Event Planner and Producer

Emily E. Accetta

Brooklyn, NY ***** ************@*****.*** 716-***-****

www.linkedin.com/in/emilyaccetta/

EVENT PLANNER AND PRODUCER CVENT TECHNOLOGIST SOCIAL MEDIA STRATEGIST Ambitious and creative corporate event manager skilled in aligning exceptional in-person, virtual, and hybrid events to company brand, mission, and goals. Self- motivated, highly organized, and meticulous individual known for effectively managing multiple deliverables simultaneously. Leverages strong communication and collaboration skills to oversee project workflows from contract to execution flawlessly. Versatile worker with a flexible attitude and the ability to adapt within a high- pressured environment. Enjoys engaging with people and participating in customer facing roles. Thrives on delivering unique, memorable experiences as an event planner. Key areas of expertise include:

• Certified in Cvent and CrowdCompass Mobile app platform

• Strong social media skills (Facebook, Twitter, Tumblr, Pinterest, Instagram)

• Proficient in PC and Mac, Microsoft Office, Google Suite, Adobe Photoshop

• Excellent writing skills

• Photography (digital and film)

• Superb level of customer service and professionalism PROFESSIONAL EXPERIENCE

ADVANCED CARDIOVASCULAR DIAGNOTISTICS – New York, NY February 2020 - Present Event Coordinator

Working towards a brighter future by coordinating Covid-19 testing events throughout New York City. Currently overseeing 14-18 events per day and am helping the practice prepare and strategize for an uptick in business as the rules change and event venues are permitted to host larger gatherings. Responsible for managing registration, scheduling, staffing, and maintaining relationship with each client. GUARDIAN LIFE INSURANCE – New York, NY September 2015 – November 2020 Meeting Planner, Conference and Event Marketing

Planned and produced 15+ multi-day training programs including a major incentive program and a national sales meeting ranging from 65-400 attendees from start to finish each year for Fortune 300 company. Developed meeting agenda and managed budgets up to $2MM while balancing 30% travel and also supporting the greater team on larger programs (600-1,200 attendees). Sourced venues, contracted vendors, procured branded items, and executed vision on site.

• Served as primary point of contact for hotel or event space and all vendors involved; coordinated AV and production, print and collateral, entertainment, food and beverage, and décor for each event.

• Unified relationships with internal business partners to produce impactful and engaging business content with strong messaging for the meeting; discovered keynote speakers with distinct inspirational stories.

• Consistently achieved the expectations of internal clients by mastering the event planning tool Cvent to manage the complexity of high-profile events; created registration sites, databases, event communications and feedback surveys.

• Monitored fulfilment house; developed a new and more efficient process to track storage, inventory, and shipping of exhibits and premiums that ensured everything was always accurately accounted for.

• Partnered with American Express Global Business Travel and seamlessly managed air travel and ground transportation for large groups as well as VIP and Senior Executive travel and event logistics.

• Collaborated heavily with design, marketing, and communications teams during the company’s 2018 re-brand in which we introduced a new logo, our first ever commercial, radio and print advertisements; my team was tasked with bringing the new messaging to life at in-person events through visual branding and overall event experience.

• In response to the pandemic, I initiated an internal campaign and oversaw the production of a First Responders Tribute video that the company ultimately used as an ad on all social media platforms (https://www.instagram.com/p/CAf93K0g-iv/?igshid=1cfea88v7nvo8) HUDSON RIVER PARK (https://hudsonriverpark.org) – New York, NY May 2015 – September 2015 Event Producer

Worked on a team of 10 to oversee the production and execution of a series of events available to the public everyday Monday-Friday all summer including movie nights, music shows, dance performances, and fitness classes

• Managed overall planning and execution of 75+ events including handling all aspects of vendor/client relationships, logistics, budget, sponsor management, promotions and marketing

• Handled large-scale events that attracted 2,500-16,000+ attendees.

• Promoted events via flyers and social media; increased average attendance by 10% in 2015. VIVA MAX WEDDINGS – New York, NY March 2015 – July 2016 Assistant Event Planner

Worked directly with the firm’s owner to facilitate on-site event execution and logistics. Oversaw set up, catering, and entertainment prior to start of the event.

• Supervised intimate details, such as speech rehearsals, handling of wedding gifts, coordinating family photos, and assisting the bride and groom directly.

GIVE FOR GREATNESS (former 501c3 non-profit) – Buffalo, NY September 2011 – May 2012 Event Coordinator for Students for the Arts Festival Fundraiser Developed a mentorship program designed to connect high school students with established artists and raised money and awareness for Western New York’s rich arts and cultural community. Served as primary liaison with individuals, groups and business sponsors.

• Managed all promotional aspects; wrote press releases, created and designed posters, flyers, and brochures for the organization; made three separate live news channel appearances. Debut showcase event drew 300+ attendees.

• Conducted outreach campaign to local businesses. Sold $5,000+ in ad space and sponsorship programs

• Wrote and published article appearing in Artvoice newspaper. THE MANSION ON DELAWARE AVENUE (award-winning historic hotel) – Buffalo, NY June 2012 – August 2012 Receptionist and Banquet Staff for Special Events

Created memorable and personalized experience for guests at iconic venue. Booked and provided concierge services.

• Directed main ballroom staging for various events ranging from 20 to 250 attendees, including business meetings, charity events and weddings. Acted as a liaison to third party vendors, such as florists, entertainment, and photographers. FRED DUNCAN PERFORMANCE TRAINING – Buffalo, NY December 2011 – February 2012

Event Coordinator and Personal Training Scheduling Assistant Worked with owner to promote and advertise the grand opening and health seminars via social media, with most sessions booked to capacity.

• Developed exercise class and personal training schedules geared to maximize attendance and client’s time.

• Maintained databases, managed e-mail, and updated social media to market and promote the business. ORCHARD PARK DERMATOLOGY – Buffalo, NY September 2012 – December 2014 Medical Assistant / Office Manager Assistant

Supported a 6-person team providing medical assistance to doctors and physician assistants during surgical procedures. Also assisted patients as first point of contact and communicated with doctor offices and labs.

• Developed the practice’s first online sales and marketing of products via e-mail campaigns. EDUCATION

The George Washington University – Washington, DC

Bachelor of Arts (BA) in American Studies (Concentration in Power, Identity, and Difference), Minor in Sociology VOLUNTEER ACTIVITIES

Read Ahead (https://readahead.org) - New York, NY

Reading based mentorship program; currently working 1:1 virtually with a fourth grade student weekly until June 2021 Family Justice Center (www.fjcsafe.org) – Buffalo, NY Served victims of domestic violence seeking aid and assistance

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