Social Media Marketing

JESSICA RIZK

Everett, WA ***** • 425-***-**** • *************@*****.*** • linkedin.com/in/jessicarizk/ Work Experience

Anytime Fitness Lynnwood, Washington

Women's Clothing Merchandise Lead 06/2020 - 11/2020

• Optimized productivity by integrating special sales tools such as Trello, including presentations, trend reports, kitted assets, and product datasheets.

• Enhanced and adjusted campaigns by evaluating consumer preferences and behaviors, combined with market trends and historical data.

• Increased customer engagement by 33% and firm profits by helping incorporate product changes. Green Cube, Inc. Lynnwood, Washington

Marketing Intern 01/2017 - 01/2018

• Increase social media presence by designing and presenting new social media campaigns after gathering business goals and identifying relevant platforms appropriate to each product.

• Jumpstarted our product hype before product launch by performing competitive market analysis and research on latest trends like right time marketing and interactive ads.

• Performed market analysis and research latest trends.

• Optimized market exposure by planning and hosting marketing events. Cascadia Community College Lynnwood, Washington

Event Programmer 01/2017 - 01/2018

• Defined strategy and created requirements to create actionable plans to achieve target attendance numbers for each event.

• Managed budget and allocated resources for events for up to 1000 students.

• Analyzed data of national events on campuses and used it to improve quality and participation numbers of our events.

• Increased active student attendance by 400 students per event by analyzing data of national events on campus and improving event quality.

• Created marketable events by scheduling bands, caterers and photographers. Skills

● Marketing: Net Promoter Score (NPS) Value Proposition Product Development Data Analytics

● Sales: Customer Relationship Management (CRM) Territory Management Negotiation Prospecting

● Leadership: Change Management Training & Development Conflict Resolution Recruiting

● Technical: HTML Java Cloud Computing Python Education

Bachelor of Business: Marketing and Computer Science, Expected in 06/2021 University of Washington - Seattle, WA

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