Mansi Chhapru
D/***, Tirupati Ashish,
Kalyan West- 421103
adkci0@r.postjobfree.com
OBJECTIVE
A Business Management graduate having relevant experience in digital marketing, social media marketing, influencer marketing, e-commerce marketing, content creation and offline sales and marketing aspiring to acquire a challenging position in an environment that can help me utilise the best of my skills and knowledge. Persistently working on opportunities to gain an excellent career in a solid company wherein my skills are understood and utilized to gain the best results.
EXPERIENCE
Novus Life Sciences, Mumbai — Digital Marketing Associate Sept2020 - Feb2021
Carbamide Forte is a vitamin supplement brand with a goal to make having a complete nutrition- EASY!
● Worked on increasing brand awareness by handling 4 influencer marketing campaigns.
● Collaborated with 700+ influencers in 4 months.
● Helped influencers with content and caption ideas.
● Handled listings and overall performance of 30 products on Amazon, Flipkart, Nykaa and Shopify.
● Made various product and campaign related reports in order to measure the performance.
● Worked on competitor brand analysis and product research in order to expand the product line.
● Worked on writing blogs and content creation for the website.
● Worked on writing quotes on merchandise and liaised with graphic designers regarding design and image ideas. Interpret Media, Mumbai — Digital Marketing Intern August 2019 - September 2019
Interpret Media is a digital marketing agency that provides all digital marketing solutions for different brands, thereby helping them create a better online presence.
● Worked on handling social media accounts of 14 different brands.
● Made reports on social media performance of all the accounts.
● Made content for every single post of all the brands and posted all types of content i. e stories, videos and posts as per scheduled.
● Looked after ad campaign performance and amazon seller accounts of brands and made statistical reports on the same. SKILLS
Digital Marketing
Social Media
Marketing
E-commerce
Marketing
Content Creation
MS PowerPoint
MS Excel
MS Office
AWARDS & ACHIEVEMENTS
Certified by Google adwords
Mobile certification.
SEAL certified participant with
UNITED NATIONS Global
Compact.
Gold medalist for the best
marching leader and bet
marching troop.
Best actress award in one act play
competition.
Silver medalist in Throw Ball.
Won various academic
achievement awards.
Won various awards on Essay
writing and elocution
competition.
HOBBIES
Hiking, Trekking, Dancing,
Singing, Traveling, Music
LANGUAGES
English, Hindi, Sindhi, Marathi
Decathlon Sports India, Mumbai— Sales and Marketing Executive
June 2018 - April 2019
Decathlon is a retailer brand that focuses on sports products and believes in making sports accessible to many.
● Looked after sales transactions and worked on achieving targets set by myself.
● Managed to achieve the targets and helped in increasing sales by 40%-60% during the favourable season of the sport.
● Managed inventory and stock on a regular basis.
● Communicated with customers and helped them purchase products they want.
● Helped in organising various sports events.
● Follow up with the after sales process and make the necessary reports.
EDUCATION
ACADEMIC ACHIEVEMENTS
● Secured O grade in Semester 6.
● Secured O grade in 4 subjects in 1st, 4th and 5th semester.
● Secured rank in the top 10 position among the batch of 120 students in sem 1st and 4th
PROJECTS
● Study on marketing strategies of Big Bazaar
A detailed study focused on marketing tactics applied by Big Bazaar in order to increase its sales.
● Study on overall development of Adidas
A study regarding the overall brand development of Adidas from the start till the present and how the brand managed to stay firm and in trend their overall life cycle till date.
● Project on my profile as a Sales and marketing executive at Decathlon.
Detailed project on my role and responsibilities and the history, SWOT analysis and suggestions towards more brand awareness and growth was mentioned by me in immense detail.
● Study on fake beauty products with respect to rural marketing Examination Board/ University Year Grade
B. M. S (Bachelor of
Management Studies)
Mumbai University 2017-2020 A+
H. S. C Maharashtra HSC
Board
2017 A+
S. S. C Maharashtra SSC
Board
2015 A+
(Huda Beauty, MAC cosmetics)
This project was regarding the study of cosmetic brands and the affection of women towards cosmetic brands. A survey was undertaken wherein views of 30 women were recorded in google forms in order to understand the awareness of women towards fake cosmetics. After that we came to a conclusion that women have the desire to buy luxury cosmetics but they cannot afford the same due to price constraints and hence it becomes easy for people to fool them and supple fake products in the market despite of the fact that fake products are harmful for skin and can react the skin in many harsh ways.
● Change Machine
An innovative idea that mainly focused on creating a machine in the college promises which can provide change or larger denominations thereby providing easy access to smaller denominations whenever needed.
● Study on the business environment and growth of Marketing agencies.
In this project a particular industry had to be highlighted and its whole analysis had to be presented in order to understand its scope of growth in future. We named our agency as DREAM Media Solutions. “DREAM is the initial letter of the name of all the 5 teammates. The whole procedure and SWOT analysis of this emerging industry was explained and also what steps could be taken to grow more in the coming future was explained. I hereby declare that all information in this resume is true and correct to the best of my knowledge and belief.
Mansi Chhapru