DeJanette Varnado, MBA 702-***-**** adlga6@r.postjobfree.com

LinkedIn profile: https://www.LinkedIn.com/in/dejavarnadomba/

Professional Summary

Core Competencies and Strengths:

BI Strategies/Roadmaps, Architecture, Portfolio Planning Requirements Analysis, Functional Analysis.

Governance frameworks including Program, Architecture, Services and Data.

Developed custom, data-driven and responsive visualizations, and dashboards for business users.

Exposure to cutting edge trends in Data Analytics, Cloud Computing Architecture.

Consulting and domain experience in Gaming, Hospitality, Healthcare and Retail.

Supporting strategic reporting initiatives that transition reports to new platforms, refactor reports to align to current day requirements and retire legacy tools.

BI/Analytics Product Manager Experience

Authoring business requirements, User Stories, Acceptance Criteria and Creating Product Road Maps.

Quantitative Analysis, including performance reporting, market sizing and operational metrics.

Product Strategy, including creating a Product portfolio plan, business plan, pricing and ROI.

End of Life Product strategies.

Market Analysis, including competitive research, consumer and operator research and market awareness.

Continuously processing Feature Requests (FR) and prioritize based on business needs.

Product and Casino Marketing Experience

Develop data driven marketing plans for Casino Marketing.

Quantitative Analysis, including performance monitoring.

Partner with Marketing leaders to provide analytics for decision evaluation.

Lead and foster CRM adoption and utilization

Market Analysis, including competitive research, consumer and operator research and market awareness.

Expert Player Tracking, Casino Management & Casino Marketing System.

Project Management Experience

Expertise experience with SDLC, Waterfall and Agile software methodologies

Expertise MS Project * Jira *Smart Sheet

Excellent technical and non-technical communication and interactions with key business stakeholders, executives.

Planning, Leading, Executing, Time Management, Budgets, Documentation & Maintenance.

Professional Experience & Development

4/2018 – 12/2020 Intermountain Healthcare (Formerly Health Care Partner’s Nevada)

Senior Manager of Business Intelligence – Decision Support Services Healthcare Analytics

In my position as Senior Business Intelligence Manager of Decision Support, I managed a team of Senior BI developers and Analysts that were responsible for delivering visual analytics and data sources to support a centralized Analytics Portal for all Medical Providers across Nevada clinics and hospitals.

Key Roles & Responsibilities

Worked closely with the Senior Executive Team (SET) and Decision Support BI Team to define, design, and develop the Provider Incentive Program specifications, and functionality.

Implemented Program priority release dates in accordance with the roadmap and clinic roadshow schedule.

Collaborated with SET and Clinic Operations to support the Incentive Program payout expectations.

Managed and mentored Senior BI Developers workload with SLDC and Agile Best Practices.

Maintained BI Team project execution and expectations

oBusiness Intelligence Program Management

oBusiness Intelligence project organization and delivery

Supported BI needs for Decision Support Analysis team.

Working with executive stakeholders to define priorities and dynamic enterprise reporting needs.

Support strategic reporting initiatives that transition reports to new platforms, refactor. reports to align to current day requirements and retire legacy tools.

Consulting

11/2017 – 4/2018 Senior Strategic Global Business Analyst Contractor Barrick Gold Corp. (3 Month contract extended to 6 Months)

1/2016 – 10/2017– Associate Vice President – Digital Risk and Data Quality

Credit One Bank ~ Las Vegas, NV - One of the largest and fastest growing credit card issuers in the United States. Serving more than 6 million card members, and growing, committed to delivering credit to people who are working toward a brighter financial future.

Rolled out enterprise data governance test models focused on improvement of data quality, and the protection of sensitive data.

Acting liaison between Functional Business areas and technology to ensure that data related business requirements for protecting sensitive data are clearly defined, communicated and well understood and considered as part of operational prioritization and planning.

Defined roles and responsibilities related to data governance and ensured clear accountability for stewardship of principal information assets.

Maintained inventory of the enterprise information maps, including authoritative systems, owners.

Coordinated external data sources to eliminate redundancy and streamline the expense related to those services

Worked with the VP, to establish measurable goals to increase results that were actionable.

Established data quality process, governance, and issue tracking process tools.

Working with IT partners to remediate identified gaps using manual and automated solutions.

Maintaining an active awareness of the Credit One Bank environments, organizational culture, and structure to support key decision-making.

Mentoring team of Developers and Analysts to develop analysis expertise, as well as career management.

Contributing to the company's knowledge base by creating and sharing case studies, POVs and seminar/conference summaries

7/2015 – 1/2016 – Associate Vice President – Systems Data Automation Reporting & Digital Marketing Analytics

Credit One Bank

Worked with Senior executives to identify analytical use cases and support Road Map creation and implementation.

Collaborated with internal and external stakeholders to understand the Bank’s business situation and develop data driven insights that can be understood and implemented to drive operational and servicing strategies.

Inspired high performance standards for developers and analysts as an influential leader to ask and answer key business questions using internal and external data sources.

Established and monitored expectations and priorities for team of reporting resources to design and develop comprehensive visualization reporting solutions.

Provided overall direction to the development of advanced analytic solutions and strategies, driving the direction of the team, projects, and processes.

Managed project requirements, analytic plans, SOWs, project timelines, and other related materials for the management of deliver.

Driving continuous improvement in developing and managing the automation and maintenance of Credit Risk based programs and processes.

Working with internal and external business partners in the successful development, implementation, documentation, and supporting of processes and practices that are align with the company’s processes.

6/2014 – 6/2015 – Product Manager - Business Intelligence & Analytics

Aristocrat Technologies ~ Las Vegas, NV - Manufacturer of slot machines, gaming systems, accessories.

Developed and implemented product strategies consistent with ATI vision.

Collected and analyzed feedback from customers, stakeholders, and internal PM teams to shape requirements, features and end products.

Created product plans and roadmaps.

Produced and finalized product requirements documents (PRD)

Ensured products and releases were launched accurately and on schedule.

Monitored new ways to track product use and impact on end user.

Created Product requirements through analysis of customer’s and market opportunities.

Documenting business requirements and authoring User Stories and Acceptance Criteria.

Defined the Product strategy and Product roadmap.

Delivered MRDs and PRDs with prioritized features and corresponding justification.

6/2013 – 6/2014 – Product Manager Wine Analytics

Wirtz Beverage Nevada

Determined wine & spirits customers' needs and desires by research needed to obtain market information.

Assessed market competition by comparing the company's product to competitors' products.

Provided source data for product line communications by defining product marketing communication objectives.

Obtained product market share by working with sales director to develop product sales strategies.

Authored business requirements, User Stories and Acceptance Criteria

Introduced new products to market by analyzing proposed product requirements and product development programs.

Prepared ROI analysis; established time schedules with engineering and manufacturing.

Introduced new products to markets by developing time-integrated plans with sales, advertising, and production.

12/2006 – 6/2013 Enterprise Data Warehouse Business Intelligence Engineer

Las Vegas Sands Corporation the Venetian/the Palazzo

In-depth SCRUM/Agile Methodology

Principal Engineer of ETL and Data Management of SQL Server Integration Services 2005/2008/2012/2014

Expertise of using T-SQL MDX, MSBI Full-Stack, SSIS, SSRS, SSMS, SSAS, BIDS, ETL tools, and Red Gate tools.

Lead Developer of end-to-end data marts and BI solutions for multiple departments to include:

oCasino/Gaming

oLoyalty Marketing

oE-Commerce

oCompliance

oProcurement

oPurchasing

Created complex reports (ex: drill down reports) using multi-dimensional objects.

Developed the First scorecards, dashboards, KPIs and portal development via Microsoft. SharePoint, Power Pivot and Performance Point for North American and Asian properties for LVSC.

Developed complex SQL queries and stored procedures.

Knowledgeable of Kimball Data Warehouse architectural design methodology.

Education

University of Nevada-Las Vegas – Lee Business School

E.M.B.A., Executive Master of Business Administration December 2012

University of Phoenix Las Vegas

BS/MIS, Bachelor of Science Management Information Systems May 2006

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