Account Executive Sales

JULISA JOAQUIM

* ******* ****, **** *********, New Jersey, 08816 908-***-**** ***************@*****.*** SUMMARY

** ***** ** *********** ********** within major organizations focusing on management, leadership, and marketing. Energetic and highly motivated individual with excellent interpersonal and communication skills focusing on solving complex problems in an ever-changing environment.

Brand creative and

marketing expert

Project Management and

Collaboration

Governance and Controls

Detailed oriented and

organized

Management and

Administration

Certified National YMCA

Director

Fluent in Spanish

Reporting and Analysis

Strong analytical and

complex problem-solving

skills

Career Highlights

Contributed to growth and success of organizations such as Katz, IHeart, Univision and Cisneros

Successfully led team, while juggling multiple responsibilities, through the three-month executive order shutdown and continued limited capacity to retain and support over 4,000 clients.

Developed local YMCA’s brand, marketing strategies, fundraising, and training seminars for inbound and outbound communications such as print, direct mail, outdoor and digital outlets. WORK HISTORY

YMCA November 2018-Present

YMCA of MEWSA, Metuchen Branch

Membership and Marketing Director

Manage team and with direction and supervision focusing on retention of existing members, creating a climate of safety and community, and ensuring member satisfaction.

Ensures proper implementation of front desk procedures, policies, guidelines, rules, and best practices as outlined by the YMCA of USA.

Create and managed budgets, strategies and plans.

Establish systems to monitor adherence to membership policies, procedures and standards.

Create trainings, seminars and conferences related to membership, including sales, prospecting, marketing and retention trainings while also creating fundraising efforts and annual sustaining campaigns.

Raritan Bay Area YMCA

Director of Member Services

Supported Director of Operations in developing membership acquisition and engagement plans to ensure achievement of organizations goals. (Annual, Quarterly, Monthly)

Led, trained, and mentored diverse team from all social and economic segments of the community to create a member-focused culture and learn relationship-building skills (including Listen First) in all interactions.

Analyzed membership trends and created corrective action plans to avert downward trajectory. Developed business opportunities by leveraging relationships with contacts in the industry.

Planned and executed national sales department improvements, updated the company’s approach to marketing, cost analysis, presentations and handling of all national radio for the New York office.

Audio.ad April 2017-October 2018

New York Sales Director

Client Relationship Manager and single point of contact with top-tier branded advertising agencies and business to business by representing Audio.ad to advertising agencies and their clients targeting the Hispanic Market both in broadcast and digital.

Work with management and cross-functional partners to identify and deliver additional revenue earning opportunities in the Multicultural market specifically the US Hispanic market. Azteca TV Jan 2016-April 2017

National TV Account Executive

Generated and increased revenue of Fortune 500 companies at major advertising agencies such as Group M, OMD, Horizon and Mediavest.

Provided tailored, multi-platform advertising solutions for clients seeking to reach the Hispanic consumerwhile meeting the demands of the core business managing account lists and representing the company's core values.

Univision Communication March 2013-Oct 2014

Senior Account Executive

Developed programs for Verizon Wireless, City MD, Hennessey, White Rose Supermarkets, Live Nation and closed local retailers such as Phone Card Distributors, shopping malls, and attorneys.

Monitored market conditions, product innovations and competitor activity and adjusted account sales approach to address latest market developments. Gateway Family YMCA May 2011-June 2012

Marketing and Membership Director

Managed communication for half a million-dollar renovation at the Gateway YMCA.

Created and managed budgets, strategies, and plans. IHeart Radio Dec 2004-Jan 2009

Senior Account Executive

Launched Clear Channel Hispanic Radio initiative nationally. Increased revenues year-to-year exceeding budget goals resulting in an 800 % increase since its inception.

Exclusive Hispanic Radio specialist for the Clear Channel Radio NY office

Planned and executed national sales department improvements, updated the company’s approach to marketing, cost analysis, presentations and handling of all national radio for the New York office. YMCA of MEWSA, Metuchen Branch Jan 2002-Dec 2004

Family Life Director

Designed, implemented, staffed and managed all family programming which included parent-child classes, Pre-K classes and gymnastics program.

Trained and supervised staff to execute all programming while adhering to the quality, policy and expectation of the YMCA guidelines.

EDUCATION

Bachelor of Science, Saint John’s University

Communication Major

Business Minor

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