JENNIFER N. JACKSON
Las Vegas, NV 89156
Cell: 702-***-****
adm0dp@r.postjobfree.com
Strong commitment to excellence. Results-oriented, wide ranging ability to develop, create and implement sales, communications, marketing plans and strategies. Self-motivated with a record of outstanding performance marked by a succession of increasing accomplishments in sales operations. Excellent organizational and development skills with leading by example.
EDUCATION
University of Nevada Las Vegas 2007
Bachelor of Arts Degree in Communications and Media Studies in Marketing and Public Relations with High Honors
Minor – Business Administration
Member of the Association for Students in Communications (ASC)
PROFESSIONAL EXPERIENCE
US Foods
National Account Executive July 2019 – April 2021
Responsible for yearly sales of 20-25 Million Dollars of National contracted business
Develop and maintain existing accounts through personal visits and follow-up on a systematic basis.
Responsible for achieving annual sales plan through growth and penetration of existing accounts.
Present new ideas and products from primary vendors and exclusive brand products to secure account penetration and loyalty. Manage product mix to maximize profit goals and contract compliance.
Communicate with customers to apprise them of mutual performance, new products, programs and market trends both informally as needed and through periodic, formal Business Reviews.
Ultimately responsible for results of sales team (Account Coordinator and Customer Service Representatives) actions relative to assigned accounts.
Ensure optimum service to accounts including coordination with operational and purchasing functions, as needed.
Meet or exceed accounts receivable currency targets including coordinating with central AR as needed.
Review all accounts to ensure program compliance, develop unique sales approach, identify needs, and expand sales.
Maintain a profile on all accounts to include order guides, statements periodicals and overall reporting. Verify pricing information to ensure correctness.
Attend Sales Meetings, Training Sessions, Food Shows, and Conferences as deemed necessary by Management and Customer requirements.
Set-up and support rollout of new accounts as assigned.
Bring on new business opportunities.
US Foods
New Business Manager March 2017 – July 2019
Responsible for sourcing and developing profitable new business that can be transitioned to a Territory Manager. Pursues highest potential Sales Leads for conversion into a US Foods customer in order to achieve annual sales and profit operating plans. Provides strategic support to Territory Managers by capturing and penetrating high potential growth opportunities and developing market share.
Develop a sound business plan to capture and penetrate market share within the division’s footprint. Responsible for producing new account revenue in line with current organization and individual targets.
Responsible for sourcing, pursuing, securing and developing highest potential new business that can be transitioned to a Territory Manager (TM) in order to achieve annual sales and profit operating plans; maintain a pipeline of new, emerging high potential clients.
Research potential customer requirements, menu design, business size, current suppliers, etc., analyze current trends within the market and remain informed of market conditions, product innovations, competitors' products, prices, and sales; share information with customers, along with new menu ideas and products, as part of value-added services provided.
Work with Category and Segment Specialists to create order-guide/pricing for prospective accounts; develop and present compelling offering to prospective accounts.
Maintain to identify high potential opportunities and update progress; utilize company-approved data base for lead generation; communicate with District Sales Managers on field intelligence and observations.
Visit customers, understand concerns and change offerings, pricing as required; maintain contact with new accounts as required.
Maintain ongoing relationships with key decision makers; leverage industry contacts to follow decision makers as they move.
Attend sales meetings, food shows, and vendor, marketing and industry events to network with prospective accounts.
Monster Energy Beverage Company
Regional Food/Service/On Premise Manager September 2015 – December 2016
Responsible for overseeing of sales and distribution of product to accounts and potential accounts within the Southern Nevada, Arizona and New Mexico territory.
Handles all accounts in the Food/Service and On Premise channel (Corporate, Hospitals, Colleges, Independent and National Restaurants, Hotels, Casinos, and vending).
Works with Monster Marketing to leverage National and Regional programming.
Works Monster Energy events and marketing initiatives for Monster Cup, Arenacross, Endurocross, Supercross, UFC, PBR, NASCAR and other events throughout the Las Vegas, New Mexico and Arizona Markets
Engages in activities designed to build relationships with key influencers in key accounts and territory, including meeting with them on a face-to-face basis whenever possible.
Develops Partnership Agreements and contracts.
Identifies potential new clients and account openings and passes information along to appropriate units.
Researches and tracks competitive activity within my territory.
Promotes the brand via designated programs (i.e. staff incentives, drink feature nights, etc.).
Seeks creative ways to build or enhance Monster’s image within the account.
Communicates product availability and serving applications via drinks menu, table tents, etc.
Coordinates bartender education/sampling programs in managed accounts.
Maintains close relationships with distributor partners.
Reviews business volume and business building initiatives with each account on a quarterly basis.
Handles expenses and event set ups.
Training of new employees in sales positions.
Works with and grows partnership with distributor sales teams.
Sales calls and meetings to increase potential business.
Monster Energy Beverage Company
On Premise Manager September 2010 – September 2015
Responsible for sales and distribution of product to accounts and potential accounts within Las Vegas, Pahrump, Mesquite and Laughlin territory.
Engages in activities designed to build relationships with key influencers in key accounts and territory, including meeting with them on a face-to-face basis whenever possible.
Identifies potential new clients and account openings and passes information along to appropriate units.
Researches and tracks competitive activity within my territory.
Executes appropriate Point-of-Sale or visibility tools in all managed accounts and ensures that product is displayed correctly.
Promotes the brand via designated programs (i.e. staff incentives, drink feature nights, etc.).
Seeks creative ways to build or enhance Monster’s image within the account.
Communicates product availability and serving applications via drinks menu, table tents, etc.
Coordinates bartender education/sampling programs in managed accounts.
Works toward achieving and maintaining the optimum package mix in all managed accounts.
Develops Partnership Agreements and contracts.
Maintains close relationships with distributor partners.
Reviews business volume and business building initiatives with each account on a quarterly basis.
Training of new employees in sales positions.
Works with and grows partnership with distributor sales teams.
Sales calls and meetings to increase potential business.
Carnevino Italian Steakhouse (Palazzo Hotel and Casino)
Restaurant Manager August 2009 – September 2010
Achieves restaurant operational objectives by contributing information and recommendations to strategic plans and reviews; preparing and completing action plans.
Implementing production, productivity, quality, and customer-service standards through training of staff and maximizing profitability.
Provided hospitality and catering needs for various events and parties.
Inventory of product.
Analyzed profit and loss for restaurant.
Trained employees on policies and procedures approved through the Batali Bastianich Hospitality Group
Fasteners Inc. Southwestern Supply Las Vegas, ToolUp San Diego, ToolUp San Jose and toolup.com.
Marketing Manager/Special Events Manager May 2008 – December 2008
Responsible for designing, implementing, and facilitating all marketing and advertising plans for the company.
In charge of handling all co-op expenses, creating ads, company budgets, reports, and special events.
In charge of negotiating contracts for media buys, and production of all creative ads and scripts for online website and company marketing campaigns.
Assists with and supports the company’s involvement in various associations and networks including coordinating business development and marketing activities via these relationships.
R&R Partners
Media/Marketing Intern January 2008 – March 2008
Assisted the team in the planning, buying and execution plans for the Media and Marketing Departments for R&R Partners.
Assisted the team with negotiations, media planning and buying of accounts on behalf of the Las Vegas Convention and Visitor’s Authority with international clients including Mexico, Canada, Japan and England.
OTHER EXPERIENCE:
Mandalay Bay Hotel and Casino
Cabana/VIP Host February 2007 – August 2007
Mirage Hotel and Casino
Cabana Receptionist/VIP Host February 2006 – December 2006
Lone Star Steak House and Saloon June 2003 – December 2005
Server, Retail Sales Manager, Certified Trainer, and PBR Catering Assistant Manager
References:
Jeff Hoover
On Premise Marketing Executive – Monster Energy
Alys Zic
Hospitality Professional – Las Vegas
David Cooper
Hospitality Professional – Las Vegas
COMMUNITY ACTIVITIES
2016 – Jenna’s Cultivate Kindness Project – Downtown Las Vegas
2015 – Jenna’s Cultivate Kindness Project – Downtown Las Vegas
2011 - Community Team Leader for the Susan G Komen Organization
2009 - Community Team Leader for the AIDS walk Las Vegas
2008 - Community Team Leader for the American Cancer Society
2006 - Community Team Leader for the American Diabetes Association
2002 - Senior Citizen Gaye Haven Volunteer
2001 - American Diabetes Association Gala Fundraiser/ Silent Auction
2001 - Stanford Elementary Volunteer Reader
ACCOMPLISHMENTS/ AWARDS
2020 – Sales accomplishment standout #1 seller for Las Vegas area US Foods
2010-2016 – Sales accomplishment standout for Monster Energy
2003 - 2007- UNLV Dean’s Honors List Honoree
2003 - Las Vegas Female Athlete of the Year
2003 - The Eldorado High School Senior Excellence Scholarship
2003 - U.S Army Reserve National Scholar Athlete Award
2003 - Recipient of the Nevada Millennium Scholarship
2002 - Nevada Silver Scholar
2002 - Sun Youth Forum Debate Award
2001-2003 - Eldorado High School National Honor Society Member
2001-2003 - Senator for Eldorado High School
2001-2003 - President’s Education Award Outstanding Academics