AVEEK MITRA

Contact No.: +91-983*******~ Email: adlsi6@r.postjobfree.com

SENIOR MANAGEMENT PROFESSIONAL

Sales & Marketing / Business Development

Location Preference: Kolkata

PROFILE SUMMARY

Sales &Business Development Expert, with a reputation for consummate professionalism and exemplary ethics with over 13 yearsof successful track record in diverse industries.Qualified MBA (Marketing & HR); currently associated withThe Chronicle, Kolkata as Business Manager.Leverage consultative-sales strengths to identify opportunities, nurture relationships and close deals. Pivotal in planning & implementing the systems, policies & procedures to initiate and control finance towards organizational goals to maximize profitability and generate revenue.Proficient in managing business operations encompassing administration, finalisation of strategic alliances, market analysis and procurement & pricing of products based on market specifications.

Ä A Leader Ã

Lead from the front, set up & implemented world class sales processes, build trust in working relationships. Created open & frank working environment for teams thereby motivating teams to achieve consistently improving results

Ä Decision Maker Ã

Convert organisation goal into execution plan, setting stretch goal for self and team by promoting innovations, supporting changes and taking calculated risks to achieve targets

Expertise in developing and incorporating sustainable communication and marketing messages that consistently delivers measurable and high ROI. Skilled in managing people and processes and developing motivated, high performing team’s eager to take on challenges and working collaboratively to contribute to organizational vision. High-energy, results-oriented leader enthusiastically meeting deadlines and managing team to work in sync with the organisational set parameters & motivating them for achieving business and individual goals.

BUSINESS SKILLS

Sales & Marketing Business Development& New Business Set Ups

Strategic Partnerships Market Development & Expansion

Process Management Client Relationship Management

Product Promotions &Brand Management Channel Management & OEM

Best Practices Implementation Sales Team Motivation & Training

PROFESSIONAL EXPERIENCE

Since Aug’14: The Chronicle, Kolkata asBusiness Manager

Role: Administering the performance of Sales team and addressing the performance deficiencies; liaising & executing a range of staff and operational support activities for the department. Identifying routine analyses and calculating processing of data for recurring internal reports. Applying adequate measures to maximise customer satisfaction level. Communicating with editorial team and brand team for product development and promotion of the product and responsible for driving competition away & gaining maximum market share.

Noteworthy Accomplishments:

Essayed a key role in making the Company a leading tabloid in South Kolkata and South 24 parganas and its adjoining areas.

Instrumental in gaining the market share from its competitor and making it popular among its readers and advertisers.

Actively planned and implemented retainer model for further in depth market penetration.

Stellar in launching e-paper version to make it more popular among all readers and advertisers.

Apr’06 – Aug’14: ABP Pvt. Ltd., Kolkata as Group Executive

Role: Accountable for close monitoring of the out standings with the customers & its control within the limits. Looked after the development of new customers considering their market reputation. Done close coordination with the works for timely supply to the customers as per the schedules. Acted as a liaison with other departments and operating units to resolve day-to-day administrative and operational problem. Developed schedule, ad hoc statistical and narrative reports; collected, analysed and forecasted basic information. Prepared & reviewed operational reports and scheduled accuracy and efficiency. Controlled training needs of employees and conducted suitable training programs to enhance the operational efficiency leading to increased productivity also organised training on practical call handling skills

Noteworthy Accomplishments:

Played an instrumental role in making ABP South the highest revenue earning in the entire splits category.

Acted as a Member of the 4thPARAS during Jan’07-Mar’07for Operation Metro to drive sales in regional markets.

Actively planned and implemented retainer model in splits category for the first time.

Efficiently took participation in various events like, Great Kolkata Shopping Festival, Phone-e- Sale, Saptapadi, Sonar Sansar, etc.

Commenced career with Canon India Pvt. Ltd., Kolkata as an Account Executivefrom Feb’04 – Apr’06

Noteworthy Accomplishments:

Significantly managed and developed entire South Kolkata territory for the company.

Efficiently made critical breakthroughs in various key accounts.

Stellar in preparing penetrations in government accounts also where there was absolute dominance of channel partners and competitors.

ACADEMIA

MBA (Marketing & HR), 2004

EIILM, Kolkata

B.Com. (Hons. in Accountancy), 2001

Bhawanipur Education Society College, Calcutta University

Summer Training

Apr’03-Jun’03: ICICI Lombard Pvt. Ltd.

Professional Indemnity Insurance need for Doctors

IT Skills

Proficient withMS Office (Excel, PowerPoint & Word), Windows 98/XP and Internet Applications

Extra-Curricular Activities

Successfully won several inter school and inter college cricket competitions

Actively participated in various NGO activities – Satabd

PERSONAL DOSSIER

Date of Birth : 25th December, 1979

Address : 16A, Sagar Manna Road Behala, Kolkata - 700060

Languages Known : English, Hindi and Bengali

Reference : Can be furnished on request

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