Jim McAlpine

Novato, CA - 530-***-**** - adm1bl@r.postjobfree.com

LinkedIn https://www.linkedin.com/in/jim-mcalpine-0914848/ Summary

Entrepreneur and business/marketing strategist with 25+ years of experience of founding and building innovative companies from the ground up, all with a proven and profitable history. Looking to be part of a team and help maximize their creative vision, marketing potential, and both short and long-term strategy of building their business model. Comfortable in a leadership capacity if needed, large and small.

Skills

Director/Executive level leadership skills in both managing teams and stream-lining productivity. Proficient with CRM programs, HubSpot for leads. Strong and proficient computer skills. Experienced public speaker. Extensive PR and media experience including on-camera as well as writing content. Strong experience in both B2B and B2C event management and production. Professional History:

Big Rock Partners, Advisor/Consultant

Advisory role for investment management firm in San Francisco 2019-Present

Consult to help with raising capital and strategic acquisitions. SnowBomb.com, Founder & President

1996-2020

Founder of successful internet sales company which provided comprehensive discount marketing offerings for the Tahoe regions for over 20 years. Led and managed sales and marketing teams. Oversaw millions in sales and also created major partnerships with Costco and other major retailers. Bought all media including running major sponsorships with TV and radio stations. Wrote all content for company newsletter and appeared on live TV regularly as company spokesperson. Created travel grant proposals that were approved and funded by the State Of California.

San Francisco Ski & Snowboard Festival, Founder & Executive Director 2006-2015

Founded as an adjunct to snowbomb.com, these fall festivals included retailers for ski and snowboard gear, hospitality and lodging vendors, and over a dozen wineries and breweries. Was in charge of booking venues and staffing events. Head of all sales and marketing efforts resulting in thousands of attendees from all over the country in multi-tiered (grass-root, digital, traditional) marketing campaigns.

New West Summit, Founder & Executive Director

2015-2019

Founder of the first major cannabis/technology business conference and think-tank. Head of all marketing, sales, and media for this event. Notable speakers include Richard Branson, Killer Mike, Alicia Silverstone among others. This event was prematurely shut down due to COVID and is currently being sold to a private party.

The 420 Games, Founder & Executive Director

2015-2019

Founder of this incredibly unique, progressive athletic tour of events that was sold to a media company in 2019. Ran all media, marketing, and sales for the Games, which took place in 7 cities across the US. Created a PR campaign that got worldwide attention. Established and worked with a multitude of professional athletes, Military Veterans, and celebrities as spokespeople.

Education:

University of Colorado at Boulder

1994-1998

B.A., Sociology

Additional:

Featured speaker at SXSW, Super Bowl, Mill Valley Film Festival, Harvard Medical School. TV Correspondent for KRON 4 News, 2010-2013

KITS Radio personality, 2016-2017