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Javier I. Chavez

Address: *** *** **** ***** *******, TX 77079

Phone: 832-***-**** Email: adkj36@r.postjobfree.com

Director of Sales & Marketing

Transformational Sales Leader with robust experience acquired over the years in delivering optimal results and business value in high-growth environments. Stellar time management skills combined with proven ability to develop and drive sales and marketing strategy, supervise teams, deliver revenue growth. An expert at forming strategic partnerships and successfully sustaining and expanding market coverage; always seeks to offer productive and sustainable resolutions, even in a fast-moving environment. Excels in maintaining high work standards through the ability to analyze and identify market challenges and present sustainable solutions.

~ Effectively enhanced sales and revenue for prominent brands such as ESPN, Univision, NBC, MUNDOFOX, and Zamora Broadcasting ~ Excels at implementing winning sales and marketing strategies and providing tactical solutions to streamline high-volume operations at media corporations; possessing a rich history of successfully facilitating process improvements to increase efficiency and bottom-line profits ~ Exceptional navigation and mentoring skills in transforming a low performing team to a high caliber workforce ~ Skill Areas: Strategic Sales Planning & Implementation Multi-Channel Marketing Business Development Revenue Optimization Sales Life Cycle Management Key/New Account Management Solution Selling Competitive Analysis Market Research & Trend Analysis New Product Launch Brand Management Event Management Leadership & Navigation Training & Development Project/Program/Portfolio Management Process Improvement Performance Metrics Time & Change Management Communication Problem-Solving PROFESSIONAL EXPERIENCE

ZAMORA BROADCASTING - MULTI-MARKET (2018 – Present) Director of Sales & Marketing - Multi-Market

Helmed efforts to develop and streamline multi-market station operations to deliver an exceptional and consistent audience experience that differentiates the brand in the marketplace.

Created a culture of high expectations by offering the utmost level of professionalism and leading by example.

Led an end-to-end training needs analysis for an identified group of sales personnel and developed relevant modules to accelerate ROI; incorporated a CRM system to drive efficiency.

Deftly facilitated multiple projects simultaneously, developed end-to-end project plans/schedules, and prepared detailed work-breakdown structures to deliver optimum results on time within budget and scope.

Enhanced brand visibility, positioning, and awareness by constituting and facilitating strategic industry events.

Effectively increased presence at industry events to enhance connections and acquire prospective clients.

Orchestrated nationally syndicated programs in alignment with the organization’s mission and vision.

Served as a seasoned mentor, training the sales personnel optimizing all functional tools to accelerate sales. UNIVISION - CHICAGO, IL (2017 – 2019)

Sales Leader

Combined vision, ingenuity, and strong business acumen with extensive sales management and leadership skills to support organizational effectiveness, reach, and overall expansion.

Expertly acquired major contracts from key market players from the auto, banking, and medical industries.

Developed, built, and managed a highly valuable portfolio of clients to meet annual revenue goals – instrumental in clients investing quarterly; guided large spend organizations on a regional platform.

Leveraged creative thought processes to generate revenue by merchandising locally revenue-generating programs.

Led enterprise business operations for five stations simultaneously to boost productivity on sites. Ignacio J. Chavez

Phone: 832-***-**** Email: adkj36@r.postjobfree.com

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Accelerated business growth by building a high-performance sales team, developing the strategic vision – installed SEO and SEM best practices to drive business value. ESPN DEPORTES - HOUSTON, TX (2016 - 2017)

General Manager – Market Director

Leveraged extensive domain expertise to supervise sales-production and initiatives to increase revenue.

Utilized knowledge and insight into competitive products or services' strengths and limitations to drive negotiations.

Incorporated new training modules to drive efficiency, fostered strategic business partnerships to sustain and expand market coverage.

Effectively developed opportunities for non-traditional revenue practices and initiated accountability benchmarks with Sales Executives. Created incentive sales programs to increase productivity and injected energy to drive sales.

Empowered the sales force with appropriate tools, training, and knowledge to achieve short and long-term goals – established a 100-day plan to revive and enhance all sales tool materials.

Developed and implemented a social media threshold to enhance existing client relationships.

Deftly negotiated annual agreements to leverage our value proposition.

Achieved repeated success by providing creative ideas and diligently working to ensure strategies and initiatives were implemented successfully.

MUNDOFOX HOUSTON - HOUSTON, TX (2012 - 2016)

General Sales Manager

Acquired an impressive track record of surpassing ambitious business goals, controlling costs, and improving efficiencies while building a high-performance team for lasting success.

Deftly navigated teams to penetrate the country's fourth-largest market; successfully secured $3 million in annual revenue with a $4.5 million target goal.

Managed the station budgets and forecasting, cost-analysis, and track internal and competitor pricing – utilized knowledge of competitor pricing for a cost analysis for Direct Response and Cost per Point clients.

Demonstrated an extensive history of focusing on quality and customer service to accelerate revenue growth – improved viewership among a primarily young Hispanic audience in the 18 to 34 demographic.

Established performance benchmarks in relevant processes to sustain and support continuous improvement.

Developed and drove guide systems for strategic planning, operational leadership, communications, marketing, sales, account management, and Excel and ascertainment reporting.

Developed and executed strategic plans, operational goals, and performance metrics that drive customer loyalty.

Drove local and national business development via measurable techniques and quantifiable reporting.

Identified areas of potential growth to develop targeted strategies of action to achieve the desired outcomes.

Enhanced brand positioning and awareness by leading disruptive marketing campaigns – involved in over 100 grassroots events to include Chambers, networking, and tie-ins with major programs.

Fostered strategic collaborations with clients to expand the business and increase revenue – delivered quality provision of complete campaigns, remote packages, advertising commercials, and digital and online presence.

Administered tactical marketing programs and strategies to boost sales – effectively secured new revenue accounts within the first 90 days, ensured 100% employee retention on sales teams.

Negotiated distribution with ATT and Comcast with current penetration of 60%.

Served as a breakthrough sales leader and creative strategist, garnering 100 accounts – performed as a seasoned client engagement advisor, securing major accounts such as Wells Fargo.

Cultivated clear communication lines within the team, with clients, and other stakeholders to facilitate operations.

Applied out-of-the-box thinking and problem-solving aptitude to develop new approaches to accomplish a goal. Ignacio J. Chavez

Phone: 832-***-**** Email: adkj36@r.postjobfree.com

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Consistently demonstrated the ability to handle operational and strategic levels of multiple responsibilities in crisis and pressure while operating under rigorous deadlines.

Worked seamlessly with others to complete a task or achieve a common objective and demonstrated the ability to cooperate in interpersonal and team relationships to maintain mutual trust, honesty, and respect for others. PRIOR EMPLOYMENT DETAILS

MOA FINANCIAL - HOUSTON, TX 2011 TO 2012

Owner and Operator

VASALLO VISION - HOUSTON, TX 2009 TO 2011

General Sales Manager

NBC WMAQ - TELEMUNDO WSNS, CHICAGO, IL 2005 TO 2009 STRATEGIC MARKETING PARTNERS, NEW BUSINESS DEVELOPMENT UNIVISION WGBO - CHICAGO, IL 2001 TO 2005

ACCOUNT MANAGER

PROFESSIONAL DEVELOPMENT & CREDENTIALS

Master of Social Science

Bachelor of Communications and Advertising

Dominican University, River Forest, IL

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