Social Media Public School

Vaishali Sinha

Mobile: +91-783******* Email: *****************@*****.***

SUMMARY

Experienced professional with deep expertise in planning corporate events, designing and executing communications campaigns, and brand management. Highly experienced in independently initiating and running corporate events, as well as learning & development programs. PROFESSIONAL EXPERIENCE

Sun Life Financials, India

Senior Associate October 2016 – May 2019

Managing geographically distributed cross-functional team of 20 event coordinators across eight locations

(India, Philippines, China, Hong Kong, Indonesia, Singapore, Vietnam and Malaysia). Independently responsible for planning and organising employee engagements and in-house corporate events including learning & development programs.

Working as Events Coordinator liaising between all the eight locations of Asia (focused primarily on India, Philippines, and Malaysia); managing all employee engagement related online, and offline communications, across three geographies.

Efficient in analysing, planning, accelerating, and executing all office level events and collaborating with multiple stakeholders across departments as well as external agencies / vendors.

Lead consolidation, re-redesign and re-launch of centralized employee engagement program across three geographies (India, Philippines, and Malaysia) involving 3500+ employees.

Liaising with the marketing teams for the content creation of the events organised for social media platforms.

Responsible for vendor relations management, including shortlisting, negotiating financials, and terms & conditions of engagements including SLAs, and quality parameters. Single Point of Contact and owner of Vendor Management database with focus on individual USP and price points.

Contributed towards modernizing and re-structuring organization’s efforts towards the employee engagement, CSR, events, seminars, etc. with effective use of new media techniques, graphics and communications resulting in increase in better outreach and participation.

Responsible for preparing and analysing monthly reports on all events and campaigns and assess ROI and KPIs.

Planning and communicating brand personality internally and align employees around foundational ideas of the organisation.

Associate

October 2015- September 2016

Responsible for streamlining the onboarding formalities of new hires, collaborating with HR professionals.

Organizing New Hire Orientations liaising with all departments to ensure both attendee and faculty coverage.

Identifying and organising soft skills L&D programs for the employees as well as management at organisation level, including vendor management

Junior Associate

September 2014 – September 2015

Investigate, evaluate and settle claims, applying technical knowledge and human relation skills to effect fair and prompt disposal of cases and to contribute to a reduces loss ratio.

Resolve complex, severe exposure claims, using high service oriented file handling.

Pay and process claims within designated authority level.

Verify and analyze data used in settling claims to ensure that claims are valid and that settlements are made according to company practices and procedures.

Enter claim payments, reserves and new claims on computer system, inputting concise yet sufficient file documentation.

Report overpayments, underpayments, and other irregularities.

Prepare reports to be submitted to company’s data processing department. EDUCATION

IAE Savoie Mont Blanc, France September 2020-January 2021 European Master in Business Studies

(Dropped out due to logistics issues, Semester one completed) University of Delhi, ARSD College, India July 2011-July 2014 Bachelor of Commerce: Cumulative Average 69.68%

Higher Secondary, 10+2 Army Public School, India 2011 Commerce: Cumulative Average 85.4%

CORE COMPETENCIES

Technical: Microsoft Office Suite

Content creation tools: Photoshop, Canva, Hubspot (intermediate knowledge to design communication materials including infographics, videos, pitchdesks, etc.)

Experience on real time KPI tracking tools

Working knowledge of SQL, Tableau

Basic knowledge of R, Google Analytics.

Excellent communication skills.

Analytical thinking and problem solving.

Relationship building and maintaining.

Versatile and goal driven

Working with and leading geographically distributed team. Languages

Hindi: Native

English: Proficient

Italian: Beginner A2 level ( currently learning )

Spanish: Beginner ( currently learning )

ADDITIONAL

Awards and achievements

Class representative: Masters representing 30 professionals from 12 different countries

Representing India among people from 22 different countries

Thesis: Fake information in negotiations in Indian Society

Employee of the Year, 2018,

Biggest Contributor of the Month, 2016.

Best Performer in the Team, 2014.

Freelancer strategic and social media platforms marketing planning using Mckinsey 7s model for two start- ups: Foundation to Future (NGO), EG Careers ( Career and Development consultant) July 2019- July 2020

Part-time working for Appen on different projects like SEO, market research, user testing, etc. on regular basis. (July 2019- present)

Recommendation letters, references and transcripts available upon request

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