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Salesforce Sales

Elk Grove Village, IL, 60007
April 13, 2021

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Muhammad Shahid


Green Card


8+Years of IT experience specialized in Analysis, Design, Development, Testing, Implementation, and maintenance of various Applications using Technologies.

Experience in Administration, Development, and Implementation on platform.

Has an extensive knowledge of implementation cycle in Sales, Marketing and Service modules and has strong experiences with development, support and enhancement of custom modules

Possesses comprehensive understanding of CRM business processes like Campaign Management, entitlements, Lead Management, Account Management, Case Management, as well as budgeting and forecasting for projects

Has an experience in working with Bulk API, metadata API, REST API and SOAP API calls.

Worked on installation and configuration of various Apps from App exchange.

Experience with CPQ suite of products both Apptus and Salesforce CPQ.

Proficient in dealing with functionalities related to sales cloud &service cloud, Marketing cloud, Community Cloud, Custom Cloud and Analytics Cloud.

Hands on experience with solutions implementation, complex customizations, and configuring features available on Sales cloud, Service cloud, Commerce cloud & App - exchange applications.

Proficiency in administrative tasks such as creating Profiles, Roles, Users, Page layouts, Email services, Record types, Validation rules, Approval processes, Workflows, Process builders, Custom objects, Custom fields, Custom tabs, Reports, and Dashboards.

Proficient in dealing with functionalities related to sales cloud & service cloud, Marketing cloud, Community Cloud, Custom Cloud and Analytics Cloud.

Experience in Salesforce development in creating Apex classes, Apex triggers, Apex test classes, Visual force pages, Batch apex, Apex scheduler, Custom Settings, Custom Labels, SOQL and SOSL queries according to the requirements.

Experience in Source - driven and disposable deployment of Salesforce code and metadata using Salesforce DX and Scratch Orgs.

Experience in creating various Reports, Dashboards, Report extractions in various formats and Email generation according to application requirements.

Good Understanding of Health cloud, Commerce Cloud, Field Service Lightning and Marketing cloud.

Good in analyzing business requirements and entity relationship diagrams and implementing them to Salesforce Objects, Master-detail and Look-up Relationships.

A well-organized, goal-oriented, highly motivated effective team member with excellent analytical, troubleshooting, and problem-solving Skills.

Flourished in both independent and collaborative work environments with quick learning abilities and excellent communication skills and presentation skills.

Experience with development tools such as API, Eclipse IDE and integration tools such as Import Wizard, Apex Data Loader.

Created lightning web components using HTML, JavaScript and deployed them through visual studio code to scratch orgs.

Experience in applying Lightening to the existing VisualForce pages.

Experience in creating SOAP API and REST API web services and external callouts.

Experience in web technologies such as HTML, CSS, XML, Java Script, jQuery, and Ajax

Strong knowledge & experience working in teams implementing Agile Methodologies

Expertise in Developing WCF Services that implement the Service-Oriented Architecture (SOA).

Proficiency in using ASP.NET intrinsic state management functionality between page requests.

Have a good combination of technical, communication and interpersonal skills, which provide the ability to be an effective mediator between programmers, end-users and clients.

Worked with team members for full-cycle projects such as developers, to complete consulting projects on time and develop outstanding consulting services to clients.

Have good experience of working closely with Business Analyst, Program team, QA and offshore team.

Extensive working experience in database design and development, for creating complex database queries, writing Constraints, Indexes, Views, Stored Procedures and Functions using T-SQL and PL/SQL in SQL Server 2000/2005/2008, Oracle 8i/9i/10g.

Experience in developing Custom Reports and different types of Tabular, Matrix, Ad-hoc and distributed reports in multiple formats using Crystal Reports and SQL Server Reporting Services (SSRS).


Salesforce Technologies

Apex, SOQL, SOSL, Visualforce (Pages, Component & Controllers), Triggers, Commerce Cloud, Custom Object, Community Cloud, Salesforce Lightening &Web services.

Salesforce Integration

Veeva CRM, Pardot, Apex Data Loader, Apex Explorer, Evernote, Work, Migration Tool, Informatica

Web Technologies

HTML5, CSS3, XML, AJAX, Java Script, jQuery, SOAP, REST API

Data Migration Tools

Salesforce Analyst Skills

Data Loader, Salesforce Import & Export Wizard, Workbench,

Design Documentation and Specification, Workflow Diagrams, Use Case diagrams, Change Management, Business Process Modeling, Data Modeling, Requirement matrix, Requirement Prioritization, User Stories, Impact Analysis, Client Interaction, Team Coordination, UAT, Test Cases


MS Access, Oracle 9, SQL Server 2005/2008, MySQL

Operating Systems

Windows Server 2000/2003/2008, Linux, Unix

Java Technologies

Java, Spring, Servlets, JSP, JDBC, JSTL, JMS.

Other Tools

Eclipse, MS Excel, MS Word, MS PowerPoint, MS Project, MS Outlook, MS SharePoint, MS Visio, Rational Clear Case.


Bachelor in Computer Science

University of Punjab


Zephyr Health, SFO, CA

May 2017 – Till Date

Sr. Salesforce Developer/ Administrator


Interact with various business user groups to gather requirements for Salesforce implementation and document the Business and Software Requirements.

Involved in activities related to setup, Configuration, customization, Administration, Development, Data Migration and deployment of application to platform.

Create users, roles, public groups and implemented role hierarchies, sharing rules and record level permissions to provide shared access among different users.

Develop Apex classes, Controller extensions, and Apex Triggers on platform.

Defined, and deployed the Custom objects, Custom tabs, Entity-Relationship data model, validation rules, Workflow Rules, actions, Auto-Response Rules, Page layouts, mini page layouts, search layouts, custom Components, custom compositions, Visual Workflows (flows), custom reports, dashboards Visual Force Pages to suit to the needs of the application.

Experience with Commerce Cloud product services and improve Customer's impact.

Worked on Salesforce Community cloud like how to engage with employees, customers, partners.

Develop SOQL and SOSL queries and integrate them with the Apex code for querying and searching the data.

Create Visualforce pages to modify user interface according to the user requirements.

Develop Cascading Style Sheets (CSS) components for creating effects in Visualforce pages.

Apply Lightening to the various visualforce pages as and when needed.

Created Lightning web components for scratch orgs.

Execute full life cycle of Commerce Cloud site implementations as well as existing site maintenance and enhancements.

Worked in a Source-driven environment using GitHub, Salesforce DX and Scratch Orgs.

Enhanced the existing portal functionality and moved to community cloud for more functionality including chatter, employee portal, customer portal, channel sales community, and customer support community.

Write test classes, setup sandboxes for user testing, and migrated the code using migration tool.

Integrate the Web Services for extracting the data from external systems to display in the pages of

Supported with the setup and testing in Sandbox situations to encourage achievement improvement and QA testing of new Fields and objects. Uploaded records using the Data Loader to cleanse & De-duplicating bulk loads, as well as & worked with Salesforce data tools such as Data Loader, Excel Connector, Demand Tools, & Eclipse IDE for data migration

Implemented designed & developed Standard & Custom Apex Classes, Controllers Classes, extensions & Apex Triggers to handle business logic & used debug logs to trace the execution & used Apex Data Loader to migrate data such as accounts, campaigns.

Development of SOAP & REST based Web Services used for custom development & used WSDL to expose logic to clients.

Created email templates and inbound emails using Visual Force for clients and customers.

Developed SOQL and SOSL queries to get data from different related objects and Used Explorer for SOQL testing.

Perform mass update to update data in SFDC using Commerce Cloud Excel spreadsheets using Apex Data Loader.

Develop and configured various Custom Reports and Report Folders for different user profiles based on the need in the organization.

Created and designed the configuration of Sales Cloud and Service Cloud standard objects such as Leads, Accounts, Contacts, Opportunities, Contracts, Activities, Cases and Custom Objects.

Use Eclipse IDE and Change Set to deploy all the classes, triggers, objects, components, pages from sandbox environment to production environment.

Environment:, Apex, Data Loader, Sales cloud, Survive cloud, Community Cloud Import Wizard, Eclipse IDE, Controllers, Visual Force Pages, XML, Triggers, Security Controls, jQuery and JavaScript

T-Mobile- Atlanta, GA

Nov 15 – Apr 17

SFDC Sales Cloud Implementation

Salesforce Admin/Developer


Designed, developed and deployed the Custom objects, Page layouts, Custom tabs, Components, Visual Force Pages, Apex classes & Triggers to suit to the needs of the application.

Worked with functional leads to transform and develop new requirements into design, implementation.

Working Knowledge on Sales Cloud, Service Cloud, Custom Cloud and Apex Programming on Platform.

Experience in implementing CRM applications, develop complex applications, delivering user training, architectural and package implementations on Commerce cloud B2B.

Defined the lookup relationship and master-detail relationship on the objects that helps in associating the record and defining a parent-child relationship in which the master object controls certain behaviors of the detail object respectively.

Used Data Loader, Informatica cloud connector to insert, update and bulk import & export of data from SObjects.

Effectively created the pick lists, dependent pick lists and junction objects to establish the connectivity among objects.

Perform detailed analysis of business and technical requirements and designed the solution by customizing various standard objects of (SFDC) and other Platform based technologies like Visual Force, API and Web Services. Developed various custom Objects, Tabs, Components and Visual Force pages and Controllers.

Developed SOQL and SOSL queries to get data from different related objects and Used Explorer for SOQL testing.

Worked with IDE to develop Custom Application in both Sales and Service Cloud Modules.

Created Impressive designs with custom styling to bring dynamic versions of the components when setting up in lightning App builder.

Used the sandbox for testing and migrated the code to the deployment instance after testing.

Created Salesforce 1 mobile apps using Angular JS, Bootstrap, Apex and Visual force.

Use App Cloud mobile to instantly deploy apps to users with Salesforce1. Build user friendly and native android IOS and windows app with the mobile SDK, design and run massively.

Responsible for controlling security and sharing of sales reports and dashboards, providing regulated, auditable cross-functional access for anyone in the organization via Cloud.

Worked on Salesforce Community cloud like how to engage with employees, customers, and partners.

Implementation of Salesforce Service Cloud from Business case to operation.

Used the QA Sandbox for testing and deployed the code to the Production instance after testing.

Performed the role of Business Analyst interacted with various business user groups for gathering the requirements for CRM implementation.

Leading testing effort, test plans, and test data preparation for System Integration and UAT testing.

Interacted with various business team members to gather and documents the requirement.

Configured and used source control tool GIT to maintain repositories for various releases.

Used Eclipse IDE plugin to manage, author, debug and deploy applications in the Eclipse development environment.

Implemented Wave Analytics, created datasets, dashboards and apps for Opportunity, Accounts and Cases.

Created custom buttons and links on Account and Relationship Group object for generating auto Reports.

Design develop and execution of Test Cases and preparing traceability matrix to map the business analyst requirements.

Writing test classes and checking the code by having different profiles in these classes and making sure we are covering more than 75% lines of the apex classes before pushing them into the production

Environment: Apex, Visualforce (Pages, Components, Controllers & Extensions), Data Loader, Workflow & Approvals, Triggers, Reports, AJAX, Custom Objects and Tabs, HTML, DHTML, Java Script, Web Services, WSDL and Eclipse IDE

Optum- Phoenix, AZ

Jan 13– Oct 15

Salesforce Admin/Developer


Interacted with business users/analyst to gather the requirements and prepared technical design documents based out of the requirements.

Written SOQL & SOSL queries in the apex triggers, classes by considering Governor Limits for data manipulation and tuned queries to improve performance.

Developed Apex Triggers, Apex Classes - Utility, Handlers, Batch and Schedule Classes for the customizations on standard and custom objects.

Involved in Integrations of Salesforce with Siebel and Java, developed apex REST web service classes for inbound calls to Salesforce.

Performed code reviews and refactored existing code by implementing Salesforce best practices and design patterns.

Written Apex unit test classes to achieve minimum 75% of code coverage to migrate code to production.

Developed salesforce1 Lightning apps, components, controllers, handlers and events in the existing organization.

Developed Visualforce pages, Components, Apex Custom & Extension Controllers on Opportunity, Contact and Custom Objects for business user requirements.

Used Visualforce standard components Page Block, Page Block Table, Page Messages, Action Region, Output Panel, Command Button, Action Support and Action Function.

Customized publisher layouts, Compact Layouts for salesforce1.

Worked on customization of Salesforce Standard objects - Accounts, Contacts, Leads, Opportunities, Opportunity Products, Products, Price books, Cases, Entitlement and Activities.

Designed and created Custom Objects, Fields (Formula, Roll-up, Dependent picklist), and Tabs, Record Types, Validation rules, Custom Links/Buttons and relationships using Lookup, Master- Detail and Junction Object.

Configured Workflow rules, Approval Processes and associated actions like Email Alert, Field Update, Outbound Message, Creating Tasks and Time dependent actions.

Created Assignment, Escalation, Auto-Response rules on Lead and Case object for business automation.

Created communication Email Templates, Letterheads in HTML, Text and Visualforce pages.

Created various Reports (Tabular, Summary, Matrix and Joined), Dashboards and analytic snapshot.

Deployed components using Migration tool/Workbench by building package.xml, Change Sets and Eclipse.

Worked as Production Support to help end-users with Integration Issues, Data Migration, Reports, Dashboards, Page Layout and other issues.

Environment: CRM, Apex Language (Controllers - Custom and Extension, Test classes, Batch and Schedule), Visualforce (Pages, Components), Triggers, Salesforce1 Lightning, EmailHandler Services, Web Services, SOAP, WSDL, REST, Sales, Service Cloud, Custom Objects, Data loader, Informatica, Workflow, Process Builder, Approval Process, Reports, Dashboard, Eclipse IDE ( Plug-in), Developer Console, Workbench, HTML, CSS, JavaScript, jQuery.

Oak Street Health- Chicago, IL

May 12 - Dec 12

Software Administrator


Implemented and designed user interface for web based customer application.

Played a major role in Requirement Analysis, and creating Web GUI using ASP.NET.

Installed, administered and secured SQL Server on Server and Clients.

Designed and implemented logical and physical data models using Visio and Erwin. Created database objects like tables, views, indexes etc.

Worked with customers performing scope, design, development and deployment of Web applications using C#.NET, ADO.NET, MS SQL Server 2005.

Design User Interface for the project using HTML, CSS, and Flash.

Provided consultation to development teams. Documented SQL Server architecture and overall system network diagrams using Visio. Monitored Database using system tools.

Set up CVS source control to check in and check out the code on the client side.

Developed stored procedures, views and triggers for data manipulation.

Prepared Application Technical and Design document

Involved in Code Review, Unit testing, Debugging and Integration Testing of the application.

Responsible for assuring code quality (adherence to coding best practices, design and coding standards) through detailed code reviews

Involved in Unit Testing, Integration Testing and System testing.

Environment: C# 3.5/3.0/2.0, ASP.NET, ADO.NET, HTML, CSS, SQL Server 2005, CVS, MS Visual Studio.NET2005 and Altova XML Spy.

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