of internal auditing team

Monitoring error rate and utilization of the vertical and achieved the SLA every time

Staff development and motivation

Providing solutions to all the client escalations

Hiring new resources

Working and assisting all the supporting departments

Grooming leadership team and set skill mapping in order to have the right people for the right type of job

Worked for a software development project also as a consultant, details are mentioned below: Role: (BA, BI and DA)

Project Description: The Cross Channel Reporting (CCR) solution is an On Demand Reporting and dashboard platform providing access to cross channel data across multiple markets with the ability to create custom analytical reports. The report will provide end-to-end visibility across regions and channels for customers leading to deeper insight into advertisement activities and their effectiveness. This application will allow users to see performance across various channels with a view of key KPIs and calculations for each channel where the KPIs are the standard across all channels.

Client: Aegis Media

Online Channels:

Paid Search

Paid Social

Display

SEO

Affiliate Network

Lead Generation

Offline Channels:

TV

Print

Radio

Cinema

Outdoor

Key Responsibilities:

1. Successfully completed the POC on CCR and were able to win the complete project 2. Worked as Business Analyst and was involved in extensive requirement gathering, effective client interaction, translating business requirements into executable plans ensuring timely and quality implementations

3. Managing translation of business requirements into functional, data, interface and design specifications needed to successfully build, test, deploy and maintain applications. 4. Active anticipation of risks, associated with each project, implementing risk mitigation strategies 5. Agile and iterative software development experience Theorem Inc. Pvt Ltd, Mysore (India) 01/2012 – 11/2012 Theorem is the global leader in online media operations, providing publishers, networks, agencies, brands and technology providers with an unrivaled level of experience in Ad Operations, Search Operations, and Email Operations.

Last Assignment: Worked as Associate Manager (Email vertical) (Team strength: 180+ Members)

Managed SCG Email vertical

Team is working on DREAM and DREAM mail Platform

Making sure all the teams are completing request within the TAT and with 100% quality

Investigating and completing RCA of all the errors, also providing and implementing preventive measures

Resource allocation

Maintaining vertical dashboard

Handling client escalation and providing solutions

Working with client to improve overall production of the team

Planning growth of the organization with the management team

Implementing ISO policy’s within the vertical and also part of internal auditing team

Process Improvement (Automation, Efficiency improvement, waste reduction)

Monitoring error rate and utilization of the vertical and achieved the SLA every time

MIS Reports

Staff development and motivation

Providing solutions to all the client escalations

Hiring new resources and a member of interview panel for college campus drives and job fairs

Working and assisting all the supporting departments, (IS, HR, Training, DelX and admin)

Planning and executing events for vertical and organization

Member of client services and account management team

Grooming leadership team and set skill mapping in order to have the right people for the right type of job

Cybage Software Pvt. Ltd, Pune (India) 06/2007 – 01/2012 Cybage is a leading name in the global IT industry with a proven track record of over 15 years. Cybage has been consistently adding value to the business bottom line of a crème-de-la-crème global clientele.

Last Assignment: Worked as a Team Leader and managing three publishers Teams for Media and advertising department. (Team strength: 30+ Members)

Managing three publishing teams.

Client Management.

Reporting.

Facilitating weekly team calls.

Communicating important information to the client PoC and from the client to the team.

Operations Management.

Performance monitoring and tracking at micro level.

Process & Training Documentation.

Ensure smooth workflow and take proactive measures to avoid backlogs.

Taking care of IS related issues and escalating them as required. IS Performance monitoring and tracking.

Taking care of infrastructure requirements and escalating them (if/as required)

Team Management.

Weekly Team meetings (Actively participate in the weekly meetings with a view to streamline processes and sharing best practices amongst teams).

Staff development and motivation.

Suggest possible skill mapping in order to have the right people for the right type of job Regular discussions with SME’s / Sr. Team members to ensure we have the technical expertise and regular trainings are conducted also training new resource.

Leave management – Uploading roster on SAMS, Planning leaves and maintaining records, schedule adherence – login, logout and break time. Informing clients about leaves in a timely manner and delegate tasks of the resource on leave.

Responsible for the Trouble-shooting, and fixing the errors.

Taking interviews of new resource.

Trafficking ads into different ad servers of various clients using JavaScript/HTML tags, flash/image and Video and audio streaming creative’s.

QA’ing the cases trafficked by the team members.

Manages Queue Management System (Sales-Forces) through which we communicate with the publishers and traffic their requested campaigns for their web sites.

Training new resource.

Responsible for the Trouble-shooting, and fixing the errors.

Taking interviews of new resource.

Client list: Bell-Canada, Microsoft-Canada, Microsoft-US, Ad-link, CBS Radio, I-village US and UK Economist, Irish Times, Total Tele & CBR, Canoe, NBCU-LIM, Scholastic and many more.

Trafficking request in different Ad Servers: (DART, Atlas AD-Manager, Microsoft Ad-Expert, Ad- Builder and CAM, Ad-tech, Google-AD Manager, Ando media, Euro click, and STW). MICS Pvt. LTD (Pune) 09/05 – 06/07

MICS was focused on 3D animation and IT solutions for the global animation and IT world. MICS animation solutions have been delivered to global customers across the US, Europe, and India. Worked as a Senior Maya Animator for 3D animation department. Team Size: 5

Key Responsibilities:

Modeling, Texturing and Animating

Creating story boards, modeling the characters and back grounds and texturing them, also animating the scenes.

Worked for clients like Hollywood Studios, Raj-deep InfoTech, etc Projects:

Project – 1 Hollywood Studios (USA)

Description -

Role -

Software Used -

Team Size -

30 min animated movie on an alien who comes to earth to do research on human mating. Modeling and Texturing

MAYA 7, Adobe Photoshop.

5

Project – 2 Rajdeep InfoTech (Pune)

Description -

Role -

Software Used -

Team Size -

Working mechanism of a new tool collection center setup with the environment. Modeling and Texturing

MAYA 7, Adobe Photoshop.

5

Project – 3 Rajdeep InfoTech (Pune)

Description –

Role -

Software Used -

Team Size -

Animated CD based presentation on mechanism of the bridge which has been constructed in Goa. (Maharashtra)

Modeling, Texturing and Animating.

MAYA 7, Adobe Photoshop.

5

WNS Global (Pune) 05/05 – 09/05

WNS is a global outsourcing company, committed to delivering high performance across all its business functions. WNS leverages its deep

Industry and business process expertise, and broad global resources to help its clients become high performance businesses and governments.

Last Assignment:

Worked as a Technical customer support associate. My role was of an order manager. Team Size: 15 Members

Client Description: SITA deliver and manage sophisticated business solutions for air transport, global distribution system and government customers over the world’s most extensive network. Key Responsibilities:

Taking care of all the order in the service delivery chain from different airline companies and offering a solution to the problems.

Once the client request has been booked by the order entry team, my role was to make sure that the entire request has been delivered on time as per the SLA.

Configuration and testing of routers and leased lines. Achievements:

Had setup multiple publisher’s teams from scratch till totally functional.

Received couple of appreciation from client for outstanding work.

Have successfully brought down the error rate to below one percent of all the teams and helped the Project to achieve the SLA every time.

Successfully completed the POC on CCR Software development project and were able to win the complete project

Managed Accounts like, Charter, Epslion, ESPN, Microsoft-Canada, Microsoft-US, CBS Radio, NBCU-LIM and many more

Technology worked on ADX, DB360, Appnexus, MediaMath, DFP, DFA, DoubleClick Bid Manager, OpenX, ADAP.TV, Liverail, Epom, Switch, PulsePoint, Admeta, DoubleClick ADX, DoubleClick RTB, Rubicon, Pubmatic, Facebook, GDN, Atlas AD-Manager, Microsoft Ad-Expert, Ad-Builder and CAM, Ad-tech, Google-AD Manager, Ando media, Euro click, and STW. Educational Fact Files:

B.A. in English (Hons.) from DeoGhar University Jharkhand, India.

SSC (10+2) in commerce from MP Board, Bhopal.

HSC from Bihar Board, Ranchi.

Certifications:

Advance Diploma in 3d Animation.

Diploma in 3d Animation.

Diploma in Web engineering.

Computer skills:

Operating System: Windows 95/98/NT/ME/2OOO/XP/Vista/7/8.1/10, Macintosh.

Ad Servers: DART, Atlas AD-Manager, Microsoft Ad-Expert, Ad-Builder and CAM,

Ad-tech, Google-AD Manager, Atlas MMN, Ando media, Euro click, STW, DREAM, DREAMmail, MediaMath, DoubleClick Bid Manager, OpenX, ADAP.TV, Liverail, Epom, Switch, PulsePoint, Admeta, Doubleclick ADX, Rubicon, Pubmatic, GDN, Appnexus, Outbrain

Print and Publishing: Adobe Illustrator, Adobe Photoshop, Adobe PageMaker, Adobe In Design Macromedia Freehand, Corel Draw, Quark Express, Paint Shop Pro, Deneba Canvas.

Internet Tools: Front Page 98/2000, Dream Weaver

3D Software’s: 3D Max, Maya, Light Wave, Newtek Modeler, Rhino, 3D, Soft Image, True Space, Ulead 3D, Xara 3D, Hash, Animator, Model Magic, Poser, Bryce 3D, Metacreation, Canorama, Meta Creation Spin Panorama, 3D

Flash, Animator, Swift 3D, Vecta 3D, Strata 3D, Anim8OV, Nendo, Z- Tools.

Video Editing: Adobe Premiere, Adobe after Effect.

Authoring Tools: Macromedia Director, Macromedia Author ware.

Sound Editing: Cool Edit Pro, Sound Forge, Mix Meistro, Acid Pro, Yogen Vocal Remover, Beat Me, Tuareg, Mbooom

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