PARESH KAILAS NIKUMBH

Mobile: 099******** ~ E-Mail: - adlwiy@r.postjobfree.com

CARRER OVERVIEW

Dynamic professional with over 19 years cross cultural experience; multifaceted leadership experience in senior decision-making positions in the areas of sales & marketing of FMCG products. Working Exposure(Area)- Maharashtra, MP Chhattisgarh, Rajasthan, Uttar Pradesh, Uttarkhand and Delhi NCR

AREAS OF EXPERTISE

Sales Planning- Formulating Sales Strategy, Market Share Enhancement, Commercial Operations

Business Development- Competitor Analysis, Product Promotion & Launch, Market Visibility

Channel Management- Identifying Channel Partners, Market Coverage, Performance Evaluation

Team Management- Mentoring, Team Building, Performance Monitoring

EMPLOYMENT RECITAL

Since Nov-14 to till date: Ferrero India Pvt Ltd Sales Manager

- New Delhi

Business Size- 4.50 cr per month.

Exposure of working in Rajasthan from- Nov-14 to sept-16 and at West UP and Uttarkhand from- Mar-19 to Nov-19 as Area Sales Manager.

Ferrero is a global company privately owned by the Ferrero family. Ferrero is third largest confectionery manufacturer in the world. It produces famous market-leading brands such as Kinder Joy, Tic Tac Nutella, Ferrero Rocher, and Raffaello.

Accountabilities:

Administering activities related to primary secondary sales of the products in the territory.

Responsible for achieving Sales Volume, Distribution, visibility targets for the assigned territory of Delhi.

Appointing and training of sales team and motivating them to get sales.

To Plan and execute Sales Strategy & distribution Management.

Achieving territory sales objective by forecasting requirement, preparing AOP, execution of plans and analysing variances and initiating corrective action.

Responsible for 7 Sales Officer, 10 Distributors and 72 Distributor Salesman

Ensuring the use of SFA by DO in the market and DMS at DB point.

Planning and negotiating for trade inputs and effective implementation of the same.

Keeping daily tracking of team secondary in the market and their efficiency and productivity.

Taking target of “Key Outlet (MPS)” Keeping track record of their sale.

Implementing systems & procedures related to stock holding, outstanding clearance, claim procedure, etc.

Developing and appointing new business partners to expand product reach in the market and working in close interaction with the dealers and distributors to assist them to promote the product.

To build a strong network through distributor channel, do business analyses, business forecasting and periodical business review.

Achievements

Outstanding performance in Rajasthan for the year in SST Market with appointing 63 SubDB with distribution expansion and volume growth.

Earn all incentive operated by the company. (abroad trips, Apple IPOD, LED TV and Cash prices)

Got appreciation for implementing 100% SFA and DMS at all DO and DB level.

Got an opportunity to work in important and challenging market in Ferrero.

Since Feb’13 to Oct’13 TATA Chemicals Ltd (Consumer Product Business- TATA Salt, Tata Pulses, Cooking Soda etc.) as Area Sales Manager

Territory Khandesh, Marathawada & Vidrabha (HQ Nashik) Business Size- 5.00 cr per month.

Accountabilities:

Primary secondary sales of the products in the territory. Handling Two super distributer’ 108 stockiest and one CFA in the territory of 14 District.

Handling distributors, stockiest and C&F agents & modes of transportation for the timely delivery of goods.

Handling Team of Two sales executive 17 Sales officers & 8 Sales representatives.

Coordination in Super Distributer, CFA and stockiest for timely delivery of goods and insure smooth selling system.

Since Jun’07 to Jan’13: Sapat International Pvt. Ltd (Leading Tea Company in

Maharashtra) Nashik as Sales Manager (Business Size- 17 cr per month)

Territory worked- North Maharashtra

Sapat International Pvt. Ltd is the fastest packaged tea company with huge range of tea's catering to domestic and international markets. Very popular for its quality.

Accountabilities:

Primary secondary sales of the products in the territory. Allocating targets to the team and monitoring on daily basis. Tracking primary and secondary targets & managing depot team of TSOs, ISRs, etc.

Handling a team of 12 Territory Sales Officers, 8 ISR and 55 stockiest for setting objective, motivating in getting sales. Provide direction, motivation & training to the field sales team.

Identifying gaps in distribution network, obtaining benchmark data, analyzing and planning for increasing distribution, etc. Maintaining RPS at market level.

Responsible for C&FA operation in the concern zone & coordinate with logistic dept for better availability.

Formulating plans to counter competition, guiding TSO’s so as to focus on targets, categories & priorities in order to ensure optimal business results from given market.

Work for one year total MP Chhattisgarh market launch brand in all taluka places of Chhattisgarh.

All activity did at Chhattisgarh, appointing stockiest & field force, launching of product, formulating plan to sustain, increase distribution as well as all AD MORE activity BTL and all.

Achievements

Awarded with chairman club award for two years in Sapat International ltd.

New sales strategies worked on to build business is OROO for urban new towns and RDP for rural.

Nov’03 – May’07: PepsiCo India Holding Pvt. Ltd.

Sr. Sales Officer

Territory Worked- Jalgaon Dhule and Nandurbar district

Accountabilities:

Ensured timely stock distribution (primary & secondary) & administered activities related to competition analysis, etc. Led, motivated trained Sales Force & 12 RSA (SR) in the territory.

Arranged Quarterly Training Programs for RSAs & managed cost of discounts (scheme), damaged and RSA cost as per company monthly budget. Monitored merchandising and distribution of products.

Handled 2 Super Stockiest: 1 for Jalgaon and another for Dhule & Nandurbar district.

Covered 28 towns through super stockiest & made PJP for rooming RSA.

Accountable for managing transportation cost of super stockiest as well as other like RRSA salary, discount and damage at sub-stockiest town as it is sanction.

Stood 3nd in branch in extra mile contest with PepsiCo International got appreciation letter and reward. Award received from the MD of the organization.

Oct’00 – May’03: Britannia Industries Ltd - Territory Sales In-charge

Territory Worked- Pune City, Aurangabad Jalgaon & Jalna Dist.

Accountabilities:

Shouldered responsibility of handling Pune city then Aurangabad, Jalna and Jalgaon districts.

Awarded with a gift of Colombo tour for giving highest growth in cream biscuit in west region

SCHOLASTICS

MBA (Marketing) from Institute of Management & Research, Jalgaon in 1999 with Garde “B+”.

B.Com. from P.O. Nahata College, Bhusaval (North Maharashtra University) in 1996 with 61% marks.

Class XII from P.O. Nahata College, Bhusaval (North Maharashtra University) in 1993 with 59% marks.

Class X from New English School, Bhusaval in 1990 with 56% marks.

PERSONAL DOSSIER

Date of Birth 26th June 1975

Current Address: Flat No. 1304, Tower-G, Amrapali Sapphire,

Sector -45, Noida- 201303.

Languages: English, Hindi & Marathi.

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