Sales Manager

K.RAMAKRISHNAN

Mobile: 91-984**-*****, 91-988*******

Email: ********************@*****.***

Career Vision; In quest of assignments in Sales/ Commercial / Operations / Logistic with an repute organization.

AN OVERVIEW

Rich and dynamic experience in Sales& Marketing, Operations, Logistic & Regional data analysis, Appraisals and Business Intelligence.

Currently associated with Wellgo Life Farms Pvt Ltd

Competencies across;

- Sales - Operations -Logistic - Vendor Relations

-Planning & Executing -Commercial / Sales Administration

-General Administration -Infrastructure Maintenance

Skilled at preparing sales details (Primary, Secondary & Closing Stock) of C & F, RSS, Zone wise, State wise as required by Management analyzing the various sales and market reports received from field personal.

Achieving Sales target.

Adroit at regularly visiting various Metro Towns, work with the respective Field Personnel & Submit detailed reports to the Management regarding product, pricing, effective utilization of POPs, Competitor activities and consumer feedback.

Demonstrated abilities in streamlining operations & accelerating the business growth.

Strong analytical, problem solving & organizational abilities. Possess a flexible & detail oriented attitude. An effective communicator with excellent relationship building & interpersonal skills.

AREAS OF PROFICIENCY

Sourcing / Negotiations

Identifying & selecting the most cost effective vendor/suppliers for cost effective Purchasing based on various criterions pre set by the organization such as quality improvement rate, timely delivery, Performance, Cost.

Supplier Relationship w.r.t Supplier Long Term agreement, Price negotiation, Warranty agreement, PIP negotiations.

Forecasting Raw material impacts on commodity spent, parts standards & overall products impact.

Vendor Management / Quality Assurance

Achieving Part level Performance w.r.t Quality, Delivery & Inventory.

Process rejection in timely manner to ensure supplier defective parts for evaluation & root cause of problem to prevent future non-complaint parts.

Cost Saving Initiatives/ MIS:

Planning & Monitoring cost reductions

Efficiently using the inventory management techniques and procedure for effective management to save costs.

Establishing a base to disburse inventories so as to reduce obsolete stock, keep tab on slow-moving items and achieve reduction in inventory management cost. Formulating MIS reports for facilitating decision making by the top management.

Preparing Monthly MIS.

Logistics – Supply Chain

Finalization of Freight rates, transportation contracts, C&F contracts & cost controls. Liaison with FG Stores for Stock Dispatch

Distribution of cost analysis and forming respective reports. Adopting the product-mix and transportation mode analysis.

Commercial Operations

Interacting with the buyers (client) & keeping them informed on the status of running orders.

Functioning as an interface for coordinating with production & shipping departments and the buyer to ensure that the production schedule is met and ensure on-time seamless delivery of shipments.

Marcom

Successfully conducted 100+Episode of Arokya Jackpot in JAYA T.V (Anchoring: Kush boo).

Work directly with CEO to develop marketing plans and initiative to increase sales, brand awareness and to execute all marketing functions.

Creative briefs for Merchandising and Advertising including TV, Print Radio interactive and in store POP.

Media buying in Co-Ordnance with Agency.

Modern Trade branding / Displays/ Product launch/ hoarding board locations Pack design/ Layout/ Art work.

General Administration

AMC for A.Cs,System,Printer Laptop & other office assets.

Mobile CUG Connection / Bills to approve/ Internet Connection.

CCTV-Camera’s, Access Card, ID Cards, Smoke detector’s, Fire Extinguisher,First Aid Kit.

Stationeries, Letter Head & Visiting Card Printing & all other print materials Kiosk, Standees, Broachers, Pamphlets, Certificates…

Flight Ticket Booking Domestic/ International.

Arranging Cab for Expats & Directors.

Hotel Bookings Domestic/ International,NPD, Seminar, Meeting…

Handle Government officials during visit.

PANTRY- Cafeteria – VENDING MACHINE- DISPENSER- Cutleries & all relevant materials & stocks for Pantry.

INFRASTRUCTURE MAINTANANCE

Ware House maintenance (All Metros ranging from 5K to 10k Sq.ft)

Guest House Maintenance.

Lease & Rental agreement.

Advance & monthly rentals.

Assets for Ware House & Guest House.

Insurance for Stocks at Ware House.

AMC for Assets.

ORGANISATIONAL DETAILS

Since June 2015 with Wellgo Life Farms Pvt Ltd as Senior Manager sales& . Operations

The Company Profile: Organic Virgin Coconut Oil Manufactures having office in Mary Land USA, & Melbourne in Australia.

Leased Coconut Farms/Units in Pollachi TamilNadu

Servicing B2B Clients Pan India.

October’12 –May’15 with Jamaai Ice cream South India’s Leading Ice Cream Manufacturing Company as Manager Sales Admin.

July’ 10 – September’ 12 VVD oil as Manager Operation

The Company Profile : Coconut Oil Manufactures under the Brand name VVD

November’07-June’10Avestha Good Earth Foods Pvt Ltd.

The Company profile; An Avesthagen Group Company manufactures of breakfast Cereals, Fruit.N.Fibres, Muesli

Energy Bars & Crackers. (Competitor Product for Kellogg’s.)

May’04-November07 with Hatsun Agro Products Ltd as Asst Manager sales & Admin

The company profile; Hatsun Agro Products Ltd., the largest among Private Sector Dairy with a turnover of 1500 Crores under the credentials of leading brand namely :Arun Ice cream Arokya Milk, Komatha Milk, Butter, Curd & SMP.

Attainments;

Went to Singapore in 2004 - 2005

Jan’93-May’04 with G.M Pens International Pvt Ltd as Assistant Manager – Sales Admin

The company profile; G.M.PENS INTERNATIONAL PVT LTD is the Manufacturers of REYNOLDS WRITING INSTRUMENTS, one of the best names in the Indian and International markets.

Functional Domain across Assignments

Skilled at

oScrutinizing the stock levels and preparing Delivery Challan for Stock Dispatch to Various locations,(Pan India) Sales details, region-wise and preparing MIS for management views, C&F Claims, Distributor Credit notes.

oNew Product Launch PJP/Branding

oArranging Transport for Stock Dispatch to various Clearing & Forwarding agents and checking transport freight bills & liaison with Accounts Department for payment.

oPreparing Price list in Co-Ordnance with CEO for different variation forward for Management Approval.

oCompiling MIS on Sales

oPassing the Credit Note Claims of C&F and Distributors.

oAnalyzing & studying fast moving SKU, Slow moving SKU, Dead Stocks .

Adept at Organizing

oForeign tours for Distributors/ Field Personnel’s for achieving the sales target.

oNew Product launch.

oReviewing All Distributors/ Field Force / Depots / States with special emphasis on the growth over the previous month under each variant heads.

oMonthly Sales Review & Incentive Appraisal for approval from C.E.O

oMonitoring each Distributor Sales and intimating the respective Field Personnel on the level of achievement for necessary actions.

oPreparing Pricelist for different Variance forward the same to the Management for approval.

oCreating budgets for Brand/ advertisements and maintaining the same.

As ISO – 9001 Coordination

Ensure proper documentation of

oConsumer / Dealer Complaints & Satisfaction level

o Spoilage Analysis on geographical territory grounds

o Sales Plan & Execution process

oGraphical & Statistical Representation of the above policies / process for Management Review Meeting.

Coconut Farm

oOrganize Farm meeting.

oConversion of Inorganic Coconut farm to Organic.

oEducate farmer’s on Organic Certification.

oUse of Bio- Fertilizer.

oCo-Ordinate with Coconut Development Board.

oCo-Ordinate with Organic Certification Agencies (Indocert…..)

oFarm / Unit Audit for necessary certification (Organic, FDA…..)

oDue intelligence of Units

. Visited all major VCO units / Coconut value added product’s unit in Srilanka.

Went to Singapore & Malaysia in 2017, 2018 for Business meeting.

Visited Tetra Pak unit in Singapore 2018.(Machine, Process…….)

Visited Philippines in 2018 - Virgin Coconut oil unit visit / Value added Coconut product unit visit & Business meeting.

Attended APCC meeting,Seminar in 2017 at Bangkok.

Attended BIOFACH in 2017

ACADEMIC CREDENTIALS

Year B.A English Literature from University of Madras, PGDCA,PGDBA

PERSONAL DETAILS

Date of Birth : 30th July 1974

Address :Plot no 8/70,Kasi Estate 2nd street, Ashok Nagar

Chennai:600083.

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