Thomas Bever

I am currently looking for experiential and event marketing opportunities. I’ve managed large and small mobile tours while impressing CEOs of fortune 500 companies with my work ethic. While working at Eventive Marketing, we successfully activated events for our client Cigna at the Super Bowl, and live on Good Morning America to 3.5 million viewer. Every program I’ve worked was kept under budget for top bottom dollar. The feedback I directly communicated to the account team was used to develop new programs, and directly led to changes for the current program worked to develop more impressions.

The Cigna Health Improvement program I managed lead to 1.2MM social impressions, 283MM PR Impressions, 9.4MM road impressions, 5.35MM Event Impressions and 121,394 event attendees, over 237 events.

https://www.youtube.com/watch?v=6-fQTuG8pHU

While managing the Tractor Supply Follow us to the Fair Tour the program, we successfully had 13MM Impressions, 1.04 MM Venue Impressions, 625k social impressions, and 7.6 MM vehicle impressions

https://www.youtube.com/watch?v=ZS5Zw80_u7Q&t=20s

I bring over ten years of experiential experience in the B2C Field, putting products into hands of consumers while increasing sales. I have the experience of delivering big time results for all the programs I’ve been a part of.

Best Regards,

Thomas Bever

603-***-****

Thomas Bever

Cell: 603-***-****

Email: adkq5n@r.postjobfree.com

11 East Orange Road Tucson Arizona 85704

RELATED EXPERIENCE:

CIGNA HEALTH INSURANCE (EVENTIVE MARKETING)

Tour Manager March 2016-Current

● Participation in Logistics conversations pre-event.

● Coordinate and execute site visits as needed, including communication with nec- essary points of contact

● Onsite problem and troubleshooting during event activations, including technology troubleshooting, while continue hitting goals and metrics.

● Manage in market staff during events brand ambassadors and biometric screeners

(Quest Diagnostics)

● Complete daily recaps and photos provided to brand social media channels

● Media spokesperson

● Featured on Good Morning America

● Keep Trucking ELD and DOT Reporting

● Drove a Ford 550 with 48 foot drop trailer

RAM RIDE AND DRIVE EEI GLOBAL

Event Manager June-September 2019

● Oversaw multi-day setup of all elements of an off road ride and drive course.

● Managed the entire field activation working with event operations directors (pre- logistics). Responsible to communicate and plan delivery of vehicles, barriers, water trucks, dirt trucks etc.

● Managed 25 right seat drivers, laborers, brand ambassadors, and staff.

● Maintained equipment and work areas, ensuring resources were clean and func- tioning properly. Performed checks and routine maintenance regularly.

● Completed organizational documents/paperwork in a timely efficient manner.

● Used a CAD program to develop the off-road course in pre-logistics COCA-COLA HOLIDAY CARAVAN TOUR (IGNITION MARKETING) (EVOLVE MARKETING)

Tour Manager November 2016- December 2016

● Gained experience operating a 53 foot trailer in major metro markets (Boston, NYC)

● Worked in kid-friendly environment

● Managed the setup/execution of a mobile promotion acting as a traveling santa clause

● Played Santa at over 40 different venues including Apollo Theatre, Radio City Mu- sic Hall, and Madison Square Garden

EVENT MANAGER FOR PENNZOIL / SHELL

ROTELLA (THE KERRY GROUP)

Tour Manager July 2016- October 2016

● Managed the setup/execution of a mobile promotion consisting of 3 full motion race-car simulators, audio systems, kiosks, and entire promotional display

● Manage maintenance and logistics for tour which included 1 48 foot trailer

● Booked all travel and accommodations for touring crew and vehicles

● Reported on daily events, accounting, photography, log books

● Managed crew of 3 that helped run events and assisted in reporting/maintenance

● Educate consumers about clients

products

● Distribute premiums to consumers

TRACTOR SUPPLY FOLLOW US TO THE FAIR TOUR (PRO-MOTION INC) Tour Manager June 2015-July 2016

● Transport 40 foot trailer and event elements to

each event

● Oversee and ensure proper completion of all responsibilities of tour to the high standards set forth by Pro- Motion

● 1.75M Tour traveling to twenty state and county fairs, with eight retail events with a 50x70 footprint

● Manage the entire footprint operations, from inventory management to consumer satisfaction to staff management (80X80 Space)

●Gained valuable experience as an event emcee announcing events with crowds of 400+

● Worked with Clients social media department to successfully initiate a social media campaign

● Exceeded all daily and weekly data cap-

ture goals

● Responsible for daily reports and photo submission

● Assisted PM with hiring of local brand ambassadors

● Responsible for all troubleshooting and problem-solving in all aspects of tour - electronics, staff, DOT regulations, maintenance, and operations PENN LIFE MUTUAL INSURANCE COLLEGE RUGBY TOUR (ENCORE NATION WIDE)

Tour Manager March 2015-May 2015

● Transport 16 foot box truck and event elements to each event

● Tour covered 8500 miles over 15 colleges and universities at college rugby match- es

● Manage staff time sheets, reporting, reconciliation, and submission

● Communicate issues, progress, and success regularly to account management team

● Ability to train and lead a team and provide clear direction/resolve internal conflict ENTERPRISE CAR SHARE

New Market Development November 2012- March 2013

● Experienced working with a startup in experiential marketing, market research, data analytics, community outreach, business and partnership development, and event planning/execution

● Experience in innovation of new ideas to grow business

● Effective team delegation and commu-

nication

● Ability to exceed goals while staying within budget

● Experienced with new market development, operations, public relations, partner- ships, training, and team building

● Routinely exceeded goals

PROMOTIONAL MANAGER EXPERIENCE: SABRA

HUMMUS

Tour Manager March 2010-November 2012

● Tour Manager for two years on a nine month yearly nationwide campaign for Sabra hummus. Targeted students, business professionals, sampling hummus, guacamole, and Salsa

● Managed a staff of five-six brand ambassadors in each market. Interacted with lo- cal retailers as well as mall contacts. Daily/Weekly paper work, photo documentation

● Drove a box truck, responsible for storage unit, material receipt and recapping

● Exceeded all

goals

● Worked at sporting events, festivals, malls, supermarkets, and street guerilla mar- keting

● Instrumental in picking execution

locations

WAL-MART GAME CENTER TOUR

August 2009- March 2010

● Managed a four month nationwide tour for a new Wal-Mart Game Center Website executing at college football stadiums and festivals across the country. The website launch involved stage set-up/tear down, sampling games, and premium distribution to generate product awareness and consumer interaction among college students, and young professionals.

● Responsible for vehicle maintenance, event set up and break down, four 10x10 tents. Each market, we had a in-market staff of 8. Responsible for training and su- pervising. Handled event reporting and inventory tracking. EDUCATION:

Plymouth State University Ply-

mouth, NH B.S. Business Admin-

istration Degree

CERTIFICATIONS AND TRAINING: DOT MEDICAL CARD, CDL-A, TIPS CERTIFIED, FIRST AID/CPR

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