Content Creator, Photographer, Copywriter, Data Manager

Location:

Salt Lake City, UT

Salary:

60,000

Posted:

March 24, 2021

Contact this candidate

Resume:

Nicole Wong

Marketing Specialist & Content Creator

**** * ******** *****

Salt Lake City, UT 84109

323-***-****

***********@*****.***

EXPERIENCE

Spirit Tea — Director of Marketing & Communications Chicago, IL October 2018 - present

• Develop marketing strategy for new and existing products, defining them clearly from a functional perspective that aligns with the company's ethos.

• Develop communications plan for wholesale partners and retail customer base.

• Manage Instagram, our most accessible social media platform for new customers and communication.

• Write informative blog posts ranging in a variety of topics.

• Photography for social media, website, and products.

• Manage spirittea.co, our Shopify platform, after re-creating a new website in 2019. • Write thoughtful, polite customer service responses through email.

• Create a consistent brand voice across various communication channels, tailoring as necessary.

Youth Guidance — Marketing & Communications Associate Chicago, IL May 2017 - October 2018

• Refresh agency branding by creating original content (photography, videography, copy, graphics) for YG website, social media platforms, and media outreach

• Create and produce collateral templates for program brochures, agency pamphlets, and reports using Adobe InDesign and Canva

• Create internal agency newsletter using MailChimp

• Support HR department's employee hiring practices through Facebook/Instagram, LinkedIn, and Glassdoor ad campaigns; create photo books for internal and external promotions

• Copywrite messages for CEO, executive team, and other agency members as needed

SKILLS

Microsoft Office (Word,

Powerpoint, Excel, Outlook)

Adobe Suite (Photoshop,

Lightroom, Premiere,

Illustrator, InDesign)

Photo Editing

Print Design

Facebook Business

DSLR Photography

Archive Management,

DAM (Digital Asset

Management)

Wordpress & Shopify

Nurture Life —Marketing Assistant

Chicago, IL August 2016 - January 2017

• Create and implement marketing strategies for customer nurturing/retention through email, social media campaigns, and blog content on HubSpot (received certification in HubSpot's marketing platform in October 2016)

• Collaborate with SEO, PR, and Facebook advertising agencies to develop strong, thoughtful branding campaigns

• Project management with external vendors relating to office needs, SEO, PR, and Facebook advertising campaigns

• Provide original content and copyedit all and any marketing-related content

• Produce original photography for social media and blog website Metropolitan Water Reclamation District —Public Affairs Intern

Chicago, IL May 2016 - December 2016

• Photographer for events, board portraits, and public works development

• Processed, indexed, captioned, and retouched photos for press releases

• Worked on a DAM project for private/public use scanning MWRD’s glass plate negatives from early 20th century, transcribing workers’ field notes, and organizing TIFF files per MWRD guidelines

EDUCATION

Loyola University Chicago — M.C., Digital Media

Chicago, IL August 2014 - May 2016

Loyola University of Chicago — B.A., English & Creative Writing

Chicago, IL August 2009 - May 2013

REFERENCES

Jannie Kirby

Marketing and Communications Director, University of Illinois Chicago Email: *******@***.***

Phone: 312-***-****

Years known: 4

Relation: Supervisor, Youth Guidance

Joe Davis