National Sales Manager

RODRIQUES "RUDY" CROWDER

Douglasville, GA ***** 770-***-**** ************@*****.*** linkedin.com/in/rodriques-rudy-crowder-23975388 Professional Summary

Exceptional sales leader with strong business acumen, product presentation experience and an analytical mindset. Possesses an extensive track record of identifying and correcting underachieving trends and process gaps. Highly collaborative individual with years of experience in effectively demonstrating products, solutions and services. Confident with client and C-Suite level interactions, providing sound recommendations through strong decision-making skills. Experienced in sales, customer service, product management, product demonstration, negotiation, finance, management, budget/forecast, business development and more. Work History

National Sales Manager 11/2020 to Present

PlayCore – Chattanooga, TN

• Secure high-value accounts through consultative selling, product demonstrations and presenting compelling business opportunities

• Prospect and sell directly to C-level contacts including Presidents, CEO’s, CFO’s and Executives nationwide

• Demonstrate full product suite and services through face-to-face and virtual demonstrations

• Curated market knowledge through collaboration with Territory Managers, Distributors and Operations Manager to help develop and drive new growth initiatives

• Manage new business development and customer servicing, including cold calling, networking, marketing, lead generation and account servicing

• Execute weekly reviews with sales representatives gaging progress against business plans

• Maintain and expanded Salesforce CRM database of prospects throughout national territory

• Liaise between account holders and various departments, communicating effectively to maintain customer satisfaction and uphold company protocols

Finance Manager/Business Manager 04/2017 to 11/2020 Ford Motor Co – Atlanta, GA

• Achieved over $20M in gross profit over a 3-year period by utilizing consultative selling and advisory techniques

• Mitigate process gaps and manage all operational functions, including account openings, trades, floor plan, documentation, regulatory compliance and marketing collateral

• Improve revenue growth through agile processes by monitoring industry forecasts, honing budgets and adjusting marketing strategies

• Negotiate terms with over 30 lenders to obtain high returns on investments while managing and training team of 25 direct sales reports

• Originate, review, process, close and administer over 1,500/month customer loan proposals through commercial and consumer lend

• Top 3 Finance Manager in Southeast Region (2018) by consistently exceeding goal attainment and expected results

• Organized workflows to meet daily demands, maximized performance and increased profit margins by applying strong leadership talents and problem-solving skills

• Increased team efficiency and KPI effectiveness by strategically delegating daily activities, monitoring output and rewarding positive contributions

Sales Professional & Technology Expert 07/2009 to 02/2014 General Motors – Atlanta, GA

• 8 Sales Professional of the Month Awards, 4 Mark of Excellence Awards, 4 Standards for Excellence Awards, 4 Chevrolet Sales Professional Certifications and 2013 2nd place finalist for the Time-Georgian's Best Automotive Sales Professional

• Demonstrated in-vehicle technology and software

• Employed consultative selling, negotiation, and up-selling strategies to exceed monthly sales goals

• Cold called and conducted face-to-face sales calls with C-level executives/directors in assigned sales territory through Salesforce CRM

• Applied prospecting expertise to generate and pursue leads, setting up appointments and site visits to grow relationships Education

Master's Degree: Executive Leadership (Business Administration & Management) 2018 Liberty University, Business School - Lynchburg, VA Continued education in Business, Management, and Organizational Leadership at Top 10 Ranked Business School Bachelor's Degree: Sports Management & Marketing 2016 University of West Georgia - Carrollton, GA

Exemplary Leadership Award, Director of Professional Development (UWG SMS), Student Ambassador, Sales Certification, Advertising Certification and Multiple Dean's List Awards

Saas, software, sales engineer, salesforce, powerpoint, office, excel, CRM, professional api

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