CYNTHIA M JORDAN-FORD
** *** **** ******, ******* 30157 *******@***.*** Mobile: 470-***-****
SENIOR EXECUTIVE LEADER
Strategic and well-connected senior executive and corporate officer with extensive global experience in strategic development, corporate strategy, business development, alliance management and finance. Experience across multiple industries and technical disciplines including IT Managed Services, ITO/BPO, and Telecommunications services. DEMONSTRATED ACHIEVEMENTS
• Strategic planning and technical direction knowledge and expertise, portfolio assessment and evaluation
• Senior executive with P&L responsibility ranging from $200M-$1B with experience in B2B commercial Enterprise, SMB and governmental direct sales, executive sales management, operations, finance, contracting, business development and negotiation
• Strategic direction expert and consultant with emphasis on innovation, profitability and solution orientation.
• Highly successful leader for new logo sales, account retention and growth
• Managed large direct teams with over 300 indirect reports
• Served start up, scale up, steady state and rapidly growing enterprises and agencies across numerous verticals including FinTech, AdTech, Healthcare, Government, Manufacturing and Consumer Products
• Exceptional presentation skills and board experience
• Highly successful team-builder and motivational leader PROFESSIONAL EXPERIENCE
APTUM TECHNOLOGIES (FORMERLY COGECO PEER 1)
Executive Vice President, Global Accounts and Alliances (2019-Present) Vice President and General Manager, Worldwide (2018-2019) Vice President and General Manager, USLATAM (2016-2018) Key Responsibilities
• Revenue, Cost and People P&L responsibility to include facilities, operations, go to market and statutory responsibility to include strategic planning, financial accountability, budgetary planning and operational efficiency and M&A evaluation
• Development and communication of strategy to Board of Directors for short and long-term success of the region and company to include innovation, market and acquisition direction
• Strategic leadership over Global Alliance Relationships to include portfolio integration and leveraging executive partnerships to satisfy client needs and corporate direction
• Leading teams defining and creating business outcomes for clients via technology adoption strategies to include managed services, cloud adoption and other portfolio services enabling business outcomes
• Face of market for key messaging to public facing entities to include press, corporate messaging and events representing Aptum Technologies and Cogeco XEROX CORPORATION-ITO/BPO (NOW ATOS AND CONDUENT)
Vice President, State Government and Enterprise Solutions (2011-2016) Key Responsibilities
• Management of $1B operations and new logo sales organization with 22 direct reports
• Direct involvement for key technology outsourcing projects within large enterprise and state government entities
• Direct involvement with key Enterprise accounts, State legislators and consultants for business development initiatives
• Development and rollout of quota targets and strategic sales plan and objectives
• Implementation of sales measurements and forecasting to evaluate and develop sales organization
• Responsible for talent acquisition and onboarding
• Strong integration with finance on compensation plan development and administration
• Local Executive for community outreach and fundraising activities
• Recruitment and management of national sales force managing global Fortune 1000 accounts and established verticals
• Development of highly customized solutions on a per-deal basis to include o Off shore/near shore
o Asset acquisition
o Personnel acquisition
o Consulting services
• Large deal pursuit team management
• Contract and financial negotiation
VIRTUSTREAM (now a DELL TECHNOLOGIES Business)
Vice President, North American Sales – Atlanta, Georgia (2010-2011) Key Responsibilities:
• Full strategic planning and operational responsibility for sales and sales engineering organizations to support sales efforts for early stage colocation, hosting, virtualization and cloud computing opportunities
• Evaluation, development and implementation of go to market readiness and messaging, market and financial analysis, compensation and sales forecasting CENTURYLINK (FORMERLY SAVVIS)
Regional Director of Sales – Atlanta, Georgia (2007-2010) Key Responsibilities:
• Development and launch of new emerging market for CenturyLink servicing the Southeastern US Market
• $150M Strategic sales organization to include managed services, cloud computing and consulting services
o Successfully pre-marketed and sold facility space and solutions prior to launch o Depleted available capacity within 2 years of launch of data center space and power
• Management of Region wide sales force with responsibility for personnel, budget and operations of day to day sales organization
• Contract negotiations and Executive representation
• Local Executive for community outreach and fundraising activities AT&T
Sales Vice President – State Government and Enterprise Sales Atlanta, Georgia (2003-2006) Key Responsibilities:
• Oversight of $500M State Government and Enterprise sales and operations organization
• Management of 13 regional and 300 sales executive reports
• P&L, account development, loss prevention and strategy development
• Strategic deal development for outsourcing, professional services, security and traditional telecommunications services up to $1B TCV
• Local Executive for community outreach and fundraising activities OTHER PROFESSIONAL EXPERIENCE
Sprint Corporation – Headquarters National Account Manager (2002-2003) Sprint Corporation – Director of Sales (2000-2002) WorldPort Corporation – Director of Business Development (1999-2000) Sprint Corporation – National Account Manager (1989-1999) US Army – Command and Control Communications practice (1982-1989) EDUCATION, TRAINING AND CERTIFICATIONS
Bachelor of Science Degree Business Management National-Louis University