Social Media Marketing

Nicole Abys-Smith

**** ******* ***** *** #****, Fairfax, VA 22030 914-***-**** ***************@*****.*** Education

EXPECTED 2021 GEORGE MASON UNIVERSITY

● Major: Bachelor of Science, Marketing

● Minor: Graphic Design

● Writer for The Odyssey Online: 2017

Experience

MARKETING ASSISTANT OSCAR OCTOBER 2018-PRESENT

● Drafts and edits media outreach (newsletters, banners, flyers, and posters).

● Maintains, updates, and designs website layout of 80 Wordpress pages.

● Assists on projects and events such as The Celebration of Student Scholarship & Impact.

● Creating marketing campaigns for University research events.

● Creating cohesive branding across all office segments, designing posters, cards, and banners for events.

● Trained and managed 4 new hire employees

MARKETING & COMMUNICATIONS INTERN WADITEK LLC. FALL 2020

● Responsible for curating and managing our social media and blog content calendar.

● Developed graphics and images tailored to fit with our current content themes.

● Engage with local press to expand our media presence and increase our online mentions.

● Research and develop potential stories to pitch to reporters. SUMMER INTERN CHILDREN’S ENVIRONMENTAL LITERACY FOUNDATION SUMMER 2018

● Responsible for website updates and social media posts.

● Preparation of all items for off-site Summer Institute events such as signage and advertising.

● Photographed and filmed all four days of the Summer Institute.

● Conducted presenter and participant interviews.

Skills & Abilities

TECHNICAL

● Proficient: Microsoft Word, Excel, PowerPoint, Wordpress

● Basic: Adobe Photoshop, Illustrator, InDesign, Salesforce, Drupal, SPSS Certifications

● Collaborative Institutional Training Initiative – Human Research, Group 1 Social and Behavioral Research Training.

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