Claire Purves

Ellicott City, MD 443-***-**** adk5l5@r.postjobfree.com www.linkedin.com/in/claire-purves Global Communications Director

Corporate Communications Mergers and Acquisitions Branding Strategy Values and Behaviors A commercially astute Communications Director from a demanding corporate background (Financial Services, Material Testing including Pharma, Manufacturing and Healthcare) with award winning, proven skills in Internal Communications, Corporate Communications, Strategy, Employee Engagement, Mergers and Acquisitions and Event Management. Able to build and guide top-performing communications teams as well as work with all levels of the operation and organization. Extensive experience in managing content and design agencies.

Areas of Expertise

Global Communications Social Media Platforms Change Management Employee Engagement Programs Investor Relations Consultancy Integrated Communications Executive Communications Written Communications Relationship Management Business Partnerships Stakeholder Collaboration Professional Experience

Global Communications Director, ESAB (part of the Colfax Corporation, including Howden and DJO) www.esab.com 2017 – January 2021

ESAB is the world leader in welding and cutting equipment and consumables. Global Communications Director

Developed and implemented global communications strategy, infrastructure and tactics from the ground up to drive employee engagement and a positive corporate reputation while bringing the Company’s Purpose, Values and Behaviors and strategic goals to life.

• Successfully positioned internal communications as a driver of engagement and talent retention across the global business – 10, 000 associates in 50 countries with 25 languages commonly spoken. Global Survey results on engagement are 84% – a 10% increase in 2 years.

• Collaborated with the President and L1 team to articulate strategy, record video on sites and create materials that were rolled out globally.

• Partnered with the Marcom team to reposition the ESAB brand internally and externally – communicating a new purpose and brand pillars including video, website, intrant design, social media. Designed and rolled out workshops to all associates by the Communications Champions team – peer to peer.

• Established standards for M&A, engagement, leaders communications and Values and Behaviors. Crafted multi-stakeholder communications on over 15 M&A globally

• Coached and mentoring teams of volunteer Communications Champions from around the business and the world.

• Launched a global intranet serving all business units and global support functions with mini sites resulting in 24 7 news access for associates, including local languages plus English.

• Global messaging campaigns on Safety, Diversity, Equity and Inclusion and COVID-19. Claire Purves Page Two

Colfax https://www.colfaxcorp.com

Colfax Corporation is an American corporation manufacturing welding, air and gas handling equipment, and medical devices headquartered in Annapolis Junction, Maryland. Indexed on the NYSE, the company was originally founded as a spinoff from the American conglomerate Danaher Corporation. Communications Director secondment

• Accountable for leading the global development and rollout of a new Colfax brand, Colfax website, and social media strategy.

• Lead the planning and execution team for the annual leaders conference, fully online in 2021.

• Led a reposition of the Colfax Brand, Purpose and Values, managing stakeholders, case for change and multiple design agencies through to rolling out the repositioned brand via a new global website, social media strategy and owner-brand into platforms and 15,000 associates in 40 countries.

• Designed survey communications for an annual global survey of 15,000 associates resulting in 97% average participation in Howden and ESAB, 84% engagement rate that was higher than industry norm.

• Part of global team with a focus on Covid 19 communications and guidance – from awareness messages, safety to personal responsibility with shirts, games and posters for families.

• Integration lead for a multi billion dollar healthcare platform – DJO Global. https://www.djoglobal.com Howden (part of the Colfax Corporation) https://www.howden.com 2012 – 2017 Originally founded by James Howden in Scotland as a marine engineering firm in 1854, Howden has grown and evolved into a global leader in manufacturing air and gas handling solutions. Global Communications Director

• Designed an inclusive global engagement communications strategy including intranet, newsletters, magazines, leaders and associate workshops, campaigns for EHS awareness and, conferences for Global Managing Directors’ annual 4-day event (content and execution) and a global Communications Champions network.

• M&A communications leader – due diligence to implementation.

• Howden lead on Colfax cross platform projects including Values and Behaviors, Colfax Century Brands, Investor Relations annual conference and Howden Leaders Conference.

• Promoted and relocated to America in 2017.

Exova (now Element) www.exova.com 2008 – 2011

One of the world's leading laboratory-based testing groups with 150 facilities in 32 countries serving the Pharmaceuticals, Aerospace, Calibration, Construction, Defense, Environmental, Fire, Building Products and Certification, Food, Industrials, Oil and Gas and Transportation sectors. Corporate Communications Manager

Established a communications function and supporting mediums in a business where there had been no formal communications strategy despite its global nature.

• Collaborated with a senior team, a design agency and stakeholder groups including employees and customers to understand the strengths and weaknesses of the ‘old brand’ and to establish a credible brand, which would deliver business benefit externally and engage the employees.

• Drove the global communication strategy, engaging employees and customers by communicating brand strategy – Vision, Mission and Values using story telling techniques and inspiring imagery.

• Served as the Global rebrand leader that established a new brand and rapidly transitioned from old brand to new brand in 9 months.

Scottish Widows www.scottishwidows.com

The largest life assurance and pensions provider in Europe, founded in 1815. Communications Manager External Reporting Business Readiness Change Manager Provided comprehensive internal communications expertise, advice and services to divisions of the business, senior managers and project managers.

• Communications lead on a £400 ($5.3m) project portfolio leading to creating and applying a methodology to enable faster, and most effective implementation for change initiatives.

• Project Managed internal and external communications around a £100m ($1.3m) endowments mis- selling issue involving Scottish Widows and the Financial Services Authority.

• Prepared detailed and confidential briefing papers for the CEO of Scottish Widows and its parent company, Lloyds TSB, to ensure company results were accurately reported to the markets. Education Credentials

Bachelor of Arts (BA), Communications - Napier University, Edinburgh, Scotland APMP Practitioner- Institute of Project Management Professionals Awards

Winner of IOIC (Institute of Internal Communication) and PPA (Professional Publishers Association) awards for Best Employee publications 5 years consecutively.

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