**********@*****.***
resume.petermlee.com
linkedin.com/in/petermlee
Accomplished content writer, editor and author with more than 15 years of writing experience. Knowledge of HTML, CSS, WordPress, Google Analytics, Google Ads, content strategy, user experience, user experience, and SEO. HCA Healthcare, Nashville, Tenn.
Online Marketing Analyst, 2020-present
• Consolidate web pages for hospitals and market-level topics, editing and rewriting when needed to meet brand guidelines.
• Insert keywords, create meta descriptions and add internal links to improve SEO.
360 Quote LLC, Lutz, Fla.
Copyeditor, 2019-present
• Edit content for insurance portal.
• Make changes to content based on grammar, style, and tone of voice.
• Edit articles and metadata to improve SEO.
Cirravox, Buford, Ga.
Content Writer, 2017-2019
• Wrote content marketing copy for website and emails to drive sales.
• Oversaw the creation and maintenance of a knowledge base of 150 articles for Ninja Number product.
• Served as advisor for SEO and usability issues. Domain rank grew from 0 to 47 in 18 months.
• Created a content strategy for the website, including a social media strategy, tone of voice and plan for adding new content to the site.
PROFILE
EXPERIENCE
Peter Lee
Writer, Editor, Content Strategist
• Master of Arts in Communication, Georgia State University
• Bachelor of Arts in Journalism, Berry College (magna cum laude)
• Certificate in Technical Writing, Kennesaw State University
• Certified Usability Analyst, Human Factors International EDUCATION
Peter Lee **********@*****.***
PUBLICATIONS • Spectacular Bid: The Last Superhorse of the Twentieth Century
(University Press of Kentucky)
• The Death and Life of Mal Evans: A Novel
• Spin at the State Level: An Examination of Public Relations Practices of Statewide Political Campaigns (Master’s thesis)
• Owner and writer of Hooks and Harmony
GeorgiaGov Interactive, Atlanta, Ga.
Account Manager, 2016-2017
• Managed 70 agency accounts, developing relationships with customers, managing sales pipeline and negotiating contracts. Onboarded 10 new clients in one year.
• Created information architecture and wireframes for customers, resulting in better usability sitewide. Editorial Director, 2008-2016
• Changed focus of georgia.gov from a browsing site to a search- based site to help citizens find information easily.
• Created content strategy for the site, incorporating an editorial calendar, style guide and purpose for content on the site.
• Wrote business case for switching content management systems from Vignette to Drupal, saving the agency $5 million. Georgia Technology Authority, Atlanta, Ga.
Web Content Manager, 2004-2008
• Managed content for main GTA website.
• Edited and proofread all content for readability.
• Revamped information architecture for the site.
Georgia Department of Community Health, Atlanta, Ga. Web Content Manager, 2000-2004
• Managed content and design of the department's website.
• Led team that created a Medicaid website which processed
$100 million in claims to more than 1.5 million people.