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Analyst Marketing

McHenry, IL
March 28, 2021

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Ramona Bitterman


Business Analyst / Systems Analyst

Business Analyst/Systems Analyst with a strong background working in the Automotive Aftermarket Parts Manufacturing and Distribution industry with all facets of ERP.

Significant progressive experience in Supply Chain Product Management and Lifecycle Management (PLM).

Experience in software implementation projects for ERP systems including manufacturing/distribution ERP solutions, custom applications, Infor, SAP, and Oracle.

Managed the product life cycle from product definition through development, rollout, maintenance, and phase out.

Experience in developing functional and technical design specifications as part of a Business Requirements Document (BRD).

Strategic, analytical thinker with the ability to interface as a business partner and liaison, in the development and delivery of processes and solutions that support business goals.

Focused on achieving measurable results through Process improvement, Tool Development, and Teamwork.

Able to translate technical and functional requirements into business objectives and directives. Skilled at creating Functional Requirements Documents (FRD) and Business Requirements Documents (BRD).

Successful in facilitating constructive and cooperative relationships with customers, staff, and management. Skilled in collaborating with internal/external stakeholders to understand customer challenges and define needs.

Worked in cross-functional activities related to training, documentation, tools, sales, marketing, and logistics for Marketing/Product Development teams.

Excellent analysis, problem-solving, and communication skills with a positive, can-do attitude.

Results-oriented with technical and organizational expertise, experienced in planning, prioritizing, and implementing deliverables within a team environment.

I love a challenge! I have completed complex projects quickly and adept with understanding of the business priorities. I act with appropriate urgency to various market events and trends that require a quick turnaround in plans and strategy.


Software: Access, Excel, Outlook, PowerPoint, Word, Project, Visio

Solutions/Tools: SAP, Manhattan SCOPE Supply Chain System, Oracle Progress, SQL, Infor, Oracle


Master’s Degree in Information Systems Management, Database Management

Keller Graduate School of Management, Gurnee, IL

Bachelor’s Degree in Business Management, Computer Information Systems

Columbia College, Crystal Lake, IL


HR / Business Consultant Self Employed 2021 - Present

Advised and recommended solutions for HR concerns regarding business policies and procedures, systems, training, and management.

MBI Staffing, LLC - Woodstock, IL April 2018 – March 2020

Internal IT Systems Analyst/IT Technical Recruiter

Key member of Information Technology team (2) providing technology guidance on internal systems administration and the technical evaluation of candidates.

Created resource/staffing requirements through Excel Charts and Pivot tables for the Director of Recruiting and CEO.

I provided Weekly/Monthly/Quarterly updates from the recruiting ATS to ensure updates on current resources.

Maintained and administered Zoho ATS solution’s database.

Federal-Mogul Corporation - McHenry, IL October 2014 – April 2018

Federal-Mogul closed the local McHenry, Il offices in April 2018 and laid off several personnel.

Business Systems Analyst/Marketing Division, Automotive Aftermarket – Chassis Products

Federal-Mogul Corp. was an American developer, manufacturer, and supplier of products for automotive, commercial, aerospace, marine, rail, and off-road vehicles; and industrial, agricultural, and power-generation applications. It was acquired in October 2018 by Tenneco.

Responsible for capturing business requirements gathering, functional configurations, and daily support for SAP modules.

Development of relevant business requirements documents (BRD) to support ERP requirements

Directly involved in the conversion of applications to SAP, managed data conversion, ETL processes, etc. for SAP PLM, Inventory, Customer Order Management, Warehousing, and Financial applications.

Coordinated enhancements between partners and select merchants’ systems, such as Progress database to SAP HANA, which increased customer engagement and participation.

Business Analyst experience over 17 years with at least 13 years of ERP experience in Chassis automotive aftermarket manufacturing and Marketing environment.

Worked as the liaison with Marketing/Sales teams between the business leaders and the internal/external customers.

Created and led warehouse/customer teams, data, and product cleanup projects of corporate master data and product reduction/consolidation to reduce inventory.

Conducted analysis of current processes, developed new processes to reduce future duplication, and worked with IT to combine duplicate product initiatives and consolidate product design offerings.

Worked proactively with all levels in the business community to identify business functions and processes to apply information technology and generate increased profits.

Affinia Chassis Group - McHenry, IL (acquired by Federal-Mogul Corp) July 2007 – October 2014

Business Systems Analyst / Product Development & Marketing

Affinia Group was a US-based multinational automotive industry manufacturing company that specialized in the design, production, and aftermarket replacement of automotive aftermarket parts, for both on and off-road vehicles, primarily filtration and chassis components.

Managed the day-to-day relationships between Marketing/Sales teams and their external customers.

Worked with Marketing/Product Teams to collaborate with cross-functional teams to manage product life cycle process from introduction to obsolescence for low gross profit offerings. This included inventory reduction, external customer communications, and supplier engagement.

Worked on implementation projects in Product Information Management system (PIMS), Product Lifecycle Management/Manufacturing and Distribution (PLM) system, Oracle Progress Product Development System, and Infor CRM enterprise manufacturing business applications.

Dana Corp. – Cleveland, OH/McHenry, IL (acquired by Affinia Group) October 1998 – July 2007

Dana Corp. is an American manufacturing company and the global leader in drivetrain and e-Propulsion systems. They supply axles, driveshafts, transmissions, and electrodynamic, thermal, sealing, and digital equipment for conventional, hybrid, and electric-powered vehicles.

Business Systems Analyst, Product Dev - Brake & Chassis Division March 2001 – July 2007

Managed enterprise, multi-departmental resource information system.

Supported and trained Product Managers, Catalog Analysts, Integrated System Technicians, Pricing Coordinators, Internal/External Sales Account Manager, Technical Services Managers, and Research Analysts with Oracle Progress PDS – Product Development System.

Coordinated application development initiatives and implemented all ongoing applications and processes for the Product Development System (PDS).

Managed project status’, database changes, and evaluation of technical or procedural issues.

Additional Notable Experience: Human Resource Manager - Dana Chassis Division; Brake Parts Inc. - McHenry, IL (acquired by Dana Corporation) HR Generalist.

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