Social Media Digital Marketing

OBJECTIVE

Alex Emanuel Mocanu

*.********@*****.*** 732-***-**** East Brunswick, NJ

Seeking a position with an organization where demonstrated skills in Marketing, Public Relations, Social Media and Brand Management can be used to increase profitability and promote growth.

EDUCATION

Rutgers, The State University of New Jersey -New Brunswick 2015- 2019

Major: Communication with a Specialization in Public Relations Minor: Psychology

WORK EXPERIENCE

IEEE Standards Division March. 2020 – Jan.2021

Digital Team Specialist

Monitor/Convert Analytics into Excel (Google Analytics, Hootsuite, CoSchedule, etc.)

Use AEM/CMS to create webpages, make edits or change content (DAM Assets)

Use ticketing system to monitor incoming requests and notify appropriate parties (Freshdesk)

Create Social Media posts and campaigns around upcoming events or standards (FB, TW, LI, YT, IG)

Buzz Promotions May. 2019 – Dec. 2019

Event Planner

Event planning: Pamphlet content creation

Endorsements/Sponsorships with sister corporations

Social Media content creation

Market research on key audiences and conversion rates

Sherwin-Williams Jul. 2017 – Jan. 2018

Closing Manager: Marketing sector

Marketed new products on global implementation level

Endorsed/Sponsored local businesses

Handled bank statements and financial reports (Quarterly)

Inetsoft Technology Jun. 2017 – Sep. 2017

Digital Marketing Intern

Utilized SEO keywords with market research (off-page/on-page)

Increased organic search results

Daily website dashboard design updates/Improvements utilizing HTML on Dreamweaver

Sherwin-Williams Apr. 2017 – Jul. 2017

Marketing/Management Intern

Created product branding: Product image

Created/implemented sales plans

Managed expenses and billings

Petro Sept. 2016 – Feb. 2017

Account Assistant

Handled various company accounts

Created Amazon description/Product content (SEO)

SKILLS:

●Marketing/Campaigns ● Salesforce ● Site-Improve

●SEO/SEM ● UI/UX ● Fluent in Romanian

●Analytics/Data Analysis ● Microsoft Office ● Content Creation/Design

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