Stephen LaPerch
Arlington, VA - ***04
********@*****.***
Product Management Professional
Market Research & Analysis Competitor Analysis Partner Management Strategic Product Planning
Highly accomplished, performance-driven, and visionary Product Management Professional with 10+ years of experience in conceptualizing, cultivating, and implementing proven strategies for administering operational best practices for product launches, while leading all aspects of product portfolio management from concept-to-delivery. Establish valued partnerships with business partners, customers, and opinion-leaders. Foster continuous improvement of processes, products, and standards through applied involvement across every stage of product planning, development, and rollout procedures.
Possess transferable expertise across the entire life cycle of product engineering, business development, marketing, sales, licensing, analytics, data analysis, customer engagement, and implementation
Identify market opportunities via in-depth market research, customer analysis, and defining product definition, requirements, roadmap, pricing, and strategy while analyzing collaboration strategies and delivering critical solutions
Earned stellar reputation based on definition, design, and development of mobile solution for iOS, Android OS and Windows to enable voice, unified communications, and collaboration while launching apps for business productivity
Accomplish business goals, initiatives, and objectives with ethical rigor, humility, and loyalty to the organization, team, and project, while establishing credible customer relationships, thus exceeding customer satisfaction goals
Employ advanced analytical ability regarding product line development, internationalization, and collaboration while performing strategic planning and market / emerging trend analysis to maintain competitive advantages
Develop and implement product life cycle management strategies across positioning, pricing, and sales, while crafting winning business cases and product performance management tools to achieve product differentiation
Core Competencies
Go to Market Strategy / SWOT / Product Marketing
Professional Development & Performance Evaluation
Competitive Pricing Strategies / Cost Reduction
Product Positioning & Branding / Customer Service
Market Research / Competitive Intelligence
Relationship Management / Concept Deployment
Roadmaps & Launch Strategies
Effective Communications & Presentations
Professional Work History
Consultant Alexandria, VA 2018 – 2020
Brought in to conceptualize, scope, wireframe, research, and create an RFP for a four-platform system in the gaming industry.
Product Manager PockitShip – Arlington, VA 2018
Brought in to analyze all software platforms and update each one on a case by case basis. Six overall products upgraded including, two iOS, 2 Android, 2 web-based systems. Was able to integrate all products seamlessly and introduced new functionality desperately needed by stakeholders. Implemented an agile methodology into the development process where none existed. Was able to transition manual processes into an automatic client dispatch model. Help raised gross revenue and gross profit margins by suggesting and implementing upgrades to the system that brought in more revenue.
Product Manager Swaptize – New York, NY 2016 –2018
Deliver operational excellence, while acting as a liaison between investors and the development team. Determine customers' needs and desires by specifying required research to obtain integral market data. Recommend the nature and scope of present and future product lines by reviewing product specifications & requirements, while appraising new product concepts. Assess market competition by comparing the company's product to competitors' products, while providing source data for product line communications by defining product marketing communication objectives. Obtain product market share by effectively collaborating with the sales director to cultivate winning product sales strategies in an efficient manner.
Operate as a main contributor for writing requirements, communicating with QA and development teams, and steering market research, parse work, future functionality, QA testing, and stakeholder meetings
Streamline the entire SDLC (software development life cycle) from conception-to-deployment, while working cross-functionally and interdepartmentally with multiple development teams to schedule closed beta release date
Consolidate all coding into a single working repository (Both iOS & Android, and admin backend website) and administer budget, development schedule, quality assurance, bug fixes, and set-up the backend admin site
Stephen LaPerch
Arlington, VA - 22204
********@*****.***
Professional Work History Continued…
Product Manager FrontStream 2014 – 2016
Performed an integral product management role in analyzing proposed product requirements & product development programs. Effectively prepared return-on-investment analyses, established time schedules with engineering & manufacturing, and introduced new products by developing time-integrated plans with sales, advertising, and production personnel. Determined product pricing by utilizing market research data, along with reviewing production & sales costs, anticipating volume and costs of custom orders. Achieved operational requirements by scheduling, assigning, and managing employees. Enhanced product management staff performance by recruiting, selecting, orienting, and training employees, while driving product management results by coaching employees as well as planning, monitoring, and appraising job results. Influenced, convinced, and persuaded upper management to merge aging product with new technology platform.
Steered innovative working environment, while working closely with software teams, quality assurance, and account managers to maintain the platform’s relevance in the marketplace
Spearheaded the life cycle of the Volunteer Solutions platform, developed roadmaps, and drafted requirements for the migration of the platform, while driving large-scale penetration testing for a product by a Fortune 100 company
Product Manager Aegis Mobile 2009 – 2013
Earned promotion based on performance and consistently handled increasing responsibilities during tenure.
Acquired technical knowledge by attending educational workshops, reviewing professional publications, establishing personal networks, and participating in professional societies. Gained advanced understanding of the customer experience, identified and filled product gaps, generated new ideas that grew market share, improved the overall customer experience. Developed product pricing and positioning strategies, translated product strategy into detailed requirements and prototypes, and scoped and prioritized activities based on business and customer impact.
Cultivated and crafted business cases and drafted PRDs for new products, target markets, and technologies, while developing and managing release schedules for the Apollo Mobile Content Management System
Administered implementation teams for new product launches regarding market & international expansion, thus coordinating among developers, sales, marketing, customer service, and finance professionals
Researched and recommended new features and functionality for the Apollo system, assisted the executive team with strategic planning by presenting market & competitive research and the product roadmap, and successfully completed the Optimal Product Management Certification via 280 Group
Media Console QA Aegis Mobile 2011 – 2012
Performed quality assurance checks on digital media produced internally for technical accuracy as well as ensured that brand guidelines were being followed on internally produced digital media
Seamlessly ensured Product Manager briefs were followed on digital media, adhered to internal workflows and processes, and coordinated with the Creative Producer to ensure assets were of suitable quality
Device Manager Team Lead Aegis Mobile 2009 – 2011
Led Aegis Mobile’s Device Manager and maintenance group, developed a database of all mobile devices worldwide for use with Aegis m-Commerce platform, and cultivated web and mobile content for the Aegis website
Performed review and testing of devices, web sites, and mobile sites; ensured maintenance of volume of assets were replenished in a timely manner; and compiled periodic reporting data to ensure SLA compliance
Wireless Analyst/QA Analyst Aegis Mobile 2008 – 2009
Supported proactive creation of test plans, data, procedures, and manual test scripts; participated in formal reviews of business requirements and application designs; and reproduced accurate software problem reports
Executed manual test scripts for multiple or complex projects, performed testing and research, identified test issues, and created test data regarding multiple or complex projects
Stephen LaPerch
Arlington, VA - 22204
********@*****.***
Professional Work History Continued…
Compliance Analyst Aegis Mobile 2007 – 2008
Researched regulations by reviewing regulatory bulletins and other sources of information; drafted reports by collecting, analyzing, and summarizing information; and maintained rapport with regulatory personnel
Delivered quality services by establishing and enforcing organization standards as well as maintained professional and technical knowledge by attending educational workshops and reviewing professional publications
Technology Proficiency
SQL Computer Networking Computer Security HTML/CSS Software Testing Operating Systems and Applications: Windows XP, Windows 7, Windows 8, 2003 Server, 2008 Server, SQL Server 2008, Adobe CS4 – Fireworks, Dreamweaver, Flash, Microsoft Office (all versions including Office 2010), Microsoft Visual Studio 2008, Smart Draw, JIRA, Snagit Mobile Device Expertise: iOS, Android, Windows, mobile browsers
AIPMM Product Management Certification