New Business Development

DONNA GILL LUMPKIN

************@*****.***

(M) 202-***-****

LinkedIn.com/in/donna.gill.lumpkin

NEW BUSINESS DEVELOPMENT CANDIDATE

CORE COMPETENCIES

SUMMARY

New Business Development Professional with extensive experience and proven sales track record in Media Sales; I excelled in the areas of Direct Business and NTR (Non Traditional Revenue). Certified in Customer Focused Selling, Strategic Branding Project Management, Corporate Communications, Event Management, Marketing, Public Relations, Total Quality Management (TQM), and Executive Newsroom Administration.

• First Radio One, Inc. of Washington employee to win President’s Clubs for two marketplace stations; Billed over $3.5 Million in four years;

• Implemented Advertising Rate Integrity (ARI) for AM Stations 1340-WYCB and 1450-WOL as well as consistently led in new generating revenue for all Stations’ NTR: WYCB, WOL, WKYS, WMMJ;

• Consistently exceeded sales goals in Direct Business, which resulted in a 25% increase in venue for four consecutive years;

• Created weekly projections and comprehensive reports for executive management by using various CRM database systems, which resulted in a 50% increase in productivity;

• Initiated events within Lord & Taylor that consistently exceeded sales goals, customer service goals, and opening store credit card goals, which led to a 30% increase in all categories;

• Effectively managed, evaluated, and coached over 25 employees;

• Newsroom Administrator at ABC7-WJLA

EXPERIENCE

2019-2020~ Sinclair Broadcast Group, ABC7-WJLA~Arlington, VA

• Executive Assistant to News Director

• Reconciled all expense reports using Concur

• Maintained Daily, Weekly, Monthly, and Annual calendar using Outlook

• Prepare weekly and monthly reports using Excel

• Respond to viewers questions via digital correspondence and telephone when warranted

• Schedule all meetings using Outlook

• Prepare written correspondence using Microsoft Word

• Make News Director’s and Her Direct Reports Travel Arrangements using Concur

• Prepare Candidates Itineraries and New Hires’ Orientations Schedules using Microsoft Suites

• Seek and Obtain Catering Vendors for Guests as well as Newsroom Events

• Order and Reconcile Specialized Supplies for Newsroom Personnel

• Assisted ABC7-WJLA’s Vice President and General Manager with Administrative Task along with assisted Sinclair’s Senior Level Executive Management with accommodations at ABC7- WJLA

- New Business Development - Corporate Communications - Marketing

- Media Advertising/Buying - Strategic Planning - Public Relations

- Project Management - Event Management - Hunter

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DONNA GILL LUMPKIN

************@*****.***

(Mobile) 202-***-****

LinkedIn: Donna Gill Lumpkin

1994 – Present - Gill Group LLC, Washington, DC

NewBusiness Development Consultant

• Buy various genres of media for clients to use as a vehicle to expand their footprint in markets to include Non and For Profit Companies, Federal Government Agencies, Institutes of Higher Learning, Private Secondary Education, as well as Small Companies;

• Conduct feasibility studies to ensure clients are advertising, branding, and marketing to their target audiences;

• Seek and obtain opportunities to provide strategic project management consultation to companies; Non and For Profit;

• Initiate and cultivate New Business Development revenue generating relationships;

• Conduct market research, feasibility studies, as well as implement and execute action plans;

• Create and manage events from inception to completion, budgets in access of one million dollars;

• Analyze client’s data and provide input which has resulted in streamlining company processes and saved an average of 40 hours per week

OTHER PROFESSIONAL EXPERIENCE

IBM Corporation-Federal Sector Division (Santa Clara, CA and Gaithersburg, MD)-1983-1994 Communications Coordinator

• Created and disseminated daily Corporate Communiques to 250+ employees;

• Planned Customer Appreciate as well as Corporate Events from inception to completion for 250+ employees;

• Technical Lead for Data Management as well as Executive Level Administrative Support Team;

• Recognized in Customer Award Fee for Outstanding Performance Department of Defense – Headquarters, Naval Security Group Command-1978-1983 Technology Lead

• Technical Lead in the Office of the Comptroller;

• Supervised staff of five employees

VOLUNTEER EXPERIENCE

Former Corporate Advisory Council Member for Greater Washington Christian Education Association, Friendship House, and Prince George’s Workforce Development EDUCATION/PROFESSIONAL DEVELOPMENT

• Lancaster Bible College, Foothill College, DeAnza College, UDC Major - Business Administration

• Prince George’s Community College, George Washington University, San Francisco State University Professional Development - Event Management

PROFESSIONAL TRAINING

Microsoft Office Suites, Certified in Digital Assets, Time Management, Win Win Negotiations, Customer Focused Selling, Total Quality Management, Diversity In The Workplace, Team Leadership, Critical Thinking, and Managing Multiple Priorities

Donna Gill Lumpkin Resume - Page 2 of 2

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