*** ********* ******

Erie, CO

*****

Mobile: 303-***-****

adls9s@r.postjobfree.com

Jason Durstock

Objective

Team-oriented, results driven business professional with extensive experience in international sales, sales management, business development and brand building. Outstanding record of developing new markets, penetrating new territories, and identifying and capturing new business. Proven ability to increase turnover within accounts.

Professional experience

October 2020 – Present Trend Tool Technology Denver, CO

Vice President/General Manager

-Currently 40% over 2020 with a total sales to exceed $6m in 2021

-Direct Trend Tool North American to achieve annual sales target and strategy

-Work closely with UK leadership team to successfully develop North American business

-Responsible for sales forecasts and achievement of monthly targets

-Monitor operations and marketing budgets to keep within forecast spend

-Work with supply chain and demand team to forecast product

-Liaise with UK departments to successfully launch new product categories

-Develop Trend Tool social media and marketing initiatives to increase product and brand awareness

-Conduct the North America sales meeting with key employees and sales agencies

-Develop sales strategies to penetrate new market sectors

-Collaborate with Amazon team to create pricing strategies and expand categories

October 2019 – October 2020 Trend Tool Technology Denver, CO

Business Development Director

-Developed Trend business in the North American market with an 80% increase in 2020 sales

-Launched new key product categories to expand the company profile

-Opened new business channels across North America in buying groups, ecomm and industrial channels

-Created product marketing campaigns to increase sales with specific distributor accounts

-Collaborated with departments to maximize finance, marketing and product potential

-Hired 7 sales agents to increase representation of Trend across North America

-Executed quarterly account reviews to find opportunities and maximize potential

-Conduct monthly sales agent reviews to update target accounts and opportunities

July 2017 – September 2019 The Master Lock Company Denver, CO

Territory Manager

-Developed distributor and end user business within Midwest states

-Sold OSHA compliant service and software turn-key solutions to end users, largest project was $200k+

-Achieved new product placement within partner distributors such as Grainger, Fastenal & MSC

-Focused on all types of industries including municipalities, private, public, manufacturing & health care

-Worked with distributors on specific end user solutions to increase sell through activity

-Utilized all resources in Master Lock to close large turn-key opportunities

-Conducted OSHA certified training sessions for distributors and end users

-Worked with the Rocky Mountain Water Association Association as a member of their safety team

-Used Tableau software to identify customer opportunities

-Recorded daily customer activity using CRM software

July 2016 - June 2017 Milwaukee Electric Tool Denver, CO

Industrial - Field Marketing Manager

-Strategically identified opportunities in the industrial channel

-Communicated with all levels of the organization to increase sales opportunities

-Developed sales programs for targeted accounts to convert competitor business

-Wrote personalized placement programs with sales and margin targets

-Presented product & sales strategies to industrial channels

-Worked closely with Regional Sales Manager & Strategic Account Managers to identify large conversions

-Conduct monthly conference calls with the Field Sales team to help understand product marketing message

April 2015 - June 2016 Milwaukee Electric Tool Denver, CO

Key Account Manager - Grainger

-Developed Milwaukee Tool business through Grainger across 11 states across the US

-Engaged with Grainger Account Managers to uncover and convert new opportunities

-Aligned with Grainger District Sales Managers to execute strategic initiatives

-Targeted National Accounts such as BNSF & Waste Management to convert to Milwaukee Tool

-Focused on National initiatives within various vertical markets such as Health Care & Government

-Developed & lead Milwaukee personnel in working with Grainger

-Conducted district & regional calls for Grainger personnel

-Worked with the Grainger sourcing team to implement market pricing

-Aligned with Grainger RSVP's, District Sales Managers & Account Managers to conduct large presentations and brand awareness

December 2014 – April 2015 Milwaukee Electric Tool Glasgow, Scotland, UK

National Sales Manager – Power Tool Accessories & Hand Tools

-Recruited, hired and trained a category specific sales team

-Generated the sales budgets and business plans for their areas

-Developed the action plan to identify new key accounts

-Conducted joint workouts to evaluate performance in front of customers and drive Milwaukee brand

-Continued in my role below as well as managing 2 direct reports

June 2011 – November 2014 Milwaukee Electric Tool Glasgow, Scotland, UK

National Account Manager – Power Tool Accessories & Hand Tools

-Nationally developed the power tool accessory and hand tool business from £750k to a target of £3.9m in 2015 across UK & Ireland

-Solely responsible for the overall margin and sales targets for Power Tool Accessories and Hand Tool business

-Worked directly with Commercial and Financial directors to drive sales and margin

-Targeted and convert customers to Milwaukee Power Tool Accessories & Hand Tools and analyze financial impact on overall business through a P&L process

-Successfully launched the tape measure program and sold 3x more product than the next closest country while maintaining margins

-Worked with the sales team to identify independent, key and national accounts to convert to Milwaukee

-Executed Red Fever promotions and increase network of distribution by over 100 accounts which became the base of key accessory customers

-Converted national catalogue company from DeWalt to Milwaukee accessories with £400k forecasted in 2015

-Successfully conducted product trials with end users on key product segments in the nuclear, oil & gas and manufacturing industries

-Conducted market and competitor pricing analyses to successfully launch new and existing product ranges

May 2008 – May 2011 Tyrolit Group Glasgow, Scotland, UK

Area Sales Manager

-Managed bonded abrasives, diamond products and direct sell heavy fabrication products throughout customers in Scotland

-Developed brand from £100k to over £600k in Trade Division accounts

-Identified business in Industrial Fabrication Division to £200k with new offshore project

-Negotiated pricing, rebates and customer discounts maximizing customer potential

-Targeted and converted large end users for trial and back selling through distributor network

-Worked with local councils and national companies to develop a diamond core process for wall insulation

-Trained customers and end users on abrasive wheels and diamond blades

March 2005 – April 2008 Robert Bosch Tool Corporation Glasgow, Scotland, UK

Business Development Manager – Power Tool Accessories

-Developed power tool accessories through independent retailers in the regions of Scotland, Northern Ireland, and Islands

-Increased turnover 23% over the past 2 years, currently 45% year-to-date

-Generated revenue and increased distribution network by identifying target markets, initiating contact with key decision-makers, developing proposals and forging relationships with major accounts

-Negotiated rebates, pricing and discount terms with all accounts

-Developed new opportunities by analyzing the accessory market and implementing strategies to target specific industry segments

-Worked closely with marketing team to plan and execute the launch of new products, promotions, and innovations

-Identified, researched, and analyzed market trends and created tactical plans with marketing to maximize new opportunities

-Executed end-user visits in conjunction with dealers to generate revenue, create demand for new, innovative products, and promote Bosch Accessories

-Controlled and distributed regional budgets to maximize potential of existing customers and attain new business

April 2004 – November 2004 Emerson Electric Company Cincinnati, OH District Sales Manager

-Managed an area of $22 million in annual revenue in over 100 retail outlets

-Increased turnover 12% in 13 internal brands

-Supervised and evaluated 9 sales reps in the OH, KY, WV and IN region

-Hired, trained and developed new sales reps

-Conducted monthly meetings and team building exercises

-Worked with regional managers from various internal brands to establish new sales and marketing initiatives, as well as sales forecasts and targets

September 2000 – April 2004 Emerson Electric Company Louisville, KY

Sales Representative

-Managed a territory of 11 retail accounts and 13 internal brands

-Developed a territory with over $3 million in annual revenue

-Obtained valuable space for national programs and large territory purchases

-Conducted territory product knowledge classes and product demonstrations

-Competed consistently at the top in regional sales contests

-Assisted other sales representatives in development and achieving goals

August 1999 – September 2000 The Stanley Works Cincinnati, OH

Area Sales Manager – Husky Division

-Managed a territory of 25 retail accounts for a high-profile proprietary brand

-Implemented national sales programs and promotions

-Conducted product knowledge classes for hundreds of products

-Persuaded accounts to participate in territory promotions

Education

1992 – 1997 Northern Kentucky University Highland Heights, KY

B.A., Communications; Minor, Marketing & Business Administration

Awards and Training

Certified Safety Professional, DBS Associates Sales Leadership, DBS Associates Sales Management, CIM Marketing Class (Fundamentals of Marketing), Microsoft PowerPoint Level 2, Microsoft Excel Level 2, Public Speaking, Power Tool Accessory Training (Solothurn, Switzerland), Region of the Year 2005, Eagle Award 2003 (Sales and Leadership Award), Situational Leadership (Managerial Training), Selling to Your Potential (Sales Training)

Activities and Interests

Northern Kentucky University Men’s Soccer 92-96, spending time with family and friends

References

Available upon request

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