CURRICULCUM VITAE
OF
WAYNE FORTE
HOME ADDRESS : **** **** ****** ****
Amberfield Ridge
Centurion
Pretoria
POSTAL ADDRESS : Suite 43
Private Bag X13
Elardus Park
0043
CELLPHONE NUMBER : 079-***-****
079-***-****(Bev)
EMAIL ADDRESS : *****.******@*****.***
********.*****@*****.***
PERSONAL DATA
SURNAME : Forte
FIRST NAME : Wayne
IDENTITY NUMBER : 651***-**-*****
DATE OF BIRTH : 09th December 1965
SEX : Male
MARITAL STATUS : Married
DRIVERS LICENCE : Yes Code 08
NATIONALITY : South African
LANUGUAGES : English
Afrikaans
EDUCATIONAL QUALIFICATIONS
LAST SCHOOL ATTENDED : Middelburg High School
Middelburg
1984 – Matric
INHOUSE COURSES UNDERTAKEN : Cape Wine Academy
Managing for Real Value
Real Value in Action
Industrial Relations
-All above courses completed.
At Checkers / Shoprite
Negotiation Skills
Middle Managements
Marketing
-All above courses completed.
at Score Head Office
Parker Gordon Franchise
Course – duration 12 weeks
Franchisee / Franchisor
Relationship / Site Selection
Company Structures – Oct ‘03
(Greg Nathan)
NAME OF FIRM : Wacky Cones
POSITION HELD : Franchise Operations Manager / Partner
DATES OF EMPLOYMENT : SEP 2019 – END JAN 2021
DUTIES:
Implement and drive marketing strategies.
Menu Development
Site Selection for stores
Profitability
Budget
Expansion strategy
New Product Development
Training
Project Management
Manage operational standards.
REASON FOR LEAVING : Partnership dissolvement/COVID
NAME OF FIRM : Famous Brands
POSITION HELD : New Business Manager
DATES OF SERVICE : 2015 – AUGUST 2019
REASON FOR LEAVING : Pursue Business Venture
DUTIES:
The New business Manager role for Famous Brands Regional Centre of Excellence is a senior position, being part of the management team consisting of a managing executive and 2 Ops executives and two new business managers with an estimated 2,4 billion rand in annual turnover.
As a Regional Centre of Excellence as a management team we oversee a total 1500 restaurants in Gauteng/Limpopo. The brands I am responsible for is Steers several formats/Debonairs in several formats/Fishaways several formats/Milkylane in several formats/Mugg and Bean in several formats, Wimpy casual dining.
Overseeing total growth and achievement of region budget annually. Opening new stores averaging 180mil per annum
In depth Lease Negotiations.
Quarterly reviews on progress of business plan.
Maintaining relationships with all mayor landlords.
Completing discounted cash flow analysis for financial institutions and franchisees.
In depth knowledge of towns/townships and metropolitan areas.
Scrutinizing of business plans from potential franchisees for evaluation and approval.
Maintaining very close relationships with Group Ops “Brand custodians”
Maintaining very close relationships with Project management team
Maintaining very close relationships with development and development process.
Facilitating interviewing process of franchisees.
Maintaining close relationships with franchisees existing and new.
Maintaining relationships with all strategic alliance partners on a high level, Engen, Total, Pick nPay all formats
Strategic planning of regional expansion.
Re - negotiation of expired leases.
Analysis of feasibility studies for proximity issues.
Selling of current businesses, financial viability.
Selling of new single, combo stores 2.8 Mil per store
Detailed relationships with financial institutions.
Monitoring and adherence to budgets and actuals. (expenses)
In depth dealing with franchise agreements.
Monitoring the development process.
Recommend operational improvements/changes where shortfalls are identified, to help improve efficiency of operations.
REASON FOR LEAVING : Started my own business.
NAME OF FIRM : Goldbrands
POSITION HELD : National OPS Manager
DATES OF SERVICE : Dec 2012 – 2015
DUTIES:
Total set up of the pizza division: Franchise agreements/Disclose documents/Ops manual/product development.
Overseeing total growth and achievement of national budget annually.
Co-ordination of development, operational set up of stores.
Overseeing Franchise consultants and regional managers National, developing and on-going training.
Site selection Very close relations with multiple commercial property brokers throughout SA
Lease negotiations.
Developments of new products.
Franchisee, Franchisor relations
Turnover Nationally R852mil per annum.
Development and updating of operations manual.
Marketing, effectiveness in various medias.
Oversee the Shop design process ensuring strict compliance with national design manual and approved standards.
Assisting franchisees in selling/purchasing of businesses.
Establish and maintain effective two-way communications between franchisees and the Company in an effort to promote full understanding of the Company’s strategy.
Studying of profit and loss scenarios per store.
IR climate in stores closely monitored, performance appraisals.
Detailed relationships with financial institutions.
Logistics planning
Supply chain management and monitoring
Strategic planning
Constantly updating of IT systems, database, spending per head, etc.
Monitoring and adherence to budgets. (expenses)
Seeing that the company lives up to their mission statement and lives up to its core values.
Interviewing prospective franchisees.
Succession planning and development
In depth dealing with franchisee agreements, disclosure documents etc.
Overseeing and monitoring the development process.
Developing of menu and menu layouts.
Managing Food Costs, break evens, return of investment.
Equipment procurement
REASON FOR LEAVING: No personal growth prospects.
NAME OF FIRM : Dice Pizza Group
POSITION HELD : OWNER / SELF EMPLOYED
DATES OF SERVICE : Jan 2004 to Nov 2012
DUTIES:
Equipment procurement
Site selection
Franchisee selection
Product procurement and price negotiations
Lease negotiations
Legal dock’s i.e.: Info doc’s, Disclosure dock’s etc.
Financial analyses,
Managing POS systems, Aura systems, recipe breakdowns and calculations
Profit loss analyses
Shop standards
Menu designs
Product development
Food cost analyses, Break evens ROI,
Quality control
Franchisee interaction
Management of 10 franchise shops
REASON FOR LEAVING: Business closed.
NAME OF FIRM : Taste Holdings
POSITION HELD : National Franchise Development Manager
EMPLOYMENT DATES : 1 Jan ’03 – 30th Nov ‘ 03
MAIN JOB FUNCTIONS:
Overseeing total growth and achievement of national budget annually.
Co-ordination of development, operational set up of stores.
Liaison with developers and contractors.
Lease Negotiations
Facilitating interviewing process.
Interviewing and site selection criteria’s, store visits and disciplines.
Strategic planning.
Analysis of feasibility studies.
Development of operations manual.
Dealing with Developers.
Marketing, effectiveness in various medias.
Selling of current businesses, financial viability.
Studying of profit and loss scenarios per store.
IR climate in stores closely monitored, performance appraisals.
Detailed relationships with financial institutions.
Constantly updating of IT systems, database, spending per head, etc.
Closely monitoring aged debt.
Maintaining close relationships with fellow franchisors.
Monitoring and adherence to budgets and actuals. (expenses)
Seeing that the company lives up to their mission statement and lives up to its values.
Interviewing prospective franchisees.
In depth dealing with franchisee agreements, disclosure documents etc.
Overseeing and monitoring the development process.
NAME OF FIRM : Pick n Pay Franchise Division
Denver
POSITION HELD : General Manager: Score
Franchise Division
EMPLOYMENT DATES : 1 Aug ’97 – 31 Dec ‘ 02
MAIN JOB FUNCTIONS.
Headed up the Score Franchise Division to 39 stores nationally.
Monthly turnover of 234 million
The co-ordination of all aspects of store, from the registration of the business entirety and all other legal requirements, such as application forms, bank guarantees, disclosure documents, franchise agreements, lease agreements, registration of noterial bonds, liquor licenses, to the operational / equipment, set up of the store to the small minute detail of opening initiations, name badges, business stationery, uniforms etc.
Facilitating interviewing process.
Site Selection criteria
Lease negotiations
To uphold the code of ethics and best practices, in accordance with FASA.
Compiling operations manual.
Logistics co-ordination
Key Areas: Involvement in setting of the beneficial occupation date and subsequent planning with franchisee with opening procedures.
Asset Management
Staff development and training
Strategic planning forward.
Issuing of operational manuals and reviewing thereof by myself prior to physical formal training takes place.
Succession planning and development
Ensuring relevant training occurs for franchisees and key staff timorously both in corporate and franchise stores.
Timeous planning and co-ordination of NDS training by all relevant staff members.
Co-ordination of employment of key staff and general staff with a keen eye to proper legal interview / selection and appointment procedures.
Check on adherence on brand disciplines and availability.
To protect the reputation and positing of the brand.
General range availability, merchandise standards and stock holdings in the overall store should be checked in detail and the weekly purchase figures through the region must be monitored.
National logistics planning for deliveries and new store opening via the Score Warehouse.
Thorough checks on health, safety, hygiene, and food handling standards must be undertaken regularly.
The IR climate in the store must be closely watched and advise given where necessary.
Performance appraisal to be conducted twice yearly with all reporting staff.
(Area Managers and Admin Staff). 4 field consultants, 3 admin
Sales performance review to be conducted twice yearly, to identify any weakness and to implement corrective actions.
Extraordinarily strong emphasis and close monitoring of all aged debt.
Updating stores daily sales figures, via back-office systems.
Implementing of corrective actions when sales figures are down.
Closely monitoring the franchise division’s profit and loss reports, budget setting and realization of set targets.
Weekly sales meeting held with all reporting staff and feedback from Executive meetings on overall performance of the company.
Co-ordination of the opening range with buying team and franchisee, taking into account the target market (Small country towns need very specific attention, as the LSM 7 and 8 is generally quite small.) Shelf layouts all the pre-documentation must be organized in good time. Preparation of the opening leaflet lines and deals photographs for the leaflets and store and any additional marketing efforts such as street posters, local paper teasers and editorial, contracting local business organizations etc.
From beneficial occupation to the day of opening, daily hand holding with merchandising team on layouts, orders, and free stock.
Introduction from day 1 of the standard administration disciplines, the setting up of separate outside supplier’s accounts, listing of lines, and control of pricing on those lines must be subject to assistance.
Regular informative franchise meetings must be scheduled where two forums is adopted for exchange of ideas. Ironing out of problems, discussion around future events, promotions, changes in the labour law.
Weekly turnovers and departmental participations should be collected and reviewed. Simple benchmarking can happen because of this collection of figures and problems and opportunities identified early.
At each visit, the franchisor must feel that value has been added to the business, good sound advice should mean growth in turnover and improvement in profitability for both parties. As the franchisee becomes far more comfortable with his new venture and with the franchisor’s assistance and training, so will he grow from strength to strength, ensuring he will reap the expected financial rewards.
NAME OF FIRM : Checkers/Shoprite
Franchise Division of Checkers – Sentra
POSITION HELD : Regional Manager
DATES OF SERVICE : 1995 – July 1997
MAIN JOB FUNCTIONS:
In charge of Swaziland, Botswana, and Gauteng total of 175 supermarkets
Setting of beneficial occupation dates and subsequent with Franchisee with opening procedures.
Updating, co-ordinating of employment of key staff and general staff with a keen eye to proper legal interview / selection and appointment procedures.
Setting and opening of new store developments.
Ensuring that all securities i.e. bank guarantees and notorial bonds are in place.
Seeing that the franchise agreements application forms and all necessary documentation in order.
Ensuring all disciplines are adhered to at store level as well as financial i.e. age analysis
Loyalty rebates.
Check on adherence to the administration systems.
P.O.S. and back-office functions.
General stock range availability.
I.R. Climate in store.
Advertising and marketing meetings with franchisees.
Meeting targets and deadlines.
Sales reports.
Constant liaison with all Key Accounts Managers from Suppliers.
Negotiating of product deals for stores.
REASON FOR LEAVING: Head hunted by Pick & Pay franchise division.
NAME OF FIRM : Al Greco’s Supermarket
Middleburg
POSITION HELD : Store Owner / Self Employed
DATES OF SERVICE : 1992 – 1995
MAIN JOB FUNCTIONS:
Sales and customer service.
Entrepreneur and initiative skills.
Staff responsibilities.
Merchandising and hygiene.
Constant motivation.
REASON FOR LEAVING: Sold the business
NAME OF FIRM : Score Supermarkets (Pty) Ltd
Denver
POSITION HELD : Store Manger
For 2 years promoted to National Foods Buyer
DATES OF EMPLOYMENT : 1989 – 1992
MAIN JOB FUNCTIONS AS STORE MANAGER; 1989 -1991
Budget Control
Stock Control
Merchandising
Sales Targets
Customer Relations.
Industrial Relations.
Staff training and development.
Manpower planning.
MAIN JOB FUNCTIONS AS NATIONAL FOODS BUYER: 1991-1992
In charge of 65 stores.
Training and development of subordinates
Negotiations with Key Accounts Managers.
Monitoring of movings and overstocks
Close communication with all stores.
REASON FOR LEAVING: To start my own business
NAME OF FIRM : Checkers/Shoprite
POSITION HELD : Training Manager
DATES OF SERVICE : 1987 – 1989
REASON FOR LEAVING: Was offered a store managers position
For references please contact.
1.Gavin Welsh – Famous Brands – Managing Executive
2.Benjy Sussman – Pick n Pay Franchise Director
3.Dennis Misselhorn – Regional Director Sentra / Shoprite