Contact

C: 702-***-****

(Mobile)

adktsl@r.postjobfree.com

www.3dimpulse.net

(Portfolio)

www.linkedin.com/in/jorge-

cerna-madrid

(LinkedIn)

Top Skills:

Adobe XD

Sketch

Figma UI Design Tool

JIRA

SVN Subversion

Perforce

HubSpot CRM

Wordpress Developer

Unity 3D

Lightwave 3D

Maya 3D

Adobe CC Suite (Photoshop,

Illustrator, After Effects)

Languages

Spanish (Full Professional)

English (Native )

Jorge Cerna-Madrid

Creative Director / Graphics Manager

Summary

Extensive experience managing large teams of diverse personalities in deadline driven environments, leading cross-functional team collaboration, and developing industry groundbreaking designs. Our Wireless casino gaming and Wireless In-Running Sports Betting software .

Create motion graphics using After Effects for our large screens in our Sports Books, using live footage and Virtual assets. Experienced senior creative leader with extensive expertise on both client and platform side - delivering award-winning ideas for global brands and the people who matter to them. Industry recognized solutions and seasoned manager for TV, sports, entertainment, global brand strategy and sponsorship activation across all digital platforms.

- Experience in Adobe CC Suite tools, Illustrator, Photoshop, After Effects and Adobe XD.

- Experience in using tools like Figma, Adobe XD, Sketch, InVision, Zeppelin or similar.

- Provide wire-frames and interactive prototypes.

- Provide icons, UI screens to developers.

- Provide UI comps to developers.

- Work with product team to identify requirements, edge cases.

- UX Designer, designing for native mobile applications

(Android and iOS).

- User interaction designing for web applications.

- User interaction designing for Mobile apps in both iOS and Android.

- Unity 3D

- MAYA 3D Environment Designer

- Lightwave 3D Casino Environments from CAD Drawings and BOM.

- Autodesk 3D Studio Max (3ds Max)

- Create 3D casino assets

- After Effects CC for Motion graphics and UI prototyping

- SVN / Perforce: Version Control software for Project

- JIRA: Project tracking

- Hubspot CRM

- Wordpress Web design

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- Creative Visionary and Developer of game graphics by contributing in the creation of game ambiance, character designs and game modes.

- Ensure the management of the game design team (conflicts resolution, performance appraisal, tasks planning, training, other)

- Writing of game design documents that will be distributed to all members of the production team

- Ensure communication between game design and other resources on the project (level designers, programmers, artists)

- Ensure regular follow up to validate that the production is going according to the game design

- Excellent knowledge and understanding of the video game making process

- An understanding of game mechanics, progression and presentation, and how individual design choices can affect the overall feel of the game

- Ability to communicate effectively with creative, technical and non- technical parties both verbally and in writing (English and Spanish ).

- Minimum 20 years experience as a senior game designer or in a similar position

- Strong management skills

- Ability to share my knowledge with my colleagues

- Ability to work under pressure

- Ability to work in a team environment

3D Impulse Development

Creative Art Director http://3dimpulse.net/

January 2000 - Present

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Experience:

CG Technology

Lead Graphics Designer / Graphics Manager

January 2008 - June 2020

-Designed Web based Software and Mobile Apps.

-Apply multiple development processes including Scrum, Agile, Lean, Waterfall and IBM Design Thinking.

-Conception and developed differentiating campaign ideas and ads for multiple clients across channels including social media, billboards, print, digital, brand partnerships, and retail

Patents:

- US Graphic User Interface

for Game 29/493,675 June 12,

2014 14-2421DES: 5 Wheel

Roulette.

- US Graphic User Interface

for Game 29/493,677 June 12,

2014 14-2422DES: Kill The

number.

- US Gaming Graphical User

Interfaces for a Display

Screen 29/499,078 August 11,

2014 14-2426DES : CSB

Cantor Sports

Betting Software.

Modagrafics

Creative Director

September 2006 - February 2008

Modagrafics maintains an in-house design and engineering studio that collaborates on client projects to create and engineer designs in an aesthetic, cost-effective and long-lasting manner. Our team is armed with the latestdigital design tools and has won over twenty creative design awards, including three first place awards in a row for their fleet graphics work.

Education

Instituto Europeo Di Design.

Bachelor's degree: Product Design, 3D/2D Design and Applied Arts ·

(2002 - 2006)

3D Exchange / Foundation Imaging

Certificate, 3D Digital Artist · (2001 - 2004)

College of Lake County

Associate's degree, Electronics · (1990 - 1993)

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