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Social Media Marketing

Location:
Harrisonburg, VA
Posted:
March 30, 2021

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Resume:

Maria Echavarria

********@*****.***.***

540-***-****

Current Address Permanent Address

**** ***** **, *** * 150 Huntington Avenue Apt NI11

Harrisonburg, VA 22801 Boston, MA 02115

Education

James Madison University, College of Business Harrisonburg, VA

Candidate for Bachelor of Science Degree in Business Administration, Concentration in Marketing May 2021

Colegio Nueva Granada Bogotá, Colombia

High School and Bachillerato Diploma June 2017

Activities: Vice President of the JMU Archery Club. Awards: President’s List Fall 2020. Gold medal Archery Indoor Nationals JMU, Silver medal Women’s Archery Team Regional Championship, Gold medal JMU Mixed Team Regional Championship, All-American Collegiate National Team 2020.

Relevant Courses: Macroeconomics, Microeconomics, Calculus, Computer Information Systems, Business Analytics, Financial & Managerial Accounting, Interpersonal Skills, Integrative Business, Marketing Communications, Personal Selling, Consumer Behavior, Strategic Internet Marketing, Services Marketing, Global Marketing, Marketing Analytics

Experience

Allegiant Marketing Solutions, Account Manager Boston, MA

Summer Internship Summer 2020

Promoted campaign to raise awareness and support on children’s rights and equality for girls in more than 50 countries across Africa, Asia and Latin America

Delivered training to employees on selling and building personal relationships with potential sponsors

Lead teams while working on the field, providing coaching and guidance on self-evaluations and constantly achieving the highest number of sponsor subscriptions every week

Banco Santander de Negocios Colombia, Benchmarking Project Bogotá, Colombia

Summer Internship: Analyst Intern Summer 2019

Partnered with the Head of Finance to develop a financial benchmarking tool used for strategic planning and analysis

Developed and maintained an Excel and PowerPoint database with new financial statements shared at a monthly basis with corporate leadership

Analyzed financial statements and results from Santander and competitors within the industry

Created charts and graphs with financial data for presentations delivered by the CEO

Assisted the HR team by planning and organizing events, corporate presentations and promoting campaigns

University Recreation Center, Fitness Assistant Harrisonburg, VA Part-time job Fall 2019, Spring 2020, Fall 2020, Spring 2021

Supervised participants ensuring their safety while providing excellent customer service

Provided basic exercise instruction, support and anticipating the participant’s needs in the facility

Worked with team members to complete daily cleaning tasks and organizing weights and equipment

Strictly enforced rules and policies while creating a friendly and welcoming environment

The Social Media Magnet, Social Media Specialist Live Practicum Harrisonburg, VA

Semester Project Fall 2020

Developed, promoted and maintained a website for college students using Word Press and social media channels to build audience and customer engagement

Created weekly content including articles in blogs, email newsletters and social media posts

Used Google Analytics to measure analytics, the website’s progress, success and goal achievement

Skills

Computer Skills: Proficient in Microsoft Office (Word, PowerPoint, Access and Excel), WordPress, Google Analytics, MailChimp, R, R Studio, PowerBI

Certifications: HubSpot Inbound, Content and Email Marketing, The Social Media Magnet

Languages: Bilingual in Spanish and English. Beginner in Italian

Interests: Archery, Swimming, Golf



Contact this candidate