CREATIVE SKILLS
VISUAL BRANDING
BRANDING STRATEGY
WORDPRESS DEVELOPMENT
MARKETING EXPERIENCE
GOOGLE ADS: PPC/ROAS
FACEBOOK ADS: PPC/ROAS
ROAS CALCULATION
EMAIL MARKETING
SEO/SMO CAMPAIGN
GOOGLE ADS
SEARCH
GOOGLE ADS
SHOPPING
ADS DISPLAY
FIEL PEREZ
DIGITAL GROWTH SPECIALIST
WORK EXPERIENCE 1/2
Digital Marketing Executive
PSI United Arab Emirates
DEC 2012 - FEB 2014
Marketing Executive
Cravings National Capital Reg, Philippines
JAN 2012 - NOV 2012
Provided art direction, development and implementation of brand and identity design, branded print collateral, catalog design, magazine design, packaging design, pre-press production, web design and development and deployment on projects to support our marketing campaigns.
To provide engaging marketing campaigns to all our clients and subscribers for all classi ed real estate properties in the UAE.
- Providing recommendations and execute strategies for content development, on-page, and o -page search engine optimization and website design.
- Creation of graphic design and video ads for our PPC and digital branding awareness
- Monitoring and evaluating web analytics dashboards and reports in order to develop and recommend SEO and web design strategies
Digital Marketing and Account Specialist
Flip Media/Sapient Razor sh United Arab Emirates Apr 2014 - Feb 2017
Responsible for the successful planning and execution of digital marketing campaigns and manage a high ROAS on PPC advertising.
- Consult clients on various SEO, PPC, Social Media Marketing techniques
- Optimize PPC campaign / lead generation campaign. Custom landing page creation and strategy for maximum lead generation.
- Manage Social Media Marketing thru organic/a liate marketing and paid ads campaign
- Work on deadlines to ensure client expectations are met
- Adjust campaigns to enhance visibility and site optimization for clients
- Partnership with another websites to increase organic search
Eastwood, Q.C, PH
**@**********.***
www.createmoto.com
GOOGLE ADS CERTIFICATE 2022
FIEL PEREZ
WORK EXPERIENCE 2/2
Digital Marketing Manager
Vista Group United Arab Emirates
Feb 2017 - Feb 2018
To spearhead the group's marketing strategy to provide excellent branding communication to our business industry: Pharmaceutical, Education, Construction, and ecommerce.
- Reports directly to the CTO
- Provide operational support and guidance to the performance marketing team
- Manage and direct the paid ads marketing team to achieve business and ROAS targets
- Maintain accurate and clear documentation for operational procedures and activities
- to achieve the set KPI for a year to all our target markets.
- Provide an extensive campaign for google PPC
- Maintain the speed of all websites to 90% and to make sure that all works in all platform Digital Marketing Manager (OIC) (Project Based)
Simployee (HR Consulting & Sta ng rm) Remote/US Dec 2019 - May 2020
Responsible to provide and to execute an action plan base on the approved marketing strategy.
- Reports Directly to the Visionary and Integrator
- Streamline the digital marketing process from client acquisition to Virtual Sta hiring and assessment to client endorsement
- Responsible for the creation of visual design and social media posting
- Manage ppc ads and to provide an inbound leads
- Manage the web development and corporate branding Business Development Manager (EOS Integrator)
Createmoto National Capital Reg, Philippines
Feb 2018 - Present
We provide a digital marketing strategy to help startups and SMEs to scale their reach across digital platforms.
- Conduct regular meetings with team and POC's to discuss paid ads campaign
- To set an KPI to provide a solution for the targeted campaigns
- Manage and direct the paid ads marketing team to achieve business and ROAS targets performance, issues, concerns, updates, optimization and brand/client recommendation
- Build a strong relationship with clients by addressing their concerns, queries, issues, and complaints in a timely manner
- Provide a weekly report and a 90-day action plan to ensure a doable campaign strategy and a contingency plan
Eastwood, Q.C, PH
**@**********.***
www.createmoto.com
DIGITAL GROWTH SPECIALIST