Todd L. Thurber

Mineral Ridge, Ohio *****

adlsb3@r.postjobfree.com 440-***-****

Sales & Marketing Manager

Multifaceted sales career with 20+ year track record of innovation and success

Highly motivated, results-driven sales professional with current experience implementing marketing, sales, and promotional programs to maximize revenue and market share. Success in analyzing market trends, tapping into new markets, and establishing advertising campaigns. Expertise in creating and implementing marketing and sales plans. History of success ensuring outstanding individual and corporate client satisfaction.

Highlights of Expertise

Consultative Sales

Campaign Development & Implementation

Social Media Marketing & Coordination

Account Management & Growth

Advertising & Ad Development

Prospect Identification & Acquisition

Strategic Marketing Initiatives

Client Relationship Management

Strategic Planning & Forecasting

Budget Administration & Monitoring

Market Segmentation & Analysis

Team Leadership & Training

Career Experience

The Review Newspapers, Niles, Ohio

Sales & Marketing Manager (2016 – Present)

Direct training and delegation of responsibilities for the entire sales staff, and provide key input and instruction on day-to-day responsibilities Establish weekly, monthly, and annual sales goals for the sales department, coaching sales representatives in advanced sales methods and techniques to improve client engagement and ensure complete satisfaction. Communicate effectively with individual and corporate clients to ascertain their specific marketing needs and provide actionable solutions in the form of print and social media advertisements. Conduct onboarding and training for new hires, ensuring strict compliance with corporate guidelines to maintain an accurate and efficient customer experience.

Key Achievements:

Recognized by management and promoted from a Sales Executive to Sales & Marketing Manager within one year of employment with the company.

Provided a significant increase in sales leading the best 3-year period in the company’s 25-year history

Gazette Newspapers, Jefferson, Ohio

Advertising Representative (2012 – 2015)

Managed sales for a diverse and expansive catalogue or clients located throughout Ashtabula’s southern counties, providing thorough coverage for each of Gazette’s 5 community newspapers. Headed training and development for new staff members and ensured each associate hired obtained the necessary skills and mindset to perform effectively. Collaborated with management to develop and implement comprehensive business plans aimed at increasing sales, promoting customer loyalty, and catalyzing retention among the new and existing client base.

Key Achievement:

Successfully met and exceeded advertising goals on continual basis.

Forever Broadcasting, Meadville, Pennsylvania

Advertising Executive (2009 – 2012)

Managed and coordinated radio advertising sales, ensuring comprehensive client satisfaction amid exacting demands and stringent timeframes. Acquired new customers and strengthened customer confidence by providing industry-leading customer service with an emphasis on professionalism. Created and instituted ad campaigns, and sold marketing programs to clients in need of additional advertising. Handled corporate finances and maintained an accurate record of all internal and external expenditures.

Key Achievements:

Provided daily sales coverage for multiple states, extending my reach beyond regional boundaries to produce a significant increase in advertising sales by engaging directly with previously un-tapped markets.

ADDITIONAL EXPERIENCE

Store Manager Under the Counter, Ashtabula, Ohio

Advertising Manager Gazette Newspaper, Jefferson, Ohio

Advertising Representative Star Beacon, Ashtabula, Ohio

Technical Proficiency

Platforms: Windows 7/8/8.1/10, macOS

Tools: Microsoft Office Suite (Word, Excel, PowerPoint, Outlook), G Suite (Docs, Sheets, Slides, Forms), Maximizer CRM, HubSpot

Social Media: Facebook, Twitter

Education & Credentials

Crawford County Vocational Tech, Meadville, Pennsylvania

Business Management

Professional Development:

Certifications:

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