Brandon Meuse

Groton, Ct ***** • 860-***-****

adknum@r.postjobfree.com • linkedin.com/in/brandon-meuse-15511081

. SUMMERY

Developed an extensive network of physician relationships with 9 years in Sales and Marketing combined with 9 years of clinical work in a hospital. Experienced at increasing business for physicians, hospitals, and Hospice. Consistently expanded contact referrals, either working as a team player or alone. Industry experience of hospital systems and sub-specialties of private practices, including knowledge in industry trends. Experienced in cardiac catheter labs, operating rooms, private practices, and hospital settings. Recognized as a high level award winning lecturer. Analyzed business trends, industry competition and identify new opportunities to improve business.

Healthy Addiction, Groton, Ct

Sales Representative/Clinician 06/2018-Present

Provided the public with health and wellness services and products, including healthy foods, sports medicine, educational events, sporting events injury coverage, sports rehabilitation, injury prevention and conditioning. Form affiliations with physicians and health-care providers to deliver a wide range of services and products to clients.

Consistently generated 6-figure lucrative business income

Generated over $350,000 in surgical revenues

Produced $400,000 in referrals to downstream providers

Created marketing materials

Conceptualized award winning program Championship Rounds

Center for Hospice Care, Norwich, Ct

Physician and Community Liaison/Sales and Marketing Coordinator 01/2014-05/2018

Dedicated liaison contact to physicians and hospitals for Hospice. Developed efficient internal and external strategies to positively impact business. Scheduled face to face physician visits. Organized educational lectures, lunch contacts, and health fairs. Consistently found the win-win to increase B2B revenues.

Managed a 200+ physician territory base covering two hospitals and 20+ skilled nursing facilities. Worked with senior administration, hospitalists, and other strategic partners to develop and maintain a referral system

Achieved 10% increase in referrals to Hospice and full bonus within 6 months of hire by identifying new referral sources and maintaining old referral sources

Designed and implemented disease specific programming specific to cardiac, diabetes, and pulmonary physicians to encourage referrals. Outperformed length of patient stay and increased sales

Increased referrals from 950 for FY2015 to 1050 for FY2016

Lawrence and Memorial Hospital, New London, Ct

Senior Sales Representative/Senior Physician Liaison 01/2009-09/2013

Worked on the leadership team directly under the Vice President for Strategic Planning, as part of upper level management. Involved with planning new service lines for physicians and implementing marketing strategies to increase bottom line revenues. Worked with a wide variety of service lines and physicians to create new business models and expand business. Key contributor to identifying shifts in demand and hospital shortcomings and implemented new internal strategies to create change and improve relationships between physicians and the hospital. Proficient in both current and older customer relationship management software systems.

Developed and managed a 200+ physician territory

Visited 30-40 physicians per week, enhanced relationships, conducted sales and educational seminars, and had proven positive impact on service revenues.

Attended and observed Cardiac surgeries, including implanting and changing of stents, pace makers, and defibrillators

Presided over a joint replacement community lecture series, yielding $700,000 in hospital revenue within six months of lecture from physical therapy, surgery, and radiology departments

Promoted a new hand surgeon throughout the general and medical community, attaining 800 new surgical cases by year end

Developed and promoted numerous successful physician based educational events, including a Joint Replacement CME Lecture presented by multiple physicians, and a Nero-surgical Educational Lecture

Recruited 50 physicians to attend L+M’s Cancer Center open house, representing unprecedented physician involvement in a new service line at L&M

Created a physician-based, bi-monthly newsletter that reached 200 physician homes

Directly responsible for multimillion-dollar revenue increases in service lines, including Cardiology, Joint Replacement, General Orthopedic Surgery, Hand Surgery, Neurosurgery, Sleep Medicine, Physical Therapy, Diagnostic Imaging, and Laboratory Services

Realized $1.68 million in the first 10 months of the program, which continues to this day

Achieved revenues of $2.3 million from sleep studies with 1,500 new CPAP machines yielding an additional $3 million in DME sales

Lawrence and Memorial Hospital, New London, Ct

Director, Sports Medicine and Wellness Program 07/2000-01/2009

Created and launched, The Sports Medicine & Wellness Center at L + M, a hospital based sports medicine program servicing both local high school, collegiate athletes, and civil service employees spanning 11 contracts. Worked with financial and marketing advisors to write business plan and worked directly with senior management to prove that financial and business plans were cost effective for my proposal to the Board of Directors.

Developed and operated a hospital-based, medical fitness & wellness facility for high-risk and well population clients

Developed and operated a hospital-based, sports medicine program servicing local high schools, collegiate athletes, and civil service employees which encompassed 11 contracts

Attended and observed Cardiac surgeries, including implanting and changing of stents, pace makers, and defibrillators

Grew direct physician involvement in sports medicine program to 5 orthopedic surgeons and 1 physiatrist practice

Grew sports medicine and wellness programs to 13 employees, directly generating multimillion dollar downstream revenue

Responsible for managing 13 employees, daily operations, budgeting, hiring, and revenue/service referral tracking and reporting.

Education

BS in Athletic Training, Southern Connecticut State University, 1992-1996

Student Athletic Trainer, Men’s Soccer Division III National Champions

Lloyd Barrow Award recipient for Most Outstanding Athletic Training Student

Graduates Studies in Biomechanics, University of Connecticut, 1997-2000

UCONN Graduate Assistant Athletic Trainer, Men’s Soccer Division I National Championship and Final Four

Two-time Big East

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