Sales Marketing

Deepak Nehru

Phone No.: 012*-*******, 098********

E-Mail ******@**********.***

Looking for SENIOR LEVEL POSITIONS

In Channel Distribution, Business Development & Brand Management across multiple categories, leading high growth

and new brand launches

Acknowledged for strengthening companies to lead in highly competitive markets and delivering innovative marketing

concepts & strategies

Location Preference: Delhi/ NCR/Mumbai

Key Business Skills :

Business Strategy BD/Marketing strategy Solution life cycle management CAPEX/OPEX management Business

alliances Tender Management Channel Management Product management.

PROFILE SNAPSHOT

A result-oriented professional with 21+ years of experience in

Distribution Management Sales & Marketing Business Development

Competitive Market Analysis Relationship Management Strategy Planning

Trade Show Management Team Management

Presently working with Hexagon Geo Systems India Pvt. Ltd Gurgaon, as Country Head GEOMAX POSITIONING

SYSTEMS and also Director GEOMAX taking care of Channel partners for Geomatic Product business in three

Countries (India, Nepal

& Bhutan). Also taking care of Agriculture business through channel partners in India. Responsible in Generated a

Business of 300 million .

Developing and deploying quarterly and annual plans, programs and policies for organizations sales,

backing all cross-organizational sales objectives such as budgets preparation, sell through, sell in strategy,

forecasting of sales targets with channel partners.

Impacting organizations P&L through effective strategic and new business initiatives

Partnering with multiple disciplines (including global campaign teams, digital and insight teams, legal teams,

product/solution marketing, partner marketing and field/regional marketing) to drive visibility, engagement

and demand in target accounts/verticals

In-depth analysis of industry trends, competitors, clients & market research to improve strategic planning and

decision making

Working with in house R & D team/solution partners/telcos for customized end user/consumer application

software solutions/embedded software solutions.

Market research followed by validation and complete commercialization, life cycle management of the solution in

Indian market, accountable for the revenue generation by the Channel & sales team

CORE COMPETENCIES

Developing detailed account strategies for key business through information gathering, competitive analysis, strategic

plan formulation, identification of value proposition, sales budgeting and action plan initiatives and implementation

Assisting in the development of the annual marketing plan, specifically advising on realistic forecasts for each product

& territory (based on market trends, competitive activity, promotional strategy and sales effort), realistic costs of

operating the sales force and sales promotion plans

Aligning all sales activities towards achievement of higher retailing and focusing on new prescriptions

Carrying out the development of selection criteria for assessing distributors and the creation of a manual for best

practices in distributor management

Initiating various campaigns for priority brands, bringing the importance of communication in brand building and

building a strong bond between the marketing and sales team

Interpreting the competition after in-depth analysis of market information to fine-tune the marketing strategies

WORK EXPERIENCE

Since Sep'14 Leica Geo Systems, Gurgoan as National Business Development Manager

Role

Liaising & working closely with Geomatic, Machine Control & GIS Team for projects & business promotions

Accomplishments.

Sold Indias first Machine Control System for Chennai Nashri Project.

Pivotal in handling major projects like Smart city, Ganga Cleaning, etc. along with MC business and brought business

for Geo-Matic Division

Managed the sales team, developed a business plan covering sales and revenue of INR 20 Cr.

Jun'99 to Sep'14 Topcon Sokkia India Pvt. Ltd., Noida as Regional Head- North & 2 Years for Maharashtra

Role

Involved in setting up of distribution channel in given area for the high end products

Managed the Northern & Western region for all kinds of sale and technical support

Handled the entire Maharashtra and the profit centre operations of the Mumbai branch

Accomplishments

Demonstrated excellence in bring Key person of our competitors to Topcon Sokkia India flagship and offered him

dealership for Mumbai region

Distinction of bagging first 3D Machine Control order worth 30 Million

Pivotal in achieving 8 Crore target of Mumbai branch

Played a key role in handling OEM like L&T-KOMATSU, LIUGONG, Volvo, LEEBOY India, Apollo, Caterpillar, Atlas

Copco, etc. for product branding & promotion

Instrumental in organizing Road shows, Product awareness events for brand promotion

Successfully achieved targets of INR 10 Crores / US$ 100 Million, and promoted the organization's presence in

markets such as Construction & Infrastructure Projects (mention)

Efficiently coordinated with marketing for the launch of new products like Machine Control, Mobile Mapping others

(North & Western Region).

Recipient of the Best Sales Excellence Award for contributions in account management, business acumen and

portfolio growth of 100%

Established and brought the success of sick region into profitability level and brought down all AR

TRAINING ATTENDED

Visited countries like USA/Denmark/Singapore for Advance Training on different Geo-matic Products

EDUCATION

1993 Specialization Course in Hardware from CEDTI Govt. of India

1994 2 Years Diploma in System Management Course from Aptech- Jammu

1999 Diploma in Industrial Electronic and Instrumentation from Mathma Ghandi Kashi Vishvanath- Varanasi

2001 Diploma in Advance Languages (JAVA, Servlets, HTML & RMI Java Beans) from Wintech Computers- Noida

PERSONAL DETAILS

Date of Birth : 05th December 1973

Passport No. : U998008

Address : Plot No. 122A, FF2 Sector-6, Vashali, Ghaziabad-101012

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