Post Job Free

Resume

Sign in

Data Analyst Social Media

Location:
Greenbelt, MD
Salary:
65000
Posted:
March 28, 2021

Contact this candidate

Resume:

Jinxin Hou

adk8xi@r.postjobfree.com linkedin.com/in/jinxin-hou-a2708898

240-***-**** • College Park, Maryland (Willing to relocate) EDUCATION

University of Maryland, Robert Smith School of Business (College Park, MD) Sep.2019-Dec.2020 M.S. in Business Analytics (GPA: 3.75)

Beijing University of Post and Telecommunication (Beijing, China) Sep.2012-Jun.2016 B.A. in Marketing (GPA: 3.4 2012-2014 Scholarship) TECHNICAL SKILLS

• Tableau; SQL, Cassandra, Hadoop, Spark, AWS; Snowflake, Databricks

• R, Java, Python (Pandas/Matplotlib/PyTorch/spaCy/Beautiful soup)

• Statistical Modeling (LR, Logistic, Naïve Bayes, Random Forest, KNN, NLP, NN) PROJECT EXPERIENCE

Customer Propensity to Pay Model – Genpact (NYSE: G) Case Python, SQL, Tableau – 45,000 B2B Collection Orders Across 3 Years – Project Leader

• Led data mining (CRISP-DM); found and created key factors affecting pay date, developed classification models (Decision Tree, Logistic Regression, XGBoost) with 85% accuracy

• Developed executive summary with implementation plan to reduce overdue payments by 60% Anti-COVID19 Recommendations by Twitter Sentiment Analysis - Deloitte Case Python, Tableau – 20,000,000 nationwide tweets from Mar to Jun – Project Leader

• Led data aggregation, preprocessing, EDA, and measured overall sentiment(Spacy, VADER)

• Summarized actions and incidents of best and worst five states based on state level sentiment ranking, reported recommendations to help control COVID 19 (Seaborn, matplotlib) PROFESSIONAL EXPERIENCE

Pilot Freight Services College Park, MD

Analytics Consultant (Capstone Project) Sep.2020-Nov.2020

• Led our team to estimate the feasibility and profitability of a nationwide operation plan by conducting ETL, EDA, data mining, and simulation (Snowflake, Python, Tableau)

• Predicted that the nationwide plan could contribute to annual profit by $1.5 Million University of Maryland, Robert Smith School of Business College Park, MD Graduate Teaching Assistant Aug.2020-Nov.2020

• Instructed data processing and analysis using NumPy, Pandas, Matplotlib, Beautiful Soup, Regex

• Tutored students on application of sampling and estimation to business cases, decision-making with decision tree, AB and hypothesis test evaluation, and predictive analytics with regression New Oriental Education & Technology Group Inc. (NASDAQ: EDU) Beijing, China Management Trainee in Operation May.2017-Aug.2019

• Analyzed conversion rates and user behavior across online marketing channels, such as web, social network, and advertising to design marketing campaigns and increased sales by 7% (> 1Mil)

• Built departmental dashboards using Tableau and SQL to monitor KPIs and support decision making ADDITIONAL

• Language: Mandarin, English

• Interests: Cooking, Writing, Public Speaking, Reading



Contact this candidate