BRAD SMITH
Eden Prairie, MN
adl3wj@r.postjobfree.com
There simply is not an adequate word that can describe Brad. He is experience and skilled, but his drive is what truly sets him apart. He is the embodiment of the infamous job description phrase, “Other duties as assigned.” Right out of college his career started in international business where he oversaw all the marketing, strategy, and sales for his company’s retail products. He taught himself to code on the long flights to and from China and found he had a natural gift for analytics. Ever since he’s been bringing advanced analytics and data science solutions to his company through machine learning, prescriptive and predictive analytics, and business intelligence. Business Intelligence Manager
Agropur - Eden Prairie, MN
February 2014 to Present
• Responsible for the development and implementation of market research and data gathering strategy & plans.
• Design, code, and manage developers to meet specifications for physical, logical, end user data, dashboards, and tools.
• Develop advanced analytics models using R, Python, SQL, and business intelligence tools to analyze company data to support decision making process.
• Define, analyze, and report on analytics and financials for a variety of projects.
• Implement, integrate, and extract data from data warehouses across the organization.
• Leverages analytics reporting tools, such as Magento, Hubspot, and Google Analytics, to analyze and report on customer activities and market conditions to identify areas for opportunity and improvement.
• Measure search behavior, conversion rates, referrals, purchase patterns to optimize and improve marketing strategies.
• Provides integrated marketing analytical solutions across customers and channels, contributing to in-market action plans.
• Drive deep market understanding and ensure all marketing and product management projects are designed with the consumer at the heart.
International Relations Manager
Agropur - Eden Prairie, MN
September 2014 to August 2015
• Monitors competition by designing and conducting in depth market research analyses using traditional and advanced methods to gather current marketplace information on pricing, products, new products, delivery schedules, merchandising techniques, etc.
• Presents the results of the in-depth market analysis, competitive intelligence, and business solutions in a comprehensive report to Director of Sales and sales staff.
• Assists with international trademark monitoring by conducting, ordering, reviewing and analyzing trademark search reports with in-house attorneys.
• Counsels in-house attorneys on matters relating to international trademarks; from receiving trademark dispute documents through the resolution of the dispute.
• Coordinates all trade shows activities; including, but not limited to, planning, preparation and follow through in relation to all tradeshow activities.
WORK EXPERIENCE
International Business Manager
Agropur - Eden Prairie, MN
September 2011 to August 2014
• Screens potential business deals by analyzing market strategies, deal requirements, potential, and financials; evaluating options; resolving internal priorities; recommending strategic actions.
• Maintain overall responsibility and accountability for ensuring target market (China, EU, Canada, Southeast Asia) project outcomes are achieved and reported.
• Establish & grow BiProUSA’s sales internationally through analyzing market trends & creating detailed marketing strategies.
• Leverage internal and external resources during sales cycle to successfully close business, drive revenue/profit, and build relationships.
BA in International Business
Bethel University - Saint Paul, MN
2010 to 2012
BA in Human Resource Management
Bethel University - Saint Paul, MN
2010 to 2012
International Business, Talent Management, Business Development, Market Analysis, Market Research, Project Management, International Food Labeling (5 years) R (7 years)
Business Intelligence (8 years)
Competitive Intelligence (8 years)
Data Visualization
Tableau (3 years)
Analytics (8 years)
Machine Learning (6 years)
Data Warehouse (6 years)
Power BI (8 years)
AWS (3 years)
Python (6 years)
Microsoft SQL Server (4 years)
Business Analysis (8 years)
EDUCATION
SKILLS
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Harvard: Statistics and R
2016 to Present
Columbia University: Data Science and Analytics in Context 2016 to Present
Columbia: Enabling Technologies for Data Science and Analytics - The Internet of Things 2016 to Present
Columbia: Machine Learning for Data Science and Analytics 2016 to Present
Columbia: Statistical Thinking for Data Science and Analytics 2016 to Present
Microsoft: Programming in R for Data Science
2016 to Present
Microsoft: Data Analysis - Visualization and Dashboard Design 2016 to Present
Microsoft: Analyzing and Visualizing Data with Power BI 2016 to Present
Intermediate R
2016 to Present
Harvard: Introduction to Linear Models and Matrix Algebra 2016 to Present
Harvard: Statistical Inference and Modeling for High-throughput Experiments 2016 to Present
Harvard: High-Dimensional Data Analysis
2016 to Present
Harvard: Data Analysis for Life Sciences
2016 to Present
Eagle Scout - March 2008
CERTIFICATIONS AND LICENSES
ADDITIONAL INFORMATION